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Chapter Strategy

3 Fundraising Ideas for Fall

Sep 22, 2020

It seems that in every facet of DECA, fundraising is a necessity. During these unique times, it's important to innovate to ensure your chapter can participate in events and remain secure for the future. Here are three virtual fundraisers to try this fall.

Chapter Strategy

10 Tips for Your Social Media and How to Apply It to Your SBE

Sep 16, 2020

Social media has become an essential tool in business. It is how businesses are building their brand and their online communities. The root goal behind why businesses build their online presence? The main goal is to make sales and build a customer base. So how do you get started to apply this to your own business or school-based enterprise? Here are 10 tips to get you started.

Leadership

Video Call Tips and Tricks

Sep 10, 2020

Practically overnight, video calls have become a new societal norm. This guide will provide you with a few tips and useful tricks to help improve your online learning or telecommuting experience.

Partners

Take Your Community Service to the Next Level with Lead4Change

Sep 8, 2020

The Lead4Change Leadership programs offer numerous benefits for students. An independent research study found that participating in Lead4Change contributed to significant growth in areas such as leadership skills (60% of students improved), respect for others (54%) and ambition and innovation (53%). Teachers can have equally transformative experiences.

Leadership

A Quick Guide to Understanding Servant Leadership

Sep 8, 2020

The concept of leadership has been around since the days of Aristotle and Plato and has evolved countless times throughout the centuries. But in 1970, a new theory emerged. Developed by Robert Greenleaf, servant leadership is the idea that empowered leaders serve their followers and to enable them to live and work to their full potential.

Leadership

The Ethics of Leadership

Sep 8, 2020

Ethical leaders exist in all walks of life. They are the individuals who step forward when crises occur, come to the rescue of others and generally do what's right—no matter what. Anyone can talk the talk, but can they walk the walk? In today's high-visibility, social world, more people are taking note of leaders’ behavior and holding them accountable.

Leadership

DECA Direct Magazine: Next Level Leadership

Sep 8, 2020

A new school year brings new chances to elevate your leadership to the next level. Discover fresh ideas to enhance your chapter and become a leader worth following in your school, community and beyond.

Leadership

The Next Level is Inclusion

Sep 8, 2020

It has never been more important for emerging leaders to be characterized by teamwork, innovation, competency and integrity. Fortunately, those are the valued characteristics of DECA’s student leaders. What if this moment needs you and the unique values that drive your leadership?

Chapter Strategy

Top Tips for Socially-distant Membership Recruitment

Sep 8, 2020

Building your chapter’s membership is one of the most important ways to set it up for success in the new school year. But what are the best ways to recruit within the “new normal” of more virtual interactions and less in-person activities? Learn how to recruit new members the socially-distant way with these top tips.

Chapter Strategy

The Power of the Diamond

Sep 8, 2020

Throughout your DECA career, you’ll wear the blazer, throw up a DECA diamond symbol and add lots of blue to your wardrobe. You will also undoubtedly hear DECA’s core values and mission statement more times than you can count. But have you ever stopped to think about what they really mean?

Chapter Strategy

Cultivate Your Chapter’s Culture

Sep 8, 2020

2020 is a year that has changed all of our lives. If your DECA chapter has experienced a decline in recent months, struggling to cope with virtual meetings and maintain engagement, your chapter culture may need a boost.

Chapter Strategy

Discover Your DECA Leadership Style

Sep 8, 2020

There are hundreds of assessments to help you pinpoint your leadership traits, but the only one you need to take your leadership to the next level is the DECA Leadership Style Quiz.

Case Study of the Week

Case Study of the Week: Learning About Money Markets

Mar 16, 2026

Step into the role of the marketing manager at Local Bank, a bank located in a city of 40,000 people. The bank president wants you to create an informational flyer about money markets and the bank’s current promotion.

Career Insights

Consumers Leaning into St. Patrick’s Day in 2026 as Holiday Spending Climbs

Mar 12, 2026

Consumers have been upping the ante on St. Patrick’s Day lately, with more coming out to celebrate over the past several years. Read on for more about plans for this year’s St. Patrick’s Day celebration, spending and more.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Mar 12, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

Career Insights

How DECA Prepares You for a Career in Consulting

Mar 10, 2026

Many members don’t realize how closely their competitive events experience mirrors a career in consulting. Check out five skills that members learn in DECA that can easily be applied to a career in consulting.

Career Insights

Combating AI Tensions with Responsibility

Mar 10, 2026

Across industries, firms have begun tying AI use to performance evaluations and promotion decisions. Regardless of opinions, this direction represents a broader shift in the workplace: augmenting your work with AI is an expectation.

DECA News

Congratulations to DECA's 2025-26 Scholarship Recipients

Mar 10, 2026

DECA is pleased to announce the 2025-26 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

DECA News

Congratulations to the 2025-26 Leadership Passport Recipients

Mar 10, 2026

Congratulations to the 2025-26 Collegiate DECA Leadership Passport Program recipients! The Leadership Passport Program encourages associations, chapters and individual members to participate in events that enhance the experiences of members.

Career Insights

How Collegiate DECA Members Can Turn Their Skills into Real Businesses

Mar 9, 2026

Collegiate DECA prepares students for real-world success. By starting small, leveraging their network and taking action, CDECA members can build leadership and entrepreneurial experience long before graduation.

Spotlights

Everyone Starts Somewhere: Supporting First-Year DECA Members

Mar 9, 2026

One way UNLV Collegiate DECA supports high school members is by sponsoring competitive events at the State Career Development Conference. Learn more about the importance of supporting the younger generation of future leaders.

Case Study of the Week

Case Study of the Week: Expanding Into Fashion Accessories

Mar 9, 2026

Step into the director of marketing for Kosport, a brand of backpacks that are sold at various retailers across the country. Kosport has been making backpacks for over 60-years and is the most well-known brand for school-use backpacks.

Conferences

Apply to Join the Collegiate DECA ICDC Content Creation Team

Mar 2, 2026

Are you attending Collegiate DECA ICDC in Louisville this year? Well, we have the perfect opportunity for you. Apply to join the Collegiate DECA ICDCContent Creation Team!

Case Study of the Week

Case Study of the Week: Transitioning Due To Ethics

Mar 2, 2026

Step into the role of a small business owner that runs Pets for You, a pet shop that sells dogs, cats, rabbits, hamsters, gerbils, guinea pigs, snakes and fish. You began Pets for You 20 years ago. As a lifelong pet lover, you wanted to start a business that would help connect people and pets with forever homes.

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Conferences

Watch the #DECAICDC 2024 Promo Video

Aug 14, 2023

Experience the difference at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Anaheim, California, on April 27-30, 2024.

Conferences

Watch the #CDECAICDC 2024 Promo Video

Aug 14, 2023

Get the edge at the biggest event of the year – The Collegiate DECA International Career Development Conference hosted in Austin, Texas on April 20-23, 2024.

Case Study of the Week

Case Study of the Week: How to Bring Tourists to Cats?

Aug 14, 2023

Step into the role of director of marketing for Prairie Town Cat Sanctuary. The executive director wants you to determine how to integrate better customer service practices to increase the number of daily visitors.

Chapter Strategy

Collegiate DECA Chapter Leadership Guidebook: Your Chapter’s Guide to Success

Aug 9, 2023

The new Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Experience the Difference in your chapter this year.

Chapter Strategy

Watch Now: DECA's 2023-2024 Membership Video

Aug 8, 2023

Get ready to Experience DECA! Check out DECA's 2023-2024 membership video to help your chapter show why the DECA experience is one of a kind during recruitment.

Case Study of the Week

Case Study of the Week: Digital Deals to Gain New Customers

Aug 7, 2023

Step into the role of director of client relations for Digideals. The president wants you to choose one or two business types and then create a marketing plan that will be presented to the businesses to persuade them to partner with Digideals.

Chapter Strategy

Break the Ice at Collegiate DECA Chapter Meetings

Aug 1, 2023

At the first chapter meeting of the year, you need to develop a strong first impression that will impress potential new members and excite existing members for the year. Here are 10 Icebreakers to start your year with a bang!

DECA News

Endless Opportunities Await You This Year

Aug 1, 2023

Whether you aspire to become a successful entrepreneur, a respected marketing professional or a leader in the business world, Collegiate DECA is your gateway to achieving those goals. Join Collegiate DECA today and unlock endless opportunities that will shape your future for years to come.

Leadership

DECA Talks: Success Is Impossible Without Failure

Aug 1, 2023

Success and fulfillment are not straight lines. Success is impossible without failure. Isaac will show you that regardless of where you are in this organization and no matter how you define success, DECA can start you on your life’s ultimate power trip.

DECA News

A Glance Into Your 2023-2024 DECA Experience

Aug 1, 2023

As we get ready to head back to school, keep in mind these DECA dates so you can have benchmarks to look forward to and begin to plan your path toward DECA ICDC 2024!

Chapter Strategy

Starting The Year Off RIGHT: SBE Edition

Aug 1, 2023

The start of each new school year means new classes, new friends and even a new competitive event! However, it is back to business with your school-based enterprise, so here are five ways to ensure a successful year on the RIGHT track.

Chapter Strategy

Kickstarting Success: Planning Your First Chapter Meeting

Aug 1, 2023

Kickstart your DECA journey with an engaging and impactful chapter meeting as the new school year begins. Discover how a well-structured and engaging meeting sets the tone for a successful year of growth, learning and collaboration.