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Leadership

Resolutions to Results: How to Set and Achieve Goals

Jan 20, 2026

Resolutions are long-term goals that require planning, habits, positive and realistic thinking. In this article, you will learn how to set and achieve your personal goals to become your ideal version of yourself SMARTly!

Career Insights

From TikToks to Think Pieces: Choosing the Right Content Length

Jan 20, 2026

From TikToks to blog posts, how people consume content is constantly changing. For student marketers, knowing how to choose the right length is more critical than ever.

Case Study of the Week

Case Study of the Week: Intergenerational Mentorships

Jan 19, 2026

Step into the role of the director of human resources for Square PR. The president of the company is concerned about the number of long-term employees retiring in the next several years and wants you to create an employee-development program.

Spotlights

Beyond the Competition: Building Community at Silver Falls

Jan 15, 2026

Beyond events and role-plays, Silver Falls reminds DECA members why they joined in the first place: community. Through shared experiences, chapters grow closer and return stronger.

Leadership

Soft Skills: The Skills that Set You Apart

Jan 15, 2026

Every successful DECA member has one thing in common: strong soft skills. You may not see them listed on a role-play feedback sheet, but they are what truly separate good competitors from great ones.

Leadership

New Year, New Me: Crafting Your 2026 Personal Brand

Jan 13, 2026

The start of the new year is a great opportunity to shape your personal brand. Here are a few tips on how to start the year off on a strong note. 

DECA News

Congratulations to the 2025-26 DECA at the Bell Challenge Winners

Jan 12, 2026

BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2025-26!

Case Study of the Week

Case Study of the Week: Hotel Package Pricing For Children?

Jan 12, 2026

Step into the role of the general manager for Hotel Jolie, a new luxury hotel set to open soon. Hotel Jolie is a deluxe family hotel resort located in a mountainous area that offers services and amenities for adults traveling with children of all ages.

DECA News

Congratulations to the 2025-26 Stock Market Game ICDC Qualifiers

Jan 8, 2026

DECA Inc. is pleased to announce the 2026 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Conferences

Exclusive Travel Discounts for DECA Members

Jan 8, 2026

DECA has arranged special airfare considerations for those attending DECA conferences in 2026. Check out special deals and discounts.

Compete

Go The Extra this Competition Season: Articles to Help You Stand Out

Jan 7, 2026

Looking to Go The Extra this competition season? Dive into these top articles on DECA's competitive events, so you can walk into competition feeling confident that you have what it takes to make it to the ICDC stage.

Leadership

Where Commitment Meets Leadership: Inside Association Office

Jan 6, 2026

Association officers play a huge role in shaping the DECA experience for members by supporting initiatives and representing DECA with professionalism and heart. Let’s take a closer look at what being in association office is really like!

Compete

Summer and Competition Preperation is in Session

Jul 1, 2026

Whether this upcoming school year is the first time you are competing in Collegiate DECA or not, there is no better time than now to start taking the first steps.

Chapter Strategy

A Leader’s Checklist for Preparing for a New School Year 

Jul 1, 2026

For chapter and association leaders, this time of year is especially important. The work you do before classes begin can set the tone for your entire year, helping your team stay organized, engaged and ready to succeed.

Leadership

5 Ways to Lead Outside of DECA 

Jul 1, 2026

While DECA has helped shape me as a leader, some of my biggest leadership lessons have come from experiences outside of DECA. Whether it's at school, work, or in your community, there are opportunities to lead everywhere.

Chapter Strategy

Be a Founder: 6 Steps to Bring Collegiate DECA to Your University 

Jul 1, 2026

During my senior year of high school, I realized the college I was attending did not have a Collegiate DECA chapter. This made me realize that I had the opportunity to create something that would benefit students for years to come.

Leadership

Simple Ways to Balance Work, Life and DECA

Jul 1, 2026

Balance does not mean doing everything perfectly. It means finding a routine that helps you stay organized, communicate clearly and take care of yourself.

DECA News

Get to Know the 2026-27 Collegiate DECA Executive Officer Team

Jun 12, 2026

As the 2026-27 Collegiate DECA Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.

Chapter Strategy

How to Discover Your Next Big Thing

Jun 12, 2026

Your Next Big Thing starts with one step. Learn how DECA members can discover their goals, grow from challenges and use every opportunity to become stronger leaders and members.

DECA News

The Summer of DECA Quest

Jun 12, 2026

Welcome to Camp DECA, the ultimate summer destination for emerging leaders! Whether you're snapping photos or completing trivia questions, Summer of DECA is your chance to earn ultimate camper bragging rights.

Chapter Strategy

The Step-by-Step Guide to Meet with Congressional Representatives 

Jun 10, 2026

Meeting with your US Congressional Representative is one of the most effective ways to advocate for DECA. Here's a step-by-step guide to help you schedule a meeting with your representatives, share your experiences, and follow up.

Leadership

What Collegiate DECA Has Taught Me About Networking

Jun 1, 2026

Before DECA, I used to think networking meant adding random people on LinkedIn. But over the last few years, I’ve learned that networking is much more than that. Here are 5 things that DECA has taught me about networking.

Chapter Strategy

Goal Setting for Your Collegiate DECA Chapter

Jun 1, 2026

Before diving headfirst into working towards accomplishing your chapter's goals, here are a few important steps each chapter should take when setting goals.

Leadership

Building Your Brand for Future Success

Jun 1, 2026

No matter the setting, your personal brand can influence future opportunities. Discover the building blocks you can establish to ensure a successful brand, especially whenever it comes to being the NEXT BIG THING.

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Leadership

7 Ways to Perfect your Instagram

Apr 13, 2020

Social media is a huge part of forming a brand. Whether it be a product or personal branding, an effective social media account can draw much-needed attention to what you promote. Follow the tips below to create an amazing Instagram page!

Spotlights

Rocking Out for Competitive Success

Apr 11, 2020

UT Austin's Collegiate DECA chapter officers organized a case study competition prep meeting. The officers chose an Austin original for the case study content: Austin City Limits!

Leadership

Giving and Receiving Feedback

Apr 10, 2020

Perhaps one of the hardest professional skills to develop is giving and receiving feedback. However, once you begin to give and receive feedback in a positive matter, you will become a leader worth following.

Leadership

5 Brainstorming Techniques to Produce Your Next Winning Idea

Apr 9, 2020

Whether you’re writing a paper, creating a project or preparing for a role-play, generating ideas is often the toughest part. Read below for different techniques you can adapt to come up with your next great idea!

DECA News

DECA Announces the 2020-2021 Theme: Next Level

Apr 7, 2020

If there’s one thing that’s true about DECA members, it’s our ability to surprise you. Just when you think you’ve seen it all, we find a way to break through to the NEXT LEVEL.

DECA News

Congratulations to the 2020-2021 Marriott Foundation Curriculum Grant Recipients

Apr 6, 2020

Congratulations to the chapters selected to receive the VBC-DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation. The curriculum grant will begin with the 2020-2021 school year and will continue for three years.

Compete

The Making of Collegiate DECA's Individual and Team Case Studies

Apr 6, 2020

The Individual and Team Case Studies involve real-world industry trends that present a challenge for competitors to solve. The case study scenarios are derived from input from National Advisory Board partners, industry associations and trade journals. Read on for an inside look at how they are created.

Spotlights

A Week of Joy for a Lifetime of Hope

Apr 4, 2020

Detroit Catholic Central DECA is thrilled to have raised $18,065 - the most in the nation - benefitting the Muscular Dystrophy Association (MDA), granting a week of joy to so many children.

Leadership

3 Books to Boost Your Leadership

Apr 2, 2020

Many correlations have been drawn between those who read and those who lead. Here are three of my favorite leadership-oriented books to help occupy your time.

DECA News

DECA Honors 2019-2020 Top Leaders, Advisors, Chapters and Associations

Mar 31, 2020

DECA is proud to announce the chapters, associations and individuals who have earned high honors for serving an exceptional number of members, advisors, alumni and business partners.

Compete

Presentation Anxiety and How to Overcome It

Mar 26, 2020

You hear the words “presentation” and immediately your heart starts to race. We’ve all been there right? Most of us need a bit more training on calming those fears when presenting to a room of people. You are not alone in this fear and we are here to help ease the presentation anxiety.