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A Student Guide to Mastering DECA's Role-plays
Whether this is your first year or your fourth year as a DECA member, you've probably heard the term “performance indicators,” but what are they and why are they so important?
2021-2022 District-Level Competitive Event Instructional Areas Announced
Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.
Case Study of the Week: Helping Teens with Financial Goals
You are to assume the role of a financial counselor that works with teenagers. You will be meeting with a client to discuss a personal spending plan that will help meet the client’s financial goals.
3 Ways to Make New DECA Members Feel Welcome
Joining DECA can be a rewarding experience for members who decide to get involved. However, just because someone registers as a member, doesn’t mean they automatically start taking advantage of all that DECA has to offer.
3 Ways to Sharpen Your Leadership Decision-making Skills
Have you recently taken on a new leadership position? While many perks come with the role, more responsibility often means increased pressure to make the best possible decisions.
Case Study of the Week: Market Research Needed for Wild Fair Amusement Park
You are the director of community relations for Jumbo Entertainment, a company that owns and operates two amusement parks.
Teach Your Students About the Stock Market
The Stock Market Game is the perfect tool to help your students build a fundamental understanding of investing while providing them with real-world skills practice.
Case Study of the Week: How to Best Invest Resources in a Successful Start-up
You are the partner of an entrepreneur that started Gleam, a mobile app that provides car washing services at customers’ homes or places of work. The entrepreneur is unsure how to best use the additional funding.
Gain Insight on the Latest Teen Consumer Trends
Piper Sandler partnered with DECA to publish a consumer pulse survey for the Fall 2021 back-to-school season. Check out the key findings and full results.
Case Study of the Week: Promoting a High School Swim Team to Local Youth
You are to assume the role of a marketing consultant hired by the South Creek High School Swim Team. The athletic director has hired you to develop methods to promote the swim team to young swimmers at the South Creek Community Pool this summer.
School is in Session: Keys to College Success
Attending college can be the most exciting time of your life, but it comes with a unique set of challenges. Check out these three tips to make your transition easier.
Case Study of the Week: Accounting Software Applications at Gator Guides, LLC
You are to assume the role of an accounting software consultant hired by Gator Guides, LLC, a swamp tour company. The owner wants you to prepare a chart of accounts as the initial software implementation project and also make recommendations related to accounting software applications.
Case Study of the Week: Strategies to Better Market Services to the Male Customer Base
Step into the role of a successful entrepreneur that introduced the product Boldly to the market. Boldly is a boxed hair dye kit that is sold online direct-to-consumers.
Get the Edge with Membership: 5 Ways to Recruit Members for Your DECA Chapter
As the new school year begins, so does a new year for DECA, which means countless opportunities to recruit new members! Recruitment can be challenging, but it doesn’t have to be impossible! Here are a few ideas to Get the Edge with your membership.
Case Study of the Week: Best Brand for Mixed-use Space
Step into the role of director of brand management guest relations for Weller International, a hospitality company that manages and franchises several brands of hotel properties. The senior vice president has asked you to determine which brands should be used in a new mixed-use project space.
An Innovative Way to Increase Member Engagement
Is your DECA chapter looking for a new and creative way to recruit members and increase member engagement? Learn how Cypress Bay DECA, the largest chapter in the world, uses "DECA Day" to retain current members and attract new ones!
Selling Collegiate DECA: Tabling Talking Points
Are you ready to recruit new Collegiate DECA members at your next tabling event? Follow this guide to craft responses to commonly-asked questions.
Collegiate DECA Tabling Tips for Your Campus Activities Fair
Tabling at events is a great way to recruit new members and share the amazing things that your Collegiate DECA chapter does with your campus community. Use these tips to boost your recruitment efforts to raise awareness of your chapter with prospective members.
Case Study of the Week: Is It Truly STEM Approved?
Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”
Case Study of the Week: Excessive Debt, Excessive Consequences?
Step into the role of a credit counselor. A client is seeking advice on personal finances. The client, after paying monthly needed household bills, has $500.00 remaining for payment on credit cards and for miscellaneous expenses.
Case Study of the Week: Designing a Promotional Calendar for Back-to-School
Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.
Watch Now: DECA's 2022-2023 Membership Video
Get ready for a new year with DECA! The start of the school year means it's time for fun events, creative campaigns and a new membership video!
4 Team Bonding Activities to Do with Your Team This Summer
Are you looking to build stronger connections with your friends, officers or members? Here are four unique ideas to Get the Edge with your team over the summer!
Your Leadership Position Is Ending... Now What?
Within DECA (and life!), rewarding experiences often require raising your hand to enter the race, stepping up to the plate, and taking a risk as a leader. Risks come from new challenges, elections, committees, teams and setting goals. Here are thoughts to keep in mind as you pass the torch and leave office.
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Backstage Pass to Glass
Experience the difference in your competitive events results by trying this four-step technique to ensure you get on the 2024 ICDC stage in Anaheim and bring home DECA glass!
The Priority of Preparation: Developing Your Program of Leadership
Developing your chapter’s Program of Leadership (POL) is crucial in setting your year up for success. The priority of preparation can set this year’s tone for your chapter by building a strong team dynamic, setting SMART goals and establishing accountability.
A Chapter Presidents Roadmap to Success
Unlock the secrets to a successful term as a chapter president. Follow this roadmap to achieve your goals, build strong connections and lead your team to greatness. Get started now and experience the difference!
Download the 2023-2024 DECA Guide
The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!
Congratulations to the Members Earning DECA's School-based Enterprise Individual Certification
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!
Incorporating Pride into Your Leadership Style
By incorporating the principles of pride into your leadership style, you can cultivate an inclusive environment where everyone feels valued and empowered. In honor of Pride month, we’ll explore the five key parts of pride to help you become a more LGBTQ+ inclusive leader!
4 Ways to Use Collegiate DECA in Your Job Search
Collegiate DECA can be a powerful tool for building your skills and experience and for making valuable connections with industry leaders. By using your experience, you'll give yourself a competitive advantage and set yourself up for long-term success in the business world.
Recruiting Before the End of the Year
As we finish off the 2022-2023 school year, chapter recruitment is on a lot of people’s minds, so here are some things you can do to end the year strong and look forward to Experience the Difference next year!
Taylor Swift Would Love ELS
DECA ELS teaches members how to shimmer like a jewel, polish their leadership knowledge and skills, and create long-lasting connections and friendships. We all love and have seen our DECA blue, “just think of the fun things we could do” in Tysons!
Building Tomorrow's Leaders: A Look Into Incoming Member Recruitment
Recruiting new members is key to building a strong foundation for your chapter and association. By taking the time to promote DECA and by connecting with teachers and other stakeholders, you can help ensure that your chapter continues to thrive for years to come.
6 Ways to Make the Most of Your Summer Jobs and Internships
Summer is a great way to prepare for your future! In this article, check out six key strategies to keep in mind if you're looking to maximize the benefits of your summer jobs and internships.
5 Ways to Elevate Your End-Of-Year Chapter Banquet
End-of-the-Year Celebrations are always a terrific way to commemorate your chapter's accomplishments and recognize outstanding members. Check out these 5 ways to make your chapter banquet one to remember.
