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Classroom Connection

Case Study of the Week
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Case Study of the Week: The Need for an Accountant

March 20, 2023

Step into the role of a staff accountant working at Financial Business Solutions, a financial service provider for businesses and organizations in the community. A potential client is meeting with you to determine if services are needed. 

Case Study of the Week
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Case Study of the Week: Expanding Clientele with New Products and Services

March 13, 2023

Step into the role of the general manager at Keys & Strings, a local business that provides private string instrument and piano lessons along with various instructional books and sheet music. The owner of the business has asked you to identify additional products and/or services the business can offer that would build clientele and demonstrate how to effectively market the new offerings.

DECA News
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International Trademark Association

Congratulations to the Winners of the Unreal Campaign Challenge

March 9, 2023

DECA Inc., Amazon and the International Trademark Association (INTA) are excited to announce the 2023 Unreal Campaign Challenge winners.

Case Study of the Week
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Case Study of the Week: Customers Overstaying Their Welcome

March 6, 2023

Step into the role of general manager and shift supervisor at Family Kitchen, a local family restaurant that is open 24-hours. The owner of the restaurant has asked you to analyze a new restaurant policy, determine if it is ethical, and provide a response. 

Leadership
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DECA Talks: The Lying King

March 1, 2023

Power. Privilege. Race. Identity. Gender. Sexual Orientation. Class. Illuminating our various complexities as individuals, we can recognize ways that we can use our privileges individually and collectively – but only if we are honest and open with ourselves.

Case Study of the Week
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Case Study of the Week: Methods to Market an Inconvenient Location

February 27, 2023

Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location. 

Partners
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Piper Sandler

Taking Stock with Teens | Fall 2022 Insights

February 23, 2023

Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

Case Study of the Week
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Case Study of the Week: Rich Content for Weekly Emails

February 20, 2023

Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses. 

Case Study of the Week
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Case Study of the Week: The Importance of Emotional Intelligence in Lending

February 13, 2023

Step into the role of a loan officer at Coopers Savings & Loan. You must explain to another loan officer the importance of emotional intelligence when helping customers apply for a loan.

DECA News
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Piper Sandler

Tell Us What's Cool in the Spring 2023 Taking Stock with Teens Survey

February 13, 2023

The 2023 Spring Piper Sandler Taking Stock With Teens Survey is now live and ready for you to use in your classroom!

Case Study of the Week
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Case Study of the Week: Adding Less Expensive Options at the Food Truck

February 6, 2023

Step into the role of an entrepreneur that owns three food trucks in a busy city of 300,000 people. The food truck business, Wing Love, sells chicken wings, French fries and cold beverages. The food trucks are placed in three busy neighborhoods: a college campus, a large park in the center of downtown and a mid-town neighborhood full of both households and businesses. 

Compete
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Stukent

Test Your Skills with the Stukent Social Media Marketing Challenge

January 30, 2023

Do you have what it takes to be a successful social media marketing professional? The Stukent Social Media Marketing Challenge is your chance to compete using a social media marketing simulation to earn up to $1,500 in cash prizes.

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DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high schools and colleges around the globe.