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Conferences

10 Free Things To Do in D.C. & Arlington

Sep 15, 2025

Discover 10 fun & free things your chapter can do this November while visiting D.C. and Arlington for the Ultimate DECA Power Trip.

Compete

2025-2026 District-Level Competitive Event Instructional Areas Announced

Sep 15, 2025

Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Compete

Finding Your Fit: How to Choose Your DECA Competitive Event

Sep 15, 2025

DECA’s competitive events program is one of the most exciting parts of being a member. However, with so many options, how do you find your fit? Check out these tips on how to choose your competitive event:

Case Study of the Week

Case Study of the Week: Marketing to a Younger Demographic

Sep 15, 2025

Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.

DECA News

Vector Marketing and DECA Celebrate 20 Years of Partnership

Sep 12, 2025

DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

College Success

When Should You Take the SAT?

Sep 12, 2025

Taking the SAT is a vital step in the college application process. The key is to stay informed, plan ahead, and select the dates that align best with your academic and personal schedule.

Chapter Strategy

Here Are 5 Themes for Your Next Chapter Meeting

Sep 12, 2025

Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

Conferences

The Ultimate DECA Power Trip is Calling!

Sep 11, 2025

The Ultimate DECA Power Trip is your chance to grow as a leader, to connect with global business minds and compete with the best in DECA. All while in the historic and legendary place of Arlington, Virginia.

Chapter Strategy

Dancing With DECA: How to Go The Extra During Homecoming Week

Sep 11, 2025

The new school year starts with many events to amplify the school spirit, including football games, pep rallies, and, of course, homecoming. Here are three ways to make the most of it for your chapter!

Career Insights

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls

Sep 11, 2025

NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Chapter Strategy

Three Hats, One Head: Balancing School, Work and DECA

Sep 10, 2025

Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity! 

Chapter Strategy

How to Place a Custom Order with Shop DECA

Sep 10, 2025

Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Case Study of the Week

Case Study of the Week: Insurance Needs for New Professionals

Mar 29, 2021

You are to assume the role of an insurance agent. You will be meeting with a new client that wants to know more about different types of insurance that would be beneficial.

Career Insights

Developing an Entrepreneurial Mindset

Mar 24, 2021

What do you think Shark Tank’s Lori Greiner, Amazon’s Jeff Bezos, and Beats Electronics founder Dr. Dre have in common?

College Success

Getting that ‘A’ for any College Paper

Mar 22, 2021

Writing is one of the most important skills you’ll learn during your college career. You’ll write research papers, essays, short answers and so much more. Proper grammar, diverse sentence structures and organized paragraphs are vital to your success and will excel at the University of Wyoming College of Business.

Case Study of the Week

Case Study of the Week: Should Hospitality Services Be Open To The Public?

Mar 21, 2021

You are to assume the role of general manager at The Lodge at Creek City. The owner of the property wants to offer pool memberships to community members and wants you to determine the terms of the memberships that will not negatively affect guests. 

Conferences

The Profit’s Marcus Lemonis to Keynote #DECAICDC

Mar 17, 2021

DECA is pleased to announce Marcus Lemonis will deliver the keynote in an interview format during the 2021 DECA Virtual International Career Development Conference.

Case Study of the Week

Case Study of the Week: Deliver Rootville Wants Food Time to Go Local

Mar 15, 2021

You are to assume the role of the owner of Deliver Rootville, a small business that provides delivery services to the community of Rootville. You will be meeting with the owner of an independent grocery store to propose an exclusive business relationship.

College Success

Is It Time to Get Out of Your Comfort Zone?

Mar 9, 2021

Choosing which school to attend can be a complex decision, full of tough choices. Will you stay close to home, or study abroad? Stick with your friends, or forge your own path?

College Success

Broaden Your Perspectives Abroad

Mar 9, 2021

Do you find yourself daydreaming in class about taking a long vacation? Study abroad is a unique opportunity offered to hundreds of thousands of university students annually, allowing them to travel to another country while still earning credits towards their degree.

DECA News

Welcome to the Reimagined DECA Direct Online

Mar 9, 2021

The new DECA Direct Online is everything you want and everything you need – all in one place!

Chapter Strategy

Celebrate the Good Times

Mar 9, 2021

Being a leader, it is natural to constantly be on-the-go finding new ways to innovate and new goals to accomplish. However, it is still important to recognize and reward yourself and those around you. It’s important to celebrate!

College Success

The College Application Portfolio: Brand "Me"

Mar 9, 2021

It's your senior year and you’ve sorted through dozens of emails, mounds of catalogs and texts. You’ve identified one college or university as the launching pad for your career in marketing communications, but how will you land a coveted position in their next freshman class?

Career Insights

Summer of Success

Mar 9, 2021

Summer jobs and internships are the perfect way to build your professional experience and put your networking skills to use. Check out our top tips to help you make the most of your summer gig and deliver a next level performance from day one!

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College Success

How to Combat “Senioritis”

Apr 15, 2020

We all know the feeling. It’s the second semester, you’ve already been accepted to your dream school or landed the perfect job and you’re starting to feel your motivation decline. Don’t worry, it happens to the best of us! Here are a few tips that you can use to combat “senioritis” this year so you can finish strong.

DECA News

2019-2020 IMPACT Program Winners Announced

Apr 14, 2020

The 2019-2020 IMPACT Program awards were announced on April's #OneDECA call!

Leadership

7 Ways to Perfect your Instagram

Apr 13, 2020

Social media is a huge part of forming a brand. Whether it be a product or personal branding, an effective social media account can draw much-needed attention to what you promote. Follow the tips below to create an amazing Instagram page!

Spotlights

Rocking Out for Competitive Success

Apr 11, 2020

UT Austin's Collegiate DECA chapter officers organized a case study competition prep meeting. The officers chose an Austin original for the case study content: Austin City Limits!

Leadership

Giving and Receiving Feedback

Apr 10, 2020

Perhaps one of the hardest professional skills to develop is giving and receiving feedback. However, once you begin to give and receive feedback in a positive matter, you will become a leader worth following.

Leadership

5 Brainstorming Techniques to Produce Your Next Winning Idea

Apr 9, 2020

Whether you’re writing a paper, creating a project or preparing for a role-play, generating ideas is often the toughest part. Read below for different techniques you can adapt to come up with your next great idea!

DECA News

DECA Announces the 2020-2021 Theme: Next Level

Apr 7, 2020

If there’s one thing that’s true about DECA members, it’s our ability to surprise you. Just when you think you’ve seen it all, we find a way to break through to the NEXT LEVEL.

DECA News

Congratulations to the 2020-2021 Marriott Foundation Curriculum Grant Recipients

Apr 6, 2020

Congratulations to the chapters selected to receive the VBC-DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation. The curriculum grant will begin with the 2020-2021 school year and will continue for three years.

Compete

The Making of Collegiate DECA's Individual and Team Case Studies

Apr 6, 2020

The Individual and Team Case Studies involve real-world industry trends that present a challenge for competitors to solve. The case study scenarios are derived from input from National Advisory Board partners, industry associations and trade journals. Read on for an inside look at how they are created.

Spotlights

A Week of Joy for a Lifetime of Hope

Apr 4, 2020

Detroit Catholic Central DECA is thrilled to have raised $18,065 - the most in the nation - benefitting the Muscular Dystrophy Association (MDA), granting a week of joy to so many children.

Leadership

3 Books to Boost Your Leadership

Apr 2, 2020

Many correlations have been drawn between those who read and those who lead. Here are three of my favorite leadership-oriented books to help occupy your time.