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Watch Now: DECA's 2021-2022 Membership Video
The success you achieve in DECA is the initial boost that will launch you into the real world and give you a competitive advantage, starting day one.

How to Maximize Your Chapter’s Recruitment
With the 2021-22 academic year fast approaching, recruiting new members for your local DECA chapter is almost certainly at or near the top of every leadership team’s agenda. Since last year was so hard on chapters, this year is the perfect opportunity for you to bounce back. Follow these tips to maximize your chapter's recruitment.

15 Steps to Build Your Brand on LinkedIn
Not yet on LinkedIn? You should be! Follow these steps to create the perfect, attention-grabbing profile.

Marketing, Communications, PR and Advertising: What's the Difference?
The terms marketing, communications, public relations and advertising are commonly confused. So, how are they similar and how are they different?

3 Leadership Activities to Jump-start Your New Team
An important part of team building is supporting your teammates and learning their individual leadership styles. Check out these three ideas to help your new team hit the ground running!

Building an Innovative Community
Joining Collegiate DECA is a rewarding experience. From working in the community and leading critical aspects of the organization, to achieving competitive success and expanding your network, there is something for every level of the college experience.

How to Dominate with Color Psychology in Marketing
Color psychology is the study of how colors affect perceptions and behaviors in marketing and branding. If you have never heard of color psychology and how to best utilize it in marketing, read on!

Plan Your Next College Visit
As the world begins to return to normalcy, colleges are inviting you back onto campus for visits and tours! Check out this quick guide to make the best of your college visits!

School-based Enterprise Individual Certifications 2020-2021
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

First Impressions in 7 Seconds
People often have a precise judgment of you in the first seven seconds after meeting you. Whether it's meeting a new classmate, a job interview or even interacting with your competitive event judge, find out how to make the most of your seven seconds!

3 Reasons to Continue Your DECA Journey in College
The high school Class of 2021 had their DECA careers capped with virtual competition and virtual ceremonies. Thankfully, their DECA journeys don’t have to end there. Collegiate DECA allows graduates to continue their careers.

How to Maximize Your Summer Job or Internship Experience
From bagging groceries to working with your dream company, many students choose to use their free time during the summer to get a job. Using these tips, you’ll be able to maximize the experience you receive from holding such a position.

Collegiate DECA's 2019-2020 Recognition Award Winners
Congratulations to the 2019-2020 Collegiate DECA Recognition Award winners!

Collegiate DECA 2019-2020 Leadership Passport Program Recipients
Congratulations to the 2019-2020 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages local chapters and individual members to plan activities and participate in events that enhance the experiences of members.

5 Task Management Tips to Skyrocket Your Productivity
Task management is important because it helps you be more productive. Sure enough, when you’re more organized and spend a little time planning, you’re able to accomplish much more. Here are some of my favorite tips!

Partner with Purpose: Developing Partnerships for a Stronger DECA
For your DECA chapter or association to thrive, it is valuable to find individuals or organizations that can help you achieve your mission and goals. Forming partnerships allows multiple groups to receive benefits while also contributing to the greater good of their respective markets.

Chatham Charter DECA's 3 Keys to Membership Success
Chatham Charter, a high school of 200 students, has a DECA chapter with 60 paid members - over one-fourth of the student body! However, these astonishing numbers didn't happen on their own. I'm going to share with you our three main tactics for membership campaign success.

How to Choose Your College Major in One Hour or Less
Many high school students agonize over which major they should choose. But, laboring over a decision and making the decision are two different tasks. Which means you’re making more work for yourself! Use this simple how-to guide for you to choose your college major in one hour or less.

Tell Your DECA Story in 4 Easy Steps
The next opportunity to advocate for DECA is here as February is Career and Technical Education Month®! During this month we will raise awareness and celebrate the value of Career Technical Education (CTE) and the accomplishments of DECA members around the globe!

CTE Lingo: Key Terms to Know
It's Career and Technical Education Month® and you may suddenly find your social media feed full of new terms and acronyms. Don't get overwhelmed! Here are the top terms you need to know to be part of the #CTEMonth conversation and help advocate for DECA and career and technical education.

DECA Direct Magazine: Finance
The Finance Issue will help you take your finance game to the next level. From saving and investing to budgeting and fundraising, you'll find it here. The issue also features resources and ideas to help your chapter prepare for Career and Technical Education Month® in February.

Collegiate DECA Finance Events: Everything You Need to Know
It’s the start of a new semester and for many, this time of year signals the beginning of competition season! If you’ve ever thought of competing in a finance event, read on for some helpful tips and tricks to ensure success!

The Best Apps for Your #FinanceGoals
A new year means new resolutions, and there’s no better way to kick-off the new decade than taking charge of your financial future. Whether your financial goals this year include getting started with investing or simply creating your first budget, there’s an app for that!

Fundraise Your Way to ICDC
Fundraising often gets a bad reputation for being too hard or not producing the desired outcome. However, by following the six keys to fundraising, you will soon find yourself with money to fund your chapter’s trip to ICDC.
Most Recent Articles
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Congratulations to the DECA Stock Market Game 2022 ICDC Qualifiers
DECA Inc. is pleased to announce the 2022 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Case Study of the Week: The Benefits of the Farmer's Market
You are to assume the role of the general manager of Café on the Square, a restaurant located in the town’s main square. The owner of the restaurant has asked you to determine how the restaurant can participate in a weekly farmer’s market.

How to Handle Competitive Event Feedback Like a Pro
Feedback is a key element of developing as an emerging leader and entrepreneur. Use these tips to turn feedback from districts into future competitive event success.

How to Keep Your New Year's Resolutions
Looking back on years past, did you keep your New Year's resolutions? Do you even remember what they were? Here are some ways to keep your New Year’s resolutions all the way through 2022.

Case Study of the Week: Successfully Marketing to Business Travelers
You are to assume the role of director of marketing for Upright Business Solutions, a company that manufactures and markets specialty desks and chairs for office space. The senior vice president wants you to create a marketing plan that will promote the company’s flagship products to business travelers.

Top Collegiate DECA Moments to Look Forward to in the New Year
Through DECA’s competitive event series, scholarship program and educational conferences, members will have many opportunities to maximize their success. Check out what we have in store for the months ahead!

Jump-Start Your Career Today
The demand for rental housing is growing across the United States, and with that, the need for talented, hardworking and creative people to help build strong communities. Jump-start your residential property management career today.

Case Study of the Week: Choices in Higher Education
You are to assume the role of an admissions counselor working at a local four-year public university. One of your job responsibilities is to meet with high school juniors and seniors that may apply for admission and discuss not only the university, but also the overall decision to attend a post-secondary institution.

Congratulations to DECA's 2021-2022 Chapter Campaign Winners
Congratulations to the chapters who maximized their momentum by participating in DECA’s membership and chapter campaigns!

Utah Collegiate DECA Hosts Fall Leadership Conference
Utah Collegiate DECA members attended their association's annual Fall Leadership Conference in November. Here are three key takeaways that members gained by participating.

Case Study of the Week: How to Minimize but Not Eliminate Housekeeping Services
You are to assume the roles of the director of housekeeping services and the director of guest services for Hotel Labree. The general manager has asked you to determine how the hotel can implement guest personalized housekeeping services.

How to Effectively Pick a Study Abroad Program
Studying abroad can be the experience of a lifetime. Follow these five tips to effectively pick a study abroad program that's the best fit for you!