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Celebrating Career and Technical Education: Top Resources for CTE Month
It’s never too early to start advocating for Career and Technical Education (CTE). With CTE Month around the corner, you can maximize your impact using the resources in this article.

Your DECA Playbook: How to Build a Winning DECA Resume
With the new year underway, it’s time to step up your DECA game. While competing and attending conferences are great, there are hidden ways to boost your DECA resume and build a winning game plan. Here’s how to level up and stand out this season.

Top 3 Tips for Running for Association Office
As association conferences approach quickly, so do association office elections. This article will provide three key strategies to ensure you stand out and shine bright when campaigning for a position in DECA’s association office.

Announcing DECA's 2025 Conference Lineup
DECA has a full lineup of educational conferences for its members and advisors coming in the 2025 academic year and beyond. Check out where we're heading next!

Exclusive Travel Discounts for DECA Members
DECA has arranged special airfare considerations for those attending DECA conferences in 2025. Check out special deals and discounts.

Social Media Trends to Watch in 2025
As we enter 2025, now is the perfect opportunity to set goals for your chapter's social media account and predict what will happen across social media platforms.

Add DECA to Your Winter Break
Winter break offers the perfect opportunity to get some extra rest, unwind and reset for the second part of the year, but you don't have to take a break from DECA! Here’s a list of useful tips to keep you engaged and overcome any winter break boredom.

Case Study of the Week: Ethics in Supply Chain Management
Step into the role of the chief operations officer at Style Fresh, a leader in the fashion industry. The CEO wants you to make a supply chain decision after analyzing risks involved with maintaining a relationship or finding a new supplier.

Case Study of the Week: Collecting Guest Feedback for New Property Features
Step into the role of the director of development for Gallivant Inn, a hotel chain with over 1,000 locations in the United States. The vice president wants you to put together a plan to gather feedback from hotel guests.

FinanceU: Money Talks
See how the FinanceU project leaders of Grayson County DECA are empowering their peers’ financial futures and helping them make informed financial decisions!

Zurn Elkay Sustainable Water Drinking Challenge 2024 Winners Announced
DECA Inc. and Zurn Elkay are excited to announce the 2024 Sustainable Water Drinking Challenge winners. In this challenge, teams of 1-3 DECA members studied the clean/healthy drinking water solutions in their school system.

Stukent Social Media Marketing Challenge 2024 Winners Announced
Over 1,150 individuals participated in this year's Stukent Social Media Marketing Challenge. Students learned about audience targeting, content scheduling and promotion to drive product sales.

Case Study of the Week: Giving Back on a Budget
You are to assume the role of the owner of Bellyful, a restaurant located in a city of 300,000 people. Your business partner has asked you to determine how the business can best give back to its community with limited financial resources.

6 Steps to Create an Integrated Marketing Campaign
With so much competition in the marketplace, brands need to do everything they can to stand out to their customers. An integrated marketing campaign is not only effective, but it can boost brand awareness, build loyalty, and improve revenue. Here are six tips for creating an integrated marketing campaign.

Advertising: Generating Ideas
Learn creative thinking skills through an ideation process. Explore simple, fun, creative thinking techniques designed that can be used to generate ideas for paintings, photography, films, animations, graphic design, sculptures, fabric design, fashion design, industrial design or any special creative interest.

Case Study of the Week: The Benefits of the Farmer's Market
You are to assume the role of the general manager of Café on the Square, a restaurant located in the town’s main square. The owner of the restaurant has asked you to determine how the restaurant can participate in a weekly farmer’s market.

How to Handle Competitive Event Feedback Like a Pro
Feedback is a key element of developing as an emerging leader and entrepreneur. Use these tips to turn feedback from districts into future competitive event success.

How to Keep Your New Year's Resolutions
Looking back on years past, did you keep your New Year's resolutions? Do you even remember what they were? Here are some ways to keep your New Year’s resolutions all the way through 2022.

Case Study of the Week: Successfully Marketing to Business Travelers
You are to assume the role of director of marketing for Upright Business Solutions, a company that manufactures and markets specialty desks and chairs for office space. The senior vice president wants you to create a marketing plan that will promote the company’s flagship products to business travelers.

Top Collegiate DECA Moments to Look Forward to in the New Year
Through DECA’s competitive event series, scholarship program and educational conferences, members will have many opportunities to maximize their success. Check out what we have in store for the months ahead!

Jump-Start Your Career Today
The demand for rental housing is growing across the United States, and with that, the need for talented, hardworking and creative people to help build strong communities. Jump-start your residential property management career today.

Case Study of the Week: Choices in Higher Education
You are to assume the role of an admissions counselor working at a local four-year public university. One of your job responsibilities is to meet with high school juniors and seniors that may apply for admission and discuss not only the university, but also the overall decision to attend a post-secondary institution.

Utah Collegiate DECA Hosts Fall Leadership Conference
Utah Collegiate DECA members attended their association's annual Fall Leadership Conference in November. Here are three key takeaways that members gained by participating.

Case Study of the Week: How to Minimize but Not Eliminate Housekeeping Services
You are to assume the roles of the director of housekeeping services and the director of guest services for Hotel Labree. The general manager has asked you to determine how the hotel can implement guest personalized housekeeping services.
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Why Join Collegiate DECA?
Have you ever wondered what's involved with Collegiate DECA? Learn about the similarities and differences from the high school division and how to join an existing chapter on your future campus (or start your own chapter!)

Watch Now: DECA's 2021-2022 Membership Video
The success you achieve in DECA is the initial boost that will launch you into the real world and give you a competitive advantage, starting day one.

How to Maximize Your Chapter’s Recruitment
With the 2021-22 academic year fast approaching, recruiting new members for your local DECA chapter is almost certainly at or near the top of every leadership team’s agenda. Since last year was so hard on chapters, this year is the perfect opportunity for you to bounce back. Follow these tips to maximize your chapter's recruitment.

15 Steps to Build Your Brand on LinkedIn
Not yet on LinkedIn? You should be! Follow these steps to create the perfect, attention-grabbing profile.

Marketing, Communications, PR and Advertising: What's the Difference?
The terms marketing, communications, public relations and advertising are commonly confused. So, how are they similar and how are they different?

3 Leadership Activities to Jump-start Your New Team
An important part of team building is supporting your teammates and learning their individual leadership styles. Check out these three ideas to help your new team hit the ground running!

Building an Innovative Community
Joining Collegiate DECA is a rewarding experience. From working in the community and leading critical aspects of the organization, to achieving competitive success and expanding your network, there is something for every level of the college experience.

How to Dominate with Color Psychology in Marketing
Color psychology is the study of how colors affect perceptions and behaviors in marketing and branding. If you have never heard of color psychology and how to best utilize it in marketing, read on!

Plan Your Next College Visit
As the world begins to return to normalcy, colleges are inviting you back onto campus for visits and tours! Check out this quick guide to make the best of your college visits!

School-based Enterprise Individual Certifications 2020-2021
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

First Impressions in 7 Seconds
People often have a precise judgment of you in the first seven seconds after meeting you. Whether it's meeting a new classmate, a job interview or even interacting with your competitive event judge, find out how to make the most of your seven seconds!

3 Reasons to Continue Your DECA Journey in College
The high school Class of 2021 had their DECA careers capped with virtual competition and virtual ceremonies. Thankfully, their DECA journeys don’t have to end there. Collegiate DECA allows graduates to continue their careers.