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Conferences

A Look Back at DECA's Sports and Entertainment Marketing Conference

Feb 6, 2024

DECA's 2024 Sports and Entertainment Marketing Conference was one for the books! With over 1,100 members in attendance, this conference has set a precedent for a year full of experiencing DECA's difference in preparing emerging leaders and entrepreneurs.

DECA News

Congratulations to DECA's 2024 Certified School-based Enterprises

Feb 6, 2024

Congratulations to the DECA School-based Enterprises that earned a 2023-2024 Chapter Certification!

Career Insights

Super Bowl: Beyond the Stadium

Feb 5, 2024

Regardless of whether you have a ticket to the game or not, the Super Bowl is so much more than 60 minutes of football and a half-time show. It is a whole week, allowing fans to experience incredible events in new, fun travel destinations.

Case Study of the Week

Case Study of the Week: Live Podcast Tour Tickets!

Feb 5, 2024

Step into the role of the promotional director for Roundtree, a podcast network that ranks third in podcast publishing. The president of Roundtree wants your team to create a promotional plan to sell-out the remaining Interesting podcast live tour tickets.

Chapter Strategy

8 Tips to Maximize Social Media Outreach

Feb 1, 2024

The strategies of networking are constantly expanding! Social media and digital interactions are a key part of a growing presence in any organization. Maximize your social media outreach by implementing these 8 strategies.

Career Insights

How Streaming Platforms Score Big in Super Bowl Monetization

Feb 1, 2024

With the new age of unlimited streaming services, the Super Bowl from your couch is like never before. Keep reading to look at the innovative ways streaming platforms capitalize on the biggest game of the year.

Career Insights

Ace Your Interview

Feb 1, 2024

Are you thinking about getting a summer internship or job? Follow these tips to ace your interview and kickstart your career!

Chapter Strategy

Action Is Passion: Advocating for the Vital Role of CTSOs and CTE

Feb 1, 2024

CTE Month is the perfect opportunity for DECA’s members to show their passion and take real action. This article delves into the significance of championing these programs and explores actionable ideas to advocate, embracing the mantra that "action is passion."

Case Study of the Week

Case Study of the Week: Generational Inclusion in the Workplace

Jan 29, 2024

Step into the role of the director of human resources at the regional headquarters of First Trust Bank. The vice president wants your input on improving organizational culture and development with a team that includes four generations.

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 26, 2024

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Career Insights

7 Retail Industry Predictions for 2024

Jan 24, 2024

Artificial intelligence’s influence continues to grow, consumers demand sustainable actions and the customer experience remains more important than ever.

Case Study of the Week

Case Study of the Week: Adding Live-streaming as a Sales Channel

Jan 22, 2024

Step into the role of the owner of Ornamental, a small business that creates indoor and outdoor decorations. Your business partner wants you to add another sales channel and you must explain livestream shopping and how adding it would benefit the company.

Leadership

The Ethics of Leadership

Sep 8, 2020

Ethical leaders exist in all walks of life. They are the individuals who step forward when crises occur, come to the rescue of others and generally do what's right—no matter what. Anyone can talk the talk, but can they walk the walk? In today's high-visibility, social world, more people are taking note of leaders’ behavior and holding them accountable.

Leadership

DECA Direct Magazine: Next Level Leadership

Sep 8, 2020

A new school year brings new chances to elevate your leadership to the next level. Discover fresh ideas to enhance your chapter and become a leader worth following in your school, community and beyond.

Leadership

The Next Level is Inclusion

Sep 8, 2020

It has never been more important for emerging leaders to be characterized by teamwork, innovation, competency and integrity. Fortunately, those are the valued characteristics of DECA’s student leaders. What if this moment needs you and the unique values that drive your leadership?

Chapter Strategy

Top Tips for Socially-distant Membership Recruitment

Sep 8, 2020

Building your chapter’s membership is one of the most important ways to set it up for success in the new school year. But what are the best ways to recruit within the “new normal” of more virtual interactions and less in-person activities? Learn how to recruit new members the socially-distant way with these top tips.

Chapter Strategy

The Power of the Diamond

Sep 8, 2020

Throughout your DECA career, you’ll wear the blazer, throw up a DECA diamond symbol and add lots of blue to your wardrobe. You will also undoubtedly hear DECA’s core values and mission statement more times than you can count. But have you ever stopped to think about what they really mean?

Chapter Strategy

Cultivate Your Chapter’s Culture

Sep 8, 2020

2020 is a year that has changed all of our lives. If your DECA chapter has experienced a decline in recent months, struggling to cope with virtual meetings and maintain engagement, your chapter culture may need a boost.

Chapter Strategy

Discover Your DECA Leadership Style

Sep 8, 2020

There are hundreds of assessments to help you pinpoint your leadership traits, but the only one you need to take your leadership to the next level is the DECA Leadership Style Quiz.

Leadership

Influence with Informal Leadership

Sep 8, 2020

While you may not have an official leadership title, you still have the ability to help take your chapter to the #NextLevel with your informal leadership influence. Read on to learn more about informal leadership and how you can use it to make this year a success for you and your chapter.

DECA News

DECA Members Raise $7,000 Through the MDA Muscle Corp Program

Sep 1, 2020

DECA members raised over $7,000 for the Muscular Dystrophy Association (MDA) this summer through the pilot MDA Muscle Corp Program. Twenty-one DECA members successfully completed the program and earned 40 hours of community service.

Spotlights

Mountain View High School Virtual Recruitment

Sep 1, 2020

Like for many chapters, this year’s DECA kickoff meeting was unique for Mountain View High School in Georgia. Even though the meeting was held through Zoom, the chapter still found a way to make it one of their best meetings yet.

Chapter Strategy

10 Ideas for Collegiate DECA Freshman Recruitment

Sep 1, 2020

Collegiate DECA offers incredible opportunities for members, and every year dedicated officers aim to increase membership. However, it can be a struggle to think of new, creative ways to recruit new students. To help, explore these ten great ways to increase membership.

Chapter Strategy

How to Raise Your Membership to the #NextLevel

Aug 18, 2020

As we enter a new year, it's time to get excited about membership recruitment! We know this year is going to look different, so here are some tips for taking your recruitment efforts to the #NextLevel!

Most Recent Articles

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Spotlights

Entrepreneurship in the Digital Age

Jan 10, 2024

It's no surprise that new technologies have impacted the course of entrepreneurship and various start-up businesses. The digital age has forever changed how entrepreneurship is approached.

Spotlights

BLC DECA Shines Through FutureSolvers Competition

Jan 10, 2024

Through a local business competition opportunity, Bethany Lutheran College DECA Chapter was able to get in extra practice for future DECA competitions and make great memories in the process!

DECA News

Congratulations to the DECA Stock Market Game 2024 ICDC Qualifiers

Jan 9, 2024

DECA Inc. is pleased to announce the 2024 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Spotlights

Why Starting a Collegiate DECA Chapter is Worth It

Jan 8, 2024

Starting a Collegiate DECA chapter is a challenging yet rewarding experience. Learn more about the Collegiate DECA chapter recently founded at Butler University in Indianapolis, Indiana.

Case Study of the Week

Case Study of the Week: Menu Creation

Jan 8, 2024

Step into the role of the manager of Café on the Square, a full-service restaurant set to open later this year. The owner of the restaurant wants you to determine necessary information needed on the restaurant menu.

Spotlights

Interview With an IT CEO

Jan 2, 2024

Sagar Pelaprolu has spent the last two decades here as an entrepreneur. He has launched several successful businesses, from manufacturing to IT, with his latest endeavor being Sage IT. In this interview, I talked with Sagar to learn more about his career journey, tips for success and future goals.

Compete

Excelling in Collegiate DECA Role-plays

Jan 1, 2024

In Collegiate DECA, mastering role plays is crucial for success in the business world. Whether you're a seasoned participant or new to DECA, these practical tips will help elevate your role-playing skills.

DECA News

Collegiate DECA: What to Look Forward to in 2024

Jan 1, 2024

With the new year kicking off, there are so many amazing opportunities that you can take advantage of to Experience the Difference in 2024.

Chapter Strategy

DECA Dreamin’ and Academic Gleamin’

Jan 1, 2024

Whether you're a seasoned student or a wide-eyed freshman, here's a comprehensive guide to help you kick off the next semester confidently, focusing on academic excellence, DECA success and self-care.

Case Study of the Week

Case Study of the Week: The Economics of Baby Diapers

Jan 1, 2024

Step into the role of the general manager at a local Care More drugstore. The district manager wants you to decide how to price a private label product and explain reasons for the pricing decision.

Chapter Strategy

Appreciating the Unsung Heroes of DECA

Jan 1, 2024

Your chapter advisors have fostered your love and success thus far in DECA, and their efforts may often go unnoticed, so here are some ideas to appreciate all they do for you!

DECA News

On the Horizon: Gauging Your Fit for DECA Executive Office

Jan 1, 2024

Are you looking for a way to grow in leadership and serve thousands of members? Do you have a passion for spreading the benefits of DECA? If this sounds like you, keep reading to find out if an Executive Officer position is the right fit for you.