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Spotlights

The Power of Marketing and Branding at Reedy High School

Jan 10, 2025

Rayyan Khan, a Marketing officer from Reedy DECA, the Texas DECA Chapter of the Year, emphasizes the importance of marketing and branding in building trust, fostering engagement and successfully managing a thriving chapter.

Conferences

DECA ICDC 2025 Attraction Ticket Options

Jan 7, 2025

As your DECA chapter heads to Orlando for DECA’s International Career Development Conference, we’re here to make your experience as easy as possible! DECA is coordinating a package of attraction ticket offerings with many benefits.

DECA News

Announcing DECA's 2024-2025 Chapter Campaign Winners

Jan 7, 2025

This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

Compete

Get Ready for Round 2 of the DECA Virtual Business Challenge

Jan 6, 2025

The DECA Virtual Business Challenge (VBC) is an official competitive event free to high school members and hosted by Knowledge Matters. The event is based on the Virtual Business series of simulations and offers over $20,000 in scholarship money.

Case Study of the Week

Case Study of the Week: January and February are Slooooow!

Jan 6, 2025

Step into the role of the director of marketing for Jubilant Ranch, an extremely popular amusement park. The chief marketing officer wants you to choose one market to target for a promotion that would increase attendance in January and February.

Conferences

Be The One at the 2025 Sports and Entertainment Marketing Conference

Jan 1, 2025

Get ready to experience all Orlando offers at the 2025 SEM conference! Learn more about all SEM offers you and your future career through connecting with industry leaders, gaining hands-on experience and sharpening your competitive skills.

Compete

Foundational Skills for Competition

Jan 1, 2025

With district competition underway and association conferences approaching quickly, here are some essential skills for you to use during competition.

Chapter Strategy

Celebrating Career and Technical Education: Top Resources for CTE Month

Jan 1, 2025

It’s never too early to start advocating for Career and Technical Education (CTE). With CTE Month around the corner, you can maximize your impact using the resources in this article.

Chapter Strategy

Your DECA Playbook: How to Build a Winning DECA Resume

Jan 1, 2025

With the new year underway, it’s time to step up your DECA game. While competing and attending conferences are great, there are hidden ways to boost your DECA resume and build a winning game plan. Here’s how to level up and stand out this season.

Leadership

Top 3 Tips for Running for Association Office

Jan 1, 2025

As association conferences approach quickly, so do association office elections. This article will provide three key strategies to ensure you stand out and shine bright when campaigning for a position in DECA’s association office.

Conferences

Announcing DECA's 2025 Conference Lineup

Dec 23, 2024

DECA has a full lineup of educational conferences for its members and advisors coming in the 2025 academic year and beyond. Check out where we're heading next!

Conferences

Exclusive Travel Discounts for DECA Members

Dec 19, 2024

DECA has arranged special airfare considerations for those attending DECA conferences in 2025. Check out special deals and discounts.

Career Insights

15 Steps to Build Your Brand on LinkedIn

Jul 28, 2021

Not yet on LinkedIn? You should be! Follow these steps to create the perfect, attention-grabbing profile.

Career Insights

Marketing, Communications, PR and Advertising: What's the Difference?

Jul 26, 2021

The terms marketing, communications, public relations and advertising are commonly confused. So, how are they similar and how are they different?

Leadership

3 Leadership Activities to Jump-start Your New Team

Jul 23, 2021

An important part of team building is supporting your teammates and learning their individual leadership styles. Check out these three ideas to help your new team hit the ground running!

Chapter Strategy

Building an Innovative Community

Jul 16, 2021

Joining Collegiate DECA is a rewarding experience. From working in the community and leading critical aspects of the organization, to achieving competitive success and expanding your network, there is something for every level of the college experience.

Career Insights

How to Dominate with Color Psychology in Marketing

Jul 6, 2021

Color psychology is the study of how colors affect perceptions and behaviors in marketing and branding. If you have never heard of color psychology and how to best utilize it in marketing, read on!

Career Insights

First Impressions in 7 Seconds

Jun 23, 2021

People often have a precise judgment of you in the first seven seconds after meeting you. Whether it's meeting a new classmate, a job interview or even interacting with your competitive event judge, find out how to make the most of your seven seconds!

College Success

3 Reasons to Continue Your DECA Journey in College

Jun 15, 2021

The high school Class of 2021 had their DECA careers capped with virtual competition and virtual ceremonies. Thankfully, their DECA journeys don’t have to end there. Collegiate DECA allows graduates to continue their careers.

Career Insights

How to Maximize Your Summer Job or Internship Experience

Jun 10, 2021

From bagging groceries to working with your dream company, many students choose to use their free time during the summer to get a job. Using these tips, you’ll be able to maximize the experience you receive from holding such a position.

Conferences

Previous Collegiate DECA ICDC Competitive Event Winners

Jun 1, 2021

Congratulations to the competitive event top performers from past Collegiate DECA International Career Development Conferences.

DECA News

DECA Announces the 2021-2022 Membership Theme: Maximize Your Momentum

May 7, 2021

Take your DECA membership to the fullest and get ready to Maximize Your Momentum in 2021-2022.

Spotlights

Missouri Governor Visits Saline County Career Center DECA

May 6, 2021

The DECA Experience. A nice reminder of why DECA has so many opportunities for students, even during a pandemic.

Partners

DECA and Piper Sandler Complete 41st Semi-Annual Survey of More Than 7,000 U.S. Teens

May 3, 2021

DECA and Piper Sandler completed the 41st semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 7,000 teens across 47 U.S. states with an average age of 16.1 years.

Most Recent Articles

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Chapter Strategy

Employee Appreciation Day Ideas for Your SBE

Feb 26, 2021

With Employee Appreciation Day approaching on March 5, 2021, there is no better time to commend the members who make your chapter’s School-based Enterprise possible! Keep reading for some creative ways to let them know their hard work is valued!

Spotlights

Coral Glades DECA Benefits Good Karma Pet Rescue

Feb 26, 2021

Coral Glades DECA members hosted a donation drive to collect supplies for the animal rescue organization, Good Karma Pet Rescue.

Career Insights

Maximizing a Telethon Moment for Brand Awareness, Partner Activation and Cause Raising

Feb 25, 2021

MDA shares a special look at how a moment like the MDA Telethon can help lift up a brand, bolster fundraising and cause raising, and the importance that partners like DECA play in the success of MDA’s mission.

DECA News

DECA's 2021 Emerging Leader Honor Award Recipients

Feb 22, 2021

Congratulations to the 2020-2021 recipients of DECA’s Emerging Leader Honor Award!

DECA News

DECA's 2021 Certified School-based Enterprises

Feb 8, 2021

Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2020-2021 Chapter Certification!

Career Insights

Super Bowl Ads: Is It Worth It?

Feb 1, 2021

The stage is set, the Tampa Bay Buccaneers and the Kansas City Chiefs will square off in Super Bowl LV, hosted at Raymond James Stadium in Tampa, Florida. But enough about the game already... It's time for the real excitement—the commercials!

Chapter Strategy

I <3 DECA (and Fundraising Too!)

Feb 1, 2021

As the season of love approaches, it is time to begin brainstorming creative ways to spread the DECA love! Continue reading to learn some fun ideas that will allow your members to feel the love this February while raising funds for your chapter!

DECA News

DECA Stock Market Game 2021 ICDC Qualifiers

Jan 25, 2021

DECA Inc. is pleased to announce the 2021 ICDC qualifiers in the 2020-2021 DECA Stock Market Game, administered by the SIFMA Foundation.

Chapter Strategy

5 Ideas for Your Collegiate DECA Spring Recruitment

Jan 20, 2021

A new semester brings new possibilities and opportunities. Even if your membership didn't match your goals for the fall semester, we are all in this together and can help ensure we have a successful spring DECA season!

Chapter Strategy

How to Use TikTok for Your Chapter

Jan 19, 2021

Discover tips, tricks and ideas to help get your chapter started on a TikTok journey that is bound to engage members all year long!

Chapter Strategy

Cultivate Chapter Success Using the Three C's

Jan 19, 2021

Have you ever wondered how to take your collegiate DECA chapter to the #NextLevel? This article discusses implementing the Three C's to help your chapter thrive!

Chapter Strategy

3 Tips to Take Your Virtual Tabling Event to the Next Level

Jan 19, 2021

Busy planning your chapter’s next virtual recruiting event? Here are three tips for bringing your chapter’s virtual tabling experience to the next level!