Videos
Filter by division:
Fundraising with Flair: 5 Ways to Fundraise for Your Chapter
If you are looking for new ideas to procure funds and support your chapter’s needs, this article is for you! By implementing five creative ways to fundraise with flair, your DECA chapter can raise funds while having fun and connecting with your community.
A How-to for Membership Recruitment
This article explores a list of items and tactics to help successfully recruit and retain membership. With a heavy emphasis on consistency, members and chapters will successfully recruit members and bring more attention to our organization.
Backstage Pass to Glass
Experience the difference in your competitive events results by trying this four-step technique to ensure you get on the 2024 ICDC stage in Anaheim and bring home DECA glass!
The Priority of Preparation: Developing Your Program of Leadership
Developing your chapter’s Program of Leadership (POL) is crucial in setting your year up for success. The priority of preparation can set this year’s tone for your chapter by building a strong team dynamic, setting SMART goals and establishing accountability.
A Chapter Presidents Roadmap to Success
Unlock the secrets to a successful term as a chapter president. Follow this roadmap to achieve your goals, build strong connections and lead your team to greatness. Get started now and experience the difference!
Download the 2023-2024 DECA Guide
The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!
Congratulations to the Members Earning DECA's School-based Enterprise Individual Certification
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!
Incorporating Pride into Your Leadership Style
By incorporating the principles of pride into your leadership style, you can cultivate an inclusive environment where everyone feels valued and empowered. In honor of Pride month, we’ll explore the five key parts of pride to help you become a more LGBTQ+ inclusive leader!
Taylor Swift Would Love ELS
DECA ELS teaches members how to shimmer like a jewel, polish their leadership knowledge and skills, and create long-lasting connections and friendships. We all love and have seen our DECA blue, “just think of the fun things we could do” in Tysons!
Building Tomorrow's Leaders: A Look Into Incoming Member Recruitment
Recruiting new members is key to building a strong foundation for your chapter and association. By taking the time to promote DECA and by connecting with teachers and other stakeholders, you can help ensure that your chapter continues to thrive for years to come.
6 Ways to Make the Most of Your Summer Jobs and Internships
Summer is a great way to prepare for your future! In this article, check out six key strategies to keep in mind if you're looking to maximize the benefits of your summer jobs and internships.
5 Ways to Elevate Your End-Of-Year Chapter Banquet
End-of-the-Year Celebrations are always a terrific way to commemorate your chapter's accomplishments and recognize outstanding members. Check out these 5 ways to make your chapter banquet one to remember.
Let’s Talk About the Updated Collegiate DECA Leadership Passport Program
This year’s Collegiate DECA Leadership Passport has been updated with new tasks, including removing passport levels and more. Get a look at what the new passports have to offer our members for the 2024-2025 membership year.
Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention
Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.
Compete in Session One of the Collegiate DECA Stock Market Game
Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) which kicks off on September 9, 2024.
Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.
DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.
Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.
The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.
Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.
Choosing Your Competitive Event
Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!
Leadership Lessons from DECA: Growing as a Student Leader
Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.
Recruitment Tips From a Human Resources Perspective
The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.
Summer of DECA Quest with Syosset DECA
This summer, DECA members worldwide have been participating in a special GooseChase scavenger hunt where chapters can share their summer highlights and goals for their DECA chapter this upcoming school year.
Most Recent Articles
View All Articles
Highlights from an Unforgettable Ultimate DECA Power Trip
Austin, Texas, was the beautiful host of a highly anticipated Ultimate DECA Power Trip this November 17th-19th. From exciting leadership and learning labs to a thrilling DECA after Dark, let’s hear what some attendees thought of this iconic conference.
Case Study of the Week: Special Rates for Groups
Step into the role of the sales manager at Hotel Orchid, a 400-room full-service hotel. The general manager wants you to create a special group rate.
Over 2,000 DECA Members Gathered at the Ultimate DECA Power Trip in Austin
From November 17-19, 2023, over 2,000 DECA student and advisor members attended the Ultimate DECA Power Trip in Austin, TX. Congratulations to the Competitive Excellence Experience top performers!
Watch Now: The Ultimate DECA Power Trip 2024 Promo Video
Join the Central, North Atlantic and Southern Regions for the Ultimate DECA Power Trip in Charlotte, North Carolina, on November 15-17, 2024.
Discover the Perfect Major and Career Path for You
Did you know the average person will have 12+ careers in their lifetime? While thousands of careers and college majors can prepare you for your future, picking a career and education path that works for you takes time and research.
Announcing the 2023-2024 Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2023-2024 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.
Traits of Successful Entrepreneurs
Successful entrepreneurs are self-aware individuals who cultivate these traits, allowing them to navigate the challenges and uncertainties of the entrepreneurial journey with resilience and determination.
Using Generative AI to Power Student Entrepreneurship
This article provides an overview of how Generative AI technologies like ChatGPT can be leveraged by student entrepreneurs while offering a balanced guide for navigating the entrepreneurial landscape with AI.
Case Study of the Week: Increasing Sales by Adding New Services
Step into the role of the general manager at Madison Foods, a local grocery store in a city with 50,000 people. The owner of the store wants you to determine a new service to offer that will lead to increased sales.
From DECA Advisor to Chick-fil-A Owner-Operator
Vince Merrell found ways to encourage youth throughout his career as a DECA advisor and a Chick-fil-A Owner-Operator in Las Vegas, Nevada. In this article, discover how Merrell's path to Chick-fil-A was surprising and unexpected.
Engage: An Exciting Journey of Discovery and Growth
At Collegiate DECA Engage, we delved into the heart of what makes us great, both individually and as a community. It wasn't just about attending an event but about being part of an experience.
A Look Back on Collegiate DECA Engage in Kansas City
200 Collegiate DECA members attended the 2023 Engage Conference in Kansas City, MO on November 2-4, 2023.
