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Case Study of the Week

Case Study of the Week: Mattress Company Adds to the Product Mix

Mar 7, 2022

You are the owner of Cloud Mattress, a company that began selling mattresses online in 2014. A venture capitalist wants you to consider adding other products to the brand.

DECA News

DECA and FIDM Congratulate Winners in the Entrepreneur of Tomorrow Challenge

Mar 7, 2022

DECA and FIDM/Fashion Institute of Design & Merchandising are excited to announce the winners of this year’s FIDM Entrepreneur of Tomorrow Challenge.

DECA News

Congratulations to DECA's 2022 Emerging Leader Honor Award Recipients

Mar 1, 2022

Congratulations to the 2021-2022 recipients of DECA’s Emerging Leader Honor Award!

College Success

Finding The Right College

Mar 1, 2022

Choosing the “right” college can feel stressful. In this session, you will discover how to narrow down your options to select the best college for you: One that fits your wants, needs and the Big Seven.

DECA News

DECA and NPCF Announce the Social Impact Leader of Tomorrow Challenge Winners

Mar 1, 2022

DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2022 Social Impact Leader of Tomorrow Challenge.

Career Insights

Residential Property Management: Success Starts Here

Mar 1, 2022

With a career in the residential property management industry, you’ll get to learn on the job, earn bonuses, work your way up, receive training, and enjoy benefits such as consistent hours, health insurance, rent discounts, and more!

Case Study of the Week

Case Study of the Week: Best Practices in Collecting Employee Feedback

Feb 28, 2022

You are to assume the role of the human resources specialist for Middle Town Hospital. The president of the hospital has asked you to determine an effective method to collect employee feedback.

Case Study of the Week

Case Study of the Week: Maintaining Customer Service During Peak Times

Feb 21, 2022

You are the general manager of Waterfront Inn, a hotel property located in a popular beach town. The owner of the Waterfront Inn is concerned about the overwhelming nature of guest check-in.

DECA News

2021-2022 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 18, 2022

DECA congratulates finalist teams in the second round of the 2021-2022 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.

Conferences

DECA Announces ICDC 2022 Concert Performers

Feb 17, 2022

DECA Inc. is pleased to announce that Judah & the Lion will headline the exclusive concert at the 2022 DECA International Career Development Conference in Atlanta, GA. The concert will also feature an opening act by JEVERSON.

Conferences

An Inside Look at DECA's Sports and Entertainment Marketing Conference

Feb 14, 2022

DECA's Sports & Entertainment Marketing Conference was filled with laughs, screams and memories that will last a lifetime. Take a peek at what went down at this year's SEM Conference in Orlando!

Case Study of the Week

Case Study of the Week: Adding an Iconic Brand to the Product Mix

Feb 14, 2022

You are to assume the role of the director of merchandising and branding for Memorial, a retail apparel chain with over 2,000 physical store locations. The senior vice president is considering partnering with a widely-known and iconic company, but wants you to first analyze the effect it would have on Memorial's product management.

Case Study of the Week

Case Study of the Week: Choosing Merchandise For a New Demographic

Nov 24, 2025

Step into the role of the merchandising manager for Bright Ties, a women’s apparel retailer. The director of merchandising wants your help in planning merchandise assortment to appeal to a new demographic.

Case Study of the Week

Case Study of the Week: The Importance of Inventory

Nov 17, 2025

Step into the role of a small business owner. You own Sticker Mania, an online company that sells unique stickers for both business and personal use. A new employee has asked you about the importance of your supplies and purchasing methods.

Career Insights

How to Become an Entrepreneur: 8 Actionable Steps

Nov 17, 2025

Learn how to become an entrepreneur and turn your innovative ideas into thriving businesses without needing substantial funds.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Nov 14, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

College Success

Get Recognized with a DECA Inc. Scholarship

Nov 10, 2025

We are thrilled to announce that DECA's scholarship program for the 2025-2026 academic year is now open for submissions! This is your opportunity to receive financial support for your education while being recognized for your accomplishments.

Chapter Strategy

Calling All Entrepreneurs: Celebrate Global Entrepreneurship Week

Nov 10, 2025

This November, Global Entrepreneurship Network will celebrate 18 years of helping millions of people unleash their ideas to start and scale new businesses through Global Entrepreneurship Week.

Case Study of the Week

Case Study of the Week: Using Current Staff to Help Recruit New Staff

Nov 10, 2025

Step into the role of the director of human resources at the National Organization of Zoos and Aquariums (NOZA), a nonprofit organization that educates, promotes and advocates for local zoos and aquariums.

Compete

Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors

Nov 7, 2025

As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.

Case Study of the Week

Case Study of the Week: Marketing a Cruise of the World

Nov 3, 2025

Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.

Career Insights

Understanding AI Resume Checkers: What You Should Know

Nov 1, 2025

AI resume checks are becoming increasingly prevalent in the career preparation process. These platforms help users review, edit and optimize their resumes for clarity, keyword alignment and professional formatting.

Leadership

The Key To Problem Solving

Nov 1, 2025

Not everything always goes to plan, which is why it’s essential to know how to problem-solve in any situation. Understanding where things went awry after fixing them can help you avoid the same issue in the future.

Compete

How to Choose Your Collegiate DECA Competitive Event

Nov 1, 2025

In this article, we’ll break down your decision step by step, so you can find the Collegiate DECA competitive event that perfectly aligns with your strengths, interests and goals.

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Spotlights

Chatham Charter DECA's 3 Keys to Membership Success

Feb 6, 2020

Chatham Charter, a high school of 200 students, has a DECA chapter with 60 paid members - over one-fourth of the student body! However, these astonishing numbers didn't happen on their own. I'm going to share with you our three main tactics for membership campaign success.

College Success

How to Choose Your College Major in One Hour or Less

Feb 4, 2020

Many high school students agonize over which major they should choose. But, laboring over a decision and making the decision are two different tasks. Which means you’re making more work for yourself! Use this simple how-to guide for you to choose your college major in one hour or less.

Chapter Strategy

Tell Your DECA Story in 4 Easy Steps

Feb 3, 2020

The next opportunity to advocate for DECA is here as February is Career and Technical Education Month®! During this month we will raise awareness and celebrate the value of Career Technical Education (CTE) and the accomplishments of DECA members around the globe!

Chapter Strategy

CTE Lingo: Key Terms to Know

Feb 2, 2020

It's Career and Technical Education Month® and you may suddenly find your social media feed full of new terms and acronyms. Don't get overwhelmed! Here are the top terms you need to know to be part of the #CTEMonth conversation and help advocate for DECA and career and technical education.

Compete

Rock the DECA Exam

Jan 30, 2020

It’s competition season! While this can be a nerve-racking time, it is also an excellent opportunity to fine-tune your skills. I know one thing that I consistently struggled with when competing was the exam requirement for many events. Here's what I've learned.

Career Insights

DECA Direct Magazine: Finance

Jan 28, 2020

The Finance Issue will help you take your finance game to the next level. From saving and investing to budgeting and fundraising, you'll find it here. The issue also features resources and ideas to help your chapter prepare for Career and Technical Education Month® in February.

Compete

Collegiate DECA Finance Events: Everything You Need to Know

Jan 28, 2020

It’s the start of a new semester and for many, this time of year signals the beginning of competition season! If you’ve ever thought of competing in a finance event, read on for some helpful tips and tricks to ensure success!

Leadership

The Best Apps for Your #FinanceGoals

Jan 28, 2020

A new year means new resolutions, and there’s no better way to kick-off the new decade than taking charge of your financial future. Whether your financial goals this year include getting started with investing or simply creating your first budget, there’s an app for that!

Chapter Strategy

Fundraise Your Way to ICDC

Jan 28, 2020

Fundraising often gets a bad reputation for being too hard or not producing the desired outcome. However, by following the six keys to fundraising, you will soon find yourself with money to fund your chapter’s trip to ICDC.

Leadership

Personal Finance 101

Jan 28, 2020

I’ll be honest… Money management is a skill that took me a long time to acquire. I used to be the type of person that would get lunch money from my parents and spend it all on Gushers from the cafeteria...

Compete

Money, Money, Money

Jan 28, 2020

DECA’s array of high school competitive events and learning programs provide DECA members an opportunity to learn about all aspects of finance – accounting, business finance, financial consulting, personal financial literacy, investments, capital and more.

DECA News

DECA Stock Market Game 2020 ICDC Qualifiers

Jan 23, 2020

DECA Inc. is pleased to announce the 2020 DECA International Career Development Conference (ICDC) qualifiers in the 2019-2020 DECA Stock Market Game, administered by the SIFMA Foundation.