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DECA News

DECA Celebrates the 2023-2024 Top 10 Chapters in the World

Apr 27, 2024

DECA is excited to congratulate the top 10 membership chapters in the world for the 2023-2024 academic year! Thank you to all chapters who worked to experience the difference in membership recruitment.

Conferences

Watch the DECA ICDC 2024 Grand Opening Session

Apr 27, 2024

Relive the 2024 DECA International Career Development Conference Grand Opening Session on-demand.

DECA News

DECA Recognizes Helen Brown with Chairman's Award

Apr 27, 2024

As a member of DECA's National Advisory Board, Helen has engaged with thousands of members and advisors at DECA's educational conferences at the association, regional and international levels.

DECA News

DECA Recognizes Jerry DiGiovanni with Honorary Life Membership

Apr 27, 2024

During two decades of service as Executive Director, Jerry displayed unwavering kindness, support and enthusiasm for the student members and advisors of Pennsylvania DECA.

Case Study of the Week

Case Study of the Week: Nepo-Baby or Legit Candidate?

Apr 22, 2024

Step into the role of a consultant hired by the president of Grand Grocery, a privately held supermarket chain with over 300 locations in one state. The president has hired you to help with succession planning after a sudden decision to retire.

Conferences

Making the Most of Conferences: Your DECA ICDC Era

Apr 17, 2024

DECA ICDC can lay the foundation for your professional life—if you come ready to engage, learn and stretch your skills. In this article, dive into how to make the most out of your conference experience.

Case Study of the Week

Case Study of the Week: Rethinking Free Shipping

Apr 15, 2024

Step into the role of the owner of Quilts & Linens, a small business that sells custom made quilts and other bedroom linens. Your business partner needs you to create a new shipping and returns policy that will help with skyrocketing overhead and operating costs.

Case Study of the Week

Case Study of the Week: Marketing a Partnership

Apr 8, 2024

Step into the role of the marketing manager for Aroon Properties, a hospitality company with over 5,000 properties. The chief marketing officer wants you to determine how to best market the company’s partnership with a national brand that will strengthen existing relations with customers.

Career Insights

The Secret to Success in DECA and Beyond

Apr 1, 2024

Never want to be stuck on a problem again? We got you. Learn a powerful method to crush any problem - from DECA, to admissions, to academics, to sports and even everyday life.

DECA News

Congratulations to DECA's 2024 Emerging Leader Honor Award Recipients

Apr 1, 2024

Congratulations to the 2023-2024 DECA’s Emerging Leader Honor Award recipients! This award recognizes outstanding senior members for their involvement with DECA.

Case Study of the Week

Case Study of the Week: Methods to Collect Customer Data

Apr 1, 2024

Step into the role of the marketing research specialist for Mark-it, a big box retail chain. The director of merchandising wants you to create a survey to collect merchandising data from customers.

Chapter Strategy

Managing School Stress During Busy Times

Apr 1, 2024

Managing many different parts of life places a burden of stress on your shoulders that can sometimes feel unmanageable. As someone who has been through this, survived this and is also currently going through this, here are my top tips!

Chapter Strategy

Shop DECA FAQs & Answers

Sep 5, 2025

How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.

DECA News

DECA and the NRF Foundation Celebrate 30 Years of Partnership

Sep 4, 2025

For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.

Spotlights

From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter

Sep 3, 2025

From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.

Chapter Strategy

Building and Leading a Strong Officer Team

Sep 3, 2025

Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!

Spotlights

Stepping Into DECA: Lessons From My First Year

Sep 3, 2025

Are you a student who's new to DECA? If so, here's my advice from someone who was once in your shoes.

Chapter Strategy

Racing into the School Year: East Paulding DECA's Membership Recruitment Campaign and Tactics

Sep 3, 2025

At East Paulding DECA, we were pleasantly challenged when the national DECA "Go the Extra" theme was released. After much thought and discussion, we happily chose a thrilling race car theme for our school's campaign.

Compete

Mastering Money: Why Finance Events Are Essential for DECA Members

Sep 2, 2025

Finance events help DECA members build real-world money management and consulting skills. From budgeting and investments to teamwork and client communication, this cluster prepares students for success both in and out of the competition setting.

Conferences

Watch the #CDECAICDC 2026 Promo Video

Sep 2, 2025

Go The Extra at the biggest event of the year – The Collegiate DECA International Career Development Conference hosted in Louisville, KY on April 18-21, 2026.

Case Study of the Week

Case Study of the Week: Hobbies for Veterinarian Office Employees

Sep 1, 2025

Step into the role of the human resources manager at Riverside Pet Clinic, a veterinarian office with 55 employees. The owner wants you to determine how to encourage all employees to participate in a hobby.

Chapter Strategy

This Is Where It Starts: 2025 Chapter Meetings

Sep 1, 2025

The DECA year kicks off with energy, connection and endless opportunities ahead. This list outlines key meeting types to help chapters create meaningful, engaging and well-rounded experiences for members throughout the year.

Conferences

Why You Should Attend the Engage Conference

Sep 1, 2025

Collegiate DECA Engage is where you make it happen, whether exploring career paths, expanding your network or sharpening your leadership abilities.

Chapter Strategy

Keeping Up Virtually: Joining Collegiate DECA Virtual Calls

Sep 1, 2025

Do you miss meeting other members between conferences? Well, look no further than joining our Virtual Calls throughout the year! Collegiate DECA hosts a variety of calls throughout the year that allow you to stay up-to-date, meet fellow members and have fun.

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Conferences

Over 2,000 DECA Members Gathered at the Ultimate DECA Power Trip in Austin

Nov 19, 2023

From November 17-19, 2023, over 2,000 DECA student and advisor members attended the Ultimate DECA Power Trip in Austin, TX. Congratulations to the Competitive Excellence Experience top performers!

Conferences

Watch Now: The Ultimate DECA Power Trip 2024 Promo Video

Nov 19, 2023

Join the Central, North Atlantic and Southern Regions for the Ultimate DECA Power Trip in Charlotte, North Carolina, on November 15-17, 2024.

College Success

Discover the Perfect Major and Career Path for You

Nov 15, 2023

Did you know the average person will have 12+ careers in their lifetime? While thousands of careers and college majors can prepare you for your future, picking a career and education path that works for you takes time and research.

DECA News

Announcing the 2023-2024 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 13, 2023

DECA congratulates finalist teams in the first round of the 2023-2024 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Leadership

Traits of Successful Entrepreneurs

Nov 13, 2023

Successful entrepreneurs are self-aware individuals who cultivate these traits, allowing them to navigate the challenges and uncertainties of the entrepreneurial journey with resilience and determination.

Career Insights

Using Generative AI to Power Student Entrepreneurship

Nov 13, 2023

This article provides an overview of how Generative AI technologies like ChatGPT can be leveraged by student entrepreneurs while offering a balanced guide for navigating the entrepreneurial landscape with AI.

Case Study of the Week

Case Study of the Week: Increasing Sales by Adding New Services

Nov 13, 2023

Step into the role of the general manager at Madison Foods, a local grocery store in a city with 50,000 people. The owner of the store wants you to determine a new service to offer that will lead to increased sales.

Spotlights

From DECA Advisor to Chick-fil-A Owner-Operator

Nov 9, 2023

Vince Merrell found ways to encourage youth throughout his career as a DECA advisor and a Chick-fil-A Owner-Operator in Las Vegas, Nevada. In this article, discover how Merrell's path to Chick-fil-A was surprising and unexpected.

Conferences

Engage: An Exciting Journey of Discovery and Growth

Nov 6, 2023

At Collegiate DECA Engage, we delved into the heart of what makes us great, both individually and as a community. It wasn't just about attending an event but about being part of an experience.

Conferences

A Look Back on Collegiate DECA Engage in Kansas City

Nov 6, 2023

200 Collegiate DECA members attended the 2023 Engage Conference in Kansas City, MO on November 2-4, 2023.

Case Study of the Week

Case Study of the Week: Creating an Employee Volunteer Program

Nov 6, 2023

Step into the role of the director of human resources for Platter Group, a large global media, marketing and corporate communications company. The president of Platter Group has asked you to create an employee volunteer program.

Spotlights

Giving Back to DECA

Nov 2, 2023

I recently had the privilege of attending the MO DECA Fall Leadership Conference. This experience was particularly special as it allowed me to impart valuable knowledge in various domains critical for their future success.