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Chapter Strategy

Guide for Recruiting New Freshmen Members

Aug 11, 2021

As a new school year begins, the next class of leaders are waiting to find a place they belong. This guide is full of selling points and recruitment techniques that you can use to grow your chapter for years to come.

Chapter Strategy

Watch Now: DECA's 2021-2022 Membership Video

Aug 3, 2021

The success you achieve in DECA is the initial boost that will launch you into the real world and give you a competitive advantage, starting day one.

Chapter Strategy

How to Maximize Your Chapter’s Recruitment

Jul 29, 2021

With the 2021-22 academic year fast approaching, recruiting new members for your local DECA chapter is almost certainly at or near the top of every leadership team’s agenda. Since last year was so hard on chapters, this year is the perfect opportunity for you to bounce back. Follow these tips to maximize your chapter's recruitment.

Career Insights

15 Steps to Build Your Brand on LinkedIn

Jul 28, 2021

Not yet on LinkedIn? You should be! Follow these steps to create the perfect, attention-grabbing profile.

Career Insights

Marketing, Communications, PR and Advertising: What's the Difference?

Jul 26, 2021

The terms marketing, communications, public relations and advertising are commonly confused. So, how are they similar and how are they different?

Leadership

3 Leadership Activities to Jump-start Your New Team

Jul 23, 2021

An important part of team building is supporting your teammates and learning their individual leadership styles. Check out these three ideas to help your new team hit the ground running!

Chapter Strategy

Building an Innovative Community

Jul 16, 2021

Joining Collegiate DECA is a rewarding experience. From working in the community and leading critical aspects of the organization, to achieving competitive success and expanding your network, there is something for every level of the college experience.

Career Insights

How to Dominate with Color Psychology in Marketing

Jul 6, 2021

Color psychology is the study of how colors affect perceptions and behaviors in marketing and branding. If you have never heard of color psychology and how to best utilize it in marketing, read on!

College Success

Plan Your Next College Visit

Jul 1, 2021

As the world begins to return to normalcy, colleges are inviting you back onto campus for visits and tours! Check out this quick guide to make the best of your college visits!

DECA News

School-based Enterprise Individual Certifications 2020-2021

Jun 30, 2021

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Career Insights

First Impressions in 7 Seconds

Jun 23, 2021

People often have a precise judgment of you in the first seven seconds after meeting you. Whether it's meeting a new classmate, a job interview or even interacting with your competitive event judge, find out how to make the most of your seven seconds!

College Success

3 Reasons to Continue Your DECA Journey in College

Jun 15, 2021

The high school Class of 2021 had their DECA careers capped with virtual competition and virtual ceremonies. Thankfully, their DECA journeys don’t have to end there. Collegiate DECA allows graduates to continue their careers.

Career Insights

The Value of Summer Employment

May 15, 2023

There are many valuable takeaways from summer employment. Summer jobs can reinforce your soft skills, build your comfort zone and lead to expanding your professional network.

Case Study of the Week

Case Study of the Week: Diversity in Holidays

May 15, 2023

Step into the role of director of human resources at Healthy Smiles, a regional chain of dentistry clinics with 40 locations. The president wants Healthy Smiles to be ethical and has asked you to determine how to best serve all employees.

Spotlights

Stacy Oakley: Ecosystem Builder in Action

May 10, 2023

Celebrate Teacher Appreciation Week by learning about DECA Advisor Stacy Oakley. She is more than just an educator; Oakley is a connector, an investor in the lives of her students, past and present, and an ecosystem builder in action.

DECA News

Get to Know Your Collegiate DECA Executive Officers

May 9, 2023

During this year's DECA ICDC in Orlando, DECA members selected the leaders that will serve during the upcoming school year. As they prepare for the next year, discover more about who they are and where they come from.

DECA News

Collegiate DECA Honors Advisors for Years of Service

May 8, 2023

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Case Study of the Week

Case Study of the Week: Designing Pricing Strategies

May 8, 2023

Step into the role of general manager at Office Cleaning Professionals, a company that provides contract cleaning service to businesses in the community. The owner of the company wants you to introduce new pricing incentives that will result in clients paying all fees upfront rather than monthly. 

Conferences

Download ICDC 2023 Certificates and Competitor Transcripts

May 5, 2023

Learn how to download certificates and competitive event transcripts from DECA's 2023 Collegiate and High School International Career Development Conferences.

Career Insights

Fidelity In 30: Picking A Stock

May 1, 2023

Stocks are a little like, well, socks. There are so many kinds to consider, you might be wondering how to pick one. You can start by looking for what you geek out on, a company that makes something you love, then unravel what they do.

Case Study of the Week

Case Study of the Week: The Need for Professional Development

May 1, 2023

Step into the role of an administrative services assistant at Midtown Technical College. A co-worker has asked you why it’s important to take advantage of the company’s professional development opportunities. 

DECA News

DECA Announces the 2023-2024 Membership Theme: Experience the Difference

Apr 26, 2023

Not all experiences are created equal, and DECA is one of a kind! When you become a member of DECA, you’re one step closer to making your college and career dreams a reality.

DECA News

DECA Inc. Honors 2023 Outstanding Service Award Recipient, Dr. Jeffrey Victor

Apr 25, 2023

DECA Inc. congratulates the 2023 recipient of the Outstanding Service Award, one of DECA’s most prestigious recognitions.

Partners

DECA Recognizes National Advisory Board Partners for Their Longtime Support

Apr 24, 2023

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

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Conferences

Nearly 1,400 DECA Members Power Up in Boston

Nov 21, 2021

From November 19-21, 2021, nearly 1,400 DECA student and advisor members from 31 states, Germany and Spain attend the Ultimate DECA Power Trip in Boston, Massachusetts.

Spotlights

Minnesota DECA Is Back 2 Business

Nov 20, 2021

Minnesota DECA is "Back 2 Business" as they kicked off their first in-person conference at the beginning of November.

Chapter Strategy

Collaborating with Other Chapters

Nov 17, 2021

Learning to collaborate with others is a fundamental skill that is useful in both DECA and the real world. So why not start collaborating with other chapters? By partnering with others, chapters can increase their members' skills, share best practices and better prepare for competition.

DECA News

2021-2022 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 16, 2021

DECA congratulates finalist teams in the first round of the 2021-2022 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: Financial Planning for the Future

Nov 15, 2021

You are to assume the role of a financial counselor at Ready Financial Planning, a company that provides financial services for members of the community. A client has asked for your help in determining how to best act now to secure a financially sound future.

Leadership

So You're Thinking About Running for Association Office?

Nov 10, 2021

Ask any association officer and I’m sure they’ll tell you that running for a DECA Association Officer position is one of the best decisions they have ever made! If you’re thinking about running, ask yourself these three questions to help you decide.

Career Insights

Dress for Success: Interviewing 101

Nov 10, 2021

Do your members know how to make a great first impression at a job interview? Use this presentation and guided narration from Men's Wearhouse in your classroom

Compete

Top 5 Tips to Prepare for Case Studies

Nov 9, 2021

Are you looking for ways to maximize this year’s competition season? Follow these five tips to learn how you can make this year’s competition your best one yet!

Compete

Earning DECA Glass: Prepared Events

Nov 8, 2021

Previous ICDC competitive events winners share their thoughts and insights on DECA's prepared events. Discover tips and tricks to help you prepare for your quest for DECA glass in Business Operations Research, Project Management, Entrepreneurship, Integrated Marketing Campaign and Professing Selling & Consulting Events.

Case Study of the Week

Case Study of the Week: Online Reviews to Boost a Ghost Tour

Nov 8, 2021

You are to assume the role of the owner of Gullet City Ghost Tours, a walking tour for residents and tourists visiting Gullet City. Your business partner wants you to determine how the business can solicit online reviews from customers for use in marketing.

Career Insights

4 Tips to Help You Get Ready for Your Next Networking Event

Nov 5, 2021

DECA members know the importance of networking. It can be exciting and nerve-racking, but networking is an exciting opportunity to showcase your talents to recruiters. Here are four tips to help you get started.

Partners

The #DECAATTProject Provides Creative Mentorship Opportunities

Nov 4, 2021

As the #DECAATTProject entered its seventh year, no one could have imagined the challenges the school year would present. But DECA members across the country sprang into action to really show us what it means to take DECA to the #NextLevel.