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The NBA’s $76 Billion Bet on Free TV
With the month of October and fall weather in full swing, it can only mean one thing: Basketball. Is. Back. See why the NBA provides a perfect case study into channel strategy

5 Paris Marketing Tricks to Use on Your Next DECA Role Play
The city of lights has a lot more to offer than its pastries and architecture; it houses some of the best marketing and advertising tricks.

Building Your Future: Explore Careers in Rental Housing
Building Your Future: Explore Careers in Rental Housing introduces high school students to the people, skills, and career pathways that keep apartment communities operating successfully.

NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion
For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.

Celebrate Cybersecurity Awareness Week with IBM SkillsBuild
Help students build essential digital skills with free, industry-validated resources from IBM SkillsBuild, perfect to integrate into Cybersecurity Career Week, October 19 to October 24, 2026.

Your Network Starts Now: 5 Questions to Ask Industry Professionals
Building a professional network doesn’t have to wait until college graduation or your first job search. Every connection with an industry professional is an opportunity to learn from their experience.

From Ideas to Impact: Building and Pitching Hospitality Innovations for a Sustainable Future
Give students the opportunity to tackle a real hospitality sustainability challenge, develop an innovative solution, and pitch their idea to a panel of decision-makers.

From Classroom to Career: Explore Wealth Management with Merrill
Merrill professionals will share their career journeys, insights into the field and the skills that support success in wealth management.

Customer Service Skills Start with DECA
Customer Service Week, October 5–9, 2026, is a chance to recognize the importance of great customer service and the skills DECA members can build now to succeed in future careers.

The Summer of the Blockbuster: What Spider-Man, the Odyssey, and Michael Teach Us About Marketing
This past summer, the U.S. box office reached $4.765 billion, narrowly surpassing the previous summer record that stood for over ten years.

Join the Executive Officer Finance Career Exploration Webinar
Join your DECA Executive Officer team on October 13, 2026, at 7 PM EST for the first career exploration panel of the year!

The Business of Back to School
Every August and September, over 54.4 million students attend school in the United States alone.

NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion
For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.

Take Your Marketing Future Global with the 2027 Voices of the Future Fellowship
For Collegiate DECA members approaching graduation, discover an opportunity to build on the strategic thinking, creativity and presentation skills while exploring the marketing industry on a global stage.

The Sweet Business of Halloween
Halloween is the second biggest holiday in America, but for the candy industry, it's much more.

Customer Service Skills Start with DECA
Customer Service Week, October 5–9, 2026, is a chance to recognize the importance of great customer service and the skills DECA members can build now to succeed in future careers.

Your Digital First Impression: How to Perfect Your LinkedIn
A great first impression can make a lasting impact, but you won't always have the opportunity to meet someone in person.

How to Make the Most of a Career Fair
Career fairs can feel intimidating, especially when you’re walking into a room full of recruiters and professionals.

Why AI Won’t Replace Great Salespeople
What does it actually take to succeed in sales at Intuit right now? AI fluency, yes, but never at the expense of the instincts that make someone great at this job in the first place.

Exploring Hospitality Internship Programs
As we all know, internships are among the best ways to gain real-world experience. They also give you access to explore career paths before walking across the graduation stage.

The Secrets to Standing Out in the AI World
AI is rewriting job descriptions. Hybrid work is here to stay. Layoffs are reshaping industries. And employers are looking for something far more valuable than a degree.

Maximizing Your Sales Interview Success: Key Insights from Intuit Mailchimp’s Head of Sales
In today’s tech sales market, a great interview can define the trajectory of your career. But in a competitive market, how do you stand out? Discover essential behaviors that make a candidate truly stand out.

Lessons Beyond the Classroom: Collegiate DECA Members Reflect on Their Summer Internships
Four Collegiate DECA members reflect on their recent summer internships and discuss what DECA skills they were able to use, what their biggest challenges were and their tips on how you can find rewarding summer internship experiences too.

How to Make the Most of Your Summer Internship
Whether you are exploring a new industry, building connections, gaining experience or aiming for a post-graduation job offer, internships are the perfect opportunity to learn more about yourself and your future career goals.


