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Chapter Strategy

Building Your DECA Brand on Social Media

Jun 1, 2024

With social media serving as a powerful tool, creating and maintaining a dedicated DECA Instagram account can be a game-changer. Here's how to make the most of your summer by establishing your own DECA brand on Social Media.

Chapter Strategy

How to Hack Leadership Team Building

Jun 1, 2024

As the school year comes to a close, it’s time for your chapter or association to choose their new officer team. Use one (or more) of the following ideas to build your team up so that YOU can lead your members effectively.

DECA News

DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE

May 30, 2024

DECA Inc. earned recognition by ASAE with a 2024 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.

DECA News

Learn More About Your 2024-2025 High School Executive Officers

May 28, 2024

During this year's DECA ICDC in Anaheim, DECA members selected the leaders that will serve during the upcoming school year. As they prepare for the next year, discover more about who they are and where they come from.

Case Study of the Week

Case Study of the Week: From Hire Date to Start Date

May 27, 2024

Step into the role of the director of human resources for Fun Time. The vice president wants you to create a welcome package for new employees that will keep them engaged from hire date to start date.

Case Study of the Week

Case Study of the Week: Promoting "New" Merchandise

May 20, 2024

Step into the role of the marketing manager for Gold Mine. The owner of the chain wants you to develop a plan to promote the stores’ new venture into formalwear and its need for merchandise.

Career Insights

Making the Most of Your Summer Internship

May 15, 2024

Summer internships are not just about earning a paycheck or padding your resume; they're an opportunity to learn, grow, and pave the way for your future career. But how do you make the most of these brief months?

Spotlights

Experiencing the Difference at DECA ICDC with Marjory Stoneman Douglas DECA

May 15, 2024

Starting with a tour of Los Angeles and ending with winning first and fifth places, Marjory Stoneman Douglas DECA experienced the difference at the 2024 DECA International Career Development Conference!

Conferences

Download ICDC 2024 Certificates and Competitor Transcripts

May 14, 2024

Learn how to download certificates and competitive event transcripts from DECA's 2024 Collegiate and High School International Career Development Conferences.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Transcripts

May 14, 2024

If you're looking for more information on DECA's International Career Development Conference competitive events process and transcripts, look no further! Explore these frequently asked questions and answers.

DECA News

Congratulations to the 2024-2025 Marriott Foundation Curriculum Grant Recipients

May 13, 2024

Congratulations to the following chapters selected to receive the VBC – DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

Partners

Financial Education Opportunity: Jump$tart National Educator Conference

May 13, 2024

Teach Personal Financial Literacy? Looking for a professional development opportunity? Join Jump$tart for their National Educator Conference in Louisville, Kentucky, next November 2-4, 2024.

Case Study of the Week

Case Study of the Week: Hobbies for Veterinarian Office Employees

Sep 1, 2025

Step into the role of the human resources manager at Riverside Pet Clinic, a veterinarian office with 55 employees. The owner wants you to determine how to encourage all employees to participate in a hobby.

Chapter Strategy

This Is Where It Starts: 2025 Chapter Meetings

Sep 1, 2025

The DECA year kicks off with energy, connection and endless opportunities ahead. This list outlines key meeting types to help chapters create meaningful, engaging and well-rounded experiences for members throughout the year.

Conferences

Why You Should Attend the Engage Conference

Sep 1, 2025

Collegiate DECA Engage is where you make it happen, whether exploring career paths, expanding your network or sharpening your leadership abilities.

Chapter Strategy

Keeping Up Virtually: Joining Collegiate DECA Virtual Calls

Sep 1, 2025

Do you miss meeting other members between conferences? Well, look no further than joining our Virtual Calls throughout the year! Collegiate DECA hosts a variety of calls throughout the year that allow you to stay up-to-date, meet fellow members and have fun.

Career Insights

“Glow” The Extra: Reacting to Labor Economics

Sep 1, 2025

For DECA members, the nuclear industry is an opportunity to put your skills to work in a field where the impact is measurable and the opportunities are multiplying. Whether you’re crunching numbers, leading teams or shaping strategy, there’s a place for you here.

Partners

DECA & The Muscular Dystrophy Association Celebrate 45 Years of Partnership

Aug 29, 2025

This collaboration has empowered generations of emerging leaders to make a real difference in their communities while supporting groundbreaking research, care and advocacy for individuals and families living with neuromuscular diseases.

Spotlights

Collegiate DECA Member and Chapter of the Month Recognition Opportunities

Aug 28, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you and your chapters do it! Submit you, your chapter, another individual or another chapter for our Member of the Month or Chapter of the Month opportunity.

Compete

Compete in Session One of the Collegiate DECA Stock Market Game

Aug 25, 2025

Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) beginning on September 8, 2025.

Case Study of the Week

Case Study of the Week: Troubles in the Drive-Thru

Aug 25, 2025

Step into the role of a general manager for Better Burger, a fast food restaurant with two drive thru lanes. The district manager wants you to suggest methods to handle complaints about new technology in the drive thru.

Chapter Strategy

Level Up with the Collegiate DECA Passport Program

Aug 25, 2025

Want to level up your skills? Look no further than the Collegiate DECA Passport program! It’s your roadmap to try new things, grow professionally and make your DECA journey more than a competition.

Conferences

Enhance Your Collegiate DECA ICDC Experience with the Thunder Over Louisville

Aug 22, 2025

Since 1988, Thunder Over Louisville has served as the official opening session for the Kentucky Derby season, and we are so excited to incorporate it into this year’s #CDECAICDC experience.

Chapter Strategy

4 Strategies to Elevate Your DECA Association or Chapter Brand

Aug 20, 2025

A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.

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Career Insights

Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control

Feb 27, 2023

Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Case Study of the Week

Case Study of the Week: Methods to Market an Inconvenient Location

Feb 27, 2023

Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location. 

Partners

Taking Stock with Teens | Fall 2022 Insights

Feb 23, 2023

Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

Spotlights

UW Madison DECA's Mentorship Program

Feb 21, 2023

UW Madison DECA started a new mentorship program this semester, greatly benefiting both new and senior members. The program has had a lot of success as new students feel welcome paired up with a senior member.

Chapter Strategy

One DECA: February 2023

Feb 21, 2023

Check out what you missed on the February 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.

Spotlights

FVTC DECA Restocks Local Food Pantry

Feb 20, 2023

FVTC DECA collected over 400 food items during the statewide Trick-or-Can helping restock the FVTC food pantry. The FVTC food pantry is dedicated to providing students with access to free food.

Case Study of the Week

Case Study of the Week: Rich Content for Weekly Emails

Feb 20, 2023

Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses. 

Spotlights

Helping Our Communities

Feb 17, 2023

Volunteers stepped up on a rainy Sunday afternoon to drop off bags requesting nonperishable food items for the Whitewater Community Space, a nonprofit community center that provides free clothing, furniture, books, food and many other items to anyone in need.

DECA News

Congratulations to DECA's 2023 Certified School-based Enterprises

Feb 13, 2023

Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2022-2023 Chapter Certification!

Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2023

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Case Study of the Week

Case Study of the Week: The Importance of Emotional Intelligence in Lending

Feb 13, 2023

Step into the role of a loan officer at Coopers Savings & Loan. You must explain to another loan officer the importance of emotional intelligence when helping customers apply for a loan.

DECA News

DECA Announces the 2022-2023 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 13, 2023

DECA congratulates finalist teams in the second round of the 2022-2023 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.