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Announcing DECA's 2023 Lead4Change Challenge Winners
DECA and Lead4Change proudly announce the winners of the 2022-2023 Lead4Change DECA Challenge! Members demonstrated their leadership skills by becoming involved in their communities and submitting a community service project.

Case Study of the Week: Expanding Clientele with New Products and Services
Step into the role of the general manager at Keys & Strings, a local business that provides private string instrument and piano lessons along with various instructional books and sheet music. The owner of the business has asked you to identify additional products and/or services the business can offer that would build clientele and demonstrate how to effectively market the new offerings.
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Congratulations to the Top Teams in the 2023 Disability is Diversity Challenge
DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge. During this challenge, students created a focused presentation that highlighted the obstacles and experiences of navigating an educational environment with differing abilities.

Stukent Social Media Challenge 2023 Winners Announced
Over 1,800 individuals participated in this year's Stukent Social Media Challenge. Participants tested their social media marketing skills by managing a $5,000 weekly budget in simulated ad dollars for a fictitious company.

Congratulations to the Winners of the Unreal Campaign Challenge
DECA Inc., Amazon and the International Trademark Association (INTA) are excited to announce the 2023 Unreal Campaign Challenge winners.

Congratulations to the 2023 FIDM Entrepreneur of Tomorrow Challenge Winners
DECA Inc. and Fashion Institute of Design & Merchandising (FIDM) are excited to announce the 2023 FIDM Entrepreneur of Tomorrow Challenge winners.

One DECA: March 2023
Check out what you missed on the March 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.

Case Study of the Week: Customers Overstaying Their Welcome
Step into the role of general manager and shift supervisor at Family Kitchen, a local family restaurant that is open 24-hours. The owner of the restaurant has asked you to analyze a new restaurant policy, determine if it is ethical, and provide a response.

DECA and NPCF Announce the 2023 Social Impact Leader of Tomorrow Challenge Winners
DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2023 Social Impact Leader of Tomorrow Challenge.

Not Going to ICDC? No Problem!
Many DECA members across the world are unable to attend the International Career Development Conference each year, but there are various ways to stay engaged and involved on a chapter, association and executive level, even if you are unable to attend ICDC.

Sterling Hawkins to Keynote DECA ICDC 2023
DECA is pleased to announce that Sterling Hawkins, the founder of the #NOMATTERWHAT movement, will deliver the keynote during the 2023 DECA International Career Development Conference Grand Opening Session.

Utilizing Your Strengths and Your Weaknesses
You may be asked about your greatest strength and weakness in many job interviews. It’s easy to know what we’re good at, but how do we portray our weaknesses positively and compellingly? Use this information to help boost your interview skills!

Entrepreneurship Advice From DECA Members
Entrepreneurship is a lifelong goal for some people, and DECA members work to tackle that and make their dreams a reality. Look at what some members are doing to reach their goals!

Elevate Your DECA Journey: Mastering the Art of LinkedIn
LinkedIn is a powerful tool for DECA members to elevate their professional journey. By following these best practices and networking strategies, you'll be well on your way to success within DECA and beyond.

Workplace Skills for Success
Unlock your path to success in the dynamic job market by discovering 7 emerging workplace skills you need to stay ahead of the competition. This article guides you to becoming the ideal candidate in a rapidly evolving professional landscape.

Exploring Non-Profit Careers
In this article, Cassidy Creighton, the Development Coordinator with NPCF, explains her college experience, navigating the job market and her first career in the non-profit sector.

Announcing the Winners of the 2023 DECA Pumpkin Contest
Congratulations to the winners of DECA's Annual Pumpkin Contest! With a record number of 650+ submissions from members all across the DECA world, the selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

Tapping into Your Geek Potential to Inspire Together
Is there something you are passionate about? A topic that you can discuss for hours? Then you probably would be considered a geek. People don’t realize that geeks have many unique traits, allowing them to outperform and succeed.

Case Study of the Week: Expanding the Product Mix at a Mobile Salon
Step into the role of the owner of Fresh Look Mobile, a business that provides mobile hair-cutting services. Your business partner thinks it would be smart to expand the product mix and has asked you for on brand suggestions.

How Florida DECA is Leading the Way for Positive Advocacy
Advocacy is a cornerstone of positive social change. It empowers individuals and communities to stand up for their beliefs, address issues and influence policy decisions. Learn more about how Florida DECA is making remarkable strides in advocacy.

One Diamond: October 2023
Check out what you missed on the October 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Case Study of the Week: Recommending Amenities and Services
Step into the role of a hospitality consultant. You have been hired by the president of Skyward Airlines, to recommend amenities and services for a new hotel being built exclusively for Skyward employees.

DECA and Piper Sandler Complete 46th Semi-Annual Survey
DECA and Piper Sandler completed the 46th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 9,100 teens across the U.S. with an average age of 15.7 years.

Case Study of the Week: Promoting Hot Beverages
Step into the role of the marketing communications manager for Conway’s, a drive-in fast food restaurant chain. The director of marketing wants you to inform the public of a new product line.
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How to Maximize Your District Conference Experience
It is time to Maximize the Momentum of Your District Conference! Here are some ways that you can get the full experience of your district conference.

How to Get Your Share of DECA Scholarships
With $200,000 in DECA scholarships available, it's important to master your application. Use these tips to help you get started!

UWEC DECA Hosts Halloween Social
On October 25, the University of Wisconsin-Eau Claire DECA hosted a Halloween social.

Mayville State University DECA Finds Ways to Give Back During COVID-19
Mayville State University DECA finds ways to connect with the community through volunteering, even in the midst of a global pandemic.

100 Ideas from Collegiate DECA's Engage Conference
Check out these 100 member-generated ideas and best practices to help boost your chapter's community involvement, competition preparation, fundraising strategies and member engagement.

Collegiate DECA 2021 Virtual Case Simulation Competition Winners
Nearly 90 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Explore Holiday Trends: Consumers Shop Sooner, Spend More
The National Retail Federation says this holiday season will have consumers shopping sooner and spending more – emphasizing the deep impact that retail has on the overall economy and highlighting the career opportunities in the industry.

A Look Back at the Ultimate DECA Power Trip
The Ultimate DECA Power Trip was held in November during DECA Month! From November 19-21, members and advisors had the chance to visit the “City of Champions” —Boston, MA! Here's a look at what happened...

Case Study of the Week: Generational Marketing at Pottery Place
You are the owner of the small business Pottery Palace. Since the business opened one year ago, you have noticed that the majority of customers are females, age 25-55 years old. While you appreciate your customers, you feel that Pottery Palace is missing out on the large population of senior citizens in the area.

Case Study of the Week: A National Chain Makes Plans for a Rural Location
You are to assume the role of district operations manager for Go-Mart. The district vice president has asked you to determine which brand of Go-Mart retail store is best for a new rural location.

How to Craft a Stand-Out Cover Letter
A cover letter is an appetizer before the main course—your resume. Like any good appetizer, it gets you excited for what is coming next!

4 Essentials for Planning Your Future Career
Regardless of what field you want to pursue a career in, there are four essential elements that need to be part of your plan.