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Case Study of the Week

Case Study of the Week: Can a Volunteer be Fired?

Feb 3, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

DECA News

Recognize Outstanding Seniors with DECA's Emerging Leader Honor Award

Feb 1, 2025

If you know an exceptional DECA leader, consider recognizing them with the DECA Emerging Leader Honor Award. The application window is open until March 31, 2025.

Career Insights

The Economics of the Super Bowl: A Winning Play for Business

Feb 1, 2025

Explore ways the Super Bowl drives billions in revenue through ads, tourism, merchandise and more, as well as how the event offers key lessons in marketing and finance for DECA members.

Chapter Strategy

Juggling Books and Business: Thriving in School and DECA

Feb 1, 2025

As an intense and exciting competition season approaches, it’s important to consider your academics while completing all your DECA activities. Here are tips to help balance school and DECA.

Chapter Strategy

Beyond the Blazer: Inspiring CTE Success Stories

Feb 1, 2025

CTE programs are the foundation to help students thrive beyond high school. Let’s hear from DECA members whose journeys through CTE have shaped their futures and shown why these programs are critical for the next generation of leaders.

Career Insights

Cupid or Corporate: The Marketing Behind Valentine’s Day

Feb 1, 2025

Hearts, chocolate and roses—oh my! It is officially the season of love; however, some companies see February 14th as a boost to their profits instead of a day of celebrating relationships. Take a look at the marketing behind Valentine’s Day.

Conferences

You've Qualified for State CDC! But Now What?

Jan 30, 2025

Qualifying for DECA state is a big accomplishment that shows your hard work and dedication. While the excitement of qualifying is great, staying focused is key to success at the next level. Here are some beginner-friendly tips for #BeTheOne at State CDC this year!

Spotlights

Pitching for Entrepreneurship: Green Oaks DECA Takes the Stage

Jan 30, 2025

Green Oaks DECA recently participated in a unique "Giant Pitch for Entrepreneurship" class, where they learned the art of crafting compelling business pitches and presenting their innovative ideas to a panel of esteemed judges.

Leadership

Mindset Matters: Strategies to Stay Resilient During Life's Challenges

Jan 29, 2025

Whether it’s challenges in school, competition setbacks, or personal struggles, adversity is part of the journey. How we respond to those moments defines us. Here are strategies to help you stay positive and thrive during even the most challenging times.

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 28, 2025

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Case Study of the Week

Case Study of the Week: Introducing Vegan Options

Jan 27, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Partners

DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students

Jan 24, 2025

Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.

Partners

The Global Business Academy: Consulting Opportunities for DECA Members

Jan 1, 2026

DECA members are invited to join a summer Global Business Academy for eight days of hands-on international consulting experience in Panama, Belize or Greece. Work with business experts, build advanced skills and immerse in a new culture.

Chapter Strategy

Your January Checklist for a Standout DECA Season

Jan 1, 2026

With the right planning this month, the rest of the year can be your chater’s most successful yet. Here are five strategies to help make this semester one to remember.

Chapter Strategy

Sponsorship Guidance for Collegiate DECA Chapters

Jan 1, 2026

Many chapters are facing the same challenge right now: securing sponsorships feels harder. Employers are cautious, hiring has slowed and budgets are tighter. If your chapter is struggling, you’re not alone.

Leadership

Lead Bigger: Why You Should Run for Collegiate DECA Executive Office

Jan 1, 2026

Running for Collegiate DECA Executive Office is about growth, service and leadership. Executive officers help shape the future of Collegiate DECA while gaining experiences that extend far beyond college.

Career Insights

A Guide to Hospitable Careers

Jan 1, 2026

Today’s job market is full of opportunities within the hospitality industry, so it’s important to explore the industry that crafts unique experiences while building connections.

Career Insights

Career Paths and Professional Growth in the U.S. Air Force

Jan 1, 2026

With more than 200 career specialities, the Air Force offers a structured environment where you can build expertise, earn industry-recognized credentials and gain practical experience across a wide range of fields.

Case Study of the Week

Case Study of the Week: Loyalty Brand vs Trendy Brand in Security

Dec 29, 2025

Step into the role of the sales manager of Sound Security, a business that provides small business and home security service on a contract basis. The regional manager wants you to prepare selling points for the sales team that will keep customers from switching to a competitor.

Case Study of the Week

Case Study of the Week: Winning With An Unintentional Celebrity Endorsement

Dec 22, 2025

Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.

Spotlights

Preparing for DECA Glass: High Plains Technology Center’s Competition Prep Session

Dec 18, 2025

High Plains Technology Center DECA hosted a competition preparation session to help members sharpen their skills, gain confidence, and get ready for the competition stage.

Leadership

Why Human Connection Still Matters in a Digital Business World

Dec 18, 2025

In a world that is constantly evolving, the ability to connect with others will always remain a competitive advantage. Understanding the value of relationships is just as important as mastering technical skills.

DECA News

Add Collegiate DECA to Your Winter Break

Dec 16, 2025

Winter break is the perfect time to relax, recharge and reset for the second part of the school year, but you don't have to take a break from DECA! Here are some helpful tips to stay involved and beat any winter break boredom.

Case Study of the Week

Case Study of the Week: Fake Reviews vs Paid Influencers

Dec 15, 2025

Step into the role of an ethical consultant hired by the chief operations officer at Watcher, a premium television network that is available as an added channel on cable and satellite providers or as a streaming video on demand service.

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DECA News

Download the 2025-2026 Collegiate DECA Guide

Aug 5, 2025

The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.

Chapter Strategy

Watch Now: DECA's 2025-2026 Membership Video

Aug 5, 2025

Check out DECA's 2025-2026 membership video to help your chapter show students why joining DECA empowers members to Go The Extra.

Conferences

Watch the #DECAICDC 2026 Promo Video

Aug 5, 2025

Go The Extra at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Atlanta, GA on April 25-28, 2026.

Chapter Strategy

The 2025-2026 SBE Chapter Certification Guidelines are Now Available

Aug 4, 2025

The SBE chapter certification guidelines and competition guidelines for the 2025-2026 school year are now available.

Chapter Strategy

Go The Extra with 2025-2026 Chapter Campaigns

Aug 4, 2025

The 2025-2026 DECA Chapter Campaigns are here to help you GO THE EXTRA! Participating in the chapter campaigns encourages DECA members to engage with their community and grow membership.

Case Study of the Week

Case Study of the Week: Can Posh be Swag?

Aug 4, 2025

Step into the role of the owner of Posh, a luxury portable charger for mobile phones. The director of sales wants you to choose a new sales channel that will increase sales but not damage the brand image.

Chapter Strategy

Prepping for a Record Year: Building Your Chapter’s Calendar with Purpose

Aug 1, 2025

If you want to lead your chapter to a record year, you need a calendar that covers competitions, community service, social events and everything in between. Here's how to build one that works.

Chapter Strategy

Go The Extra: The Collegiate DECA Program of Leadership

Aug 1, 2025

Your Collegiate DECA Executive Officer team is excited to announce our 2025-2026 Program of Leadership. Focus areas for the Collegiate division include member engagement, member recruitment and leadership development.

College Success

Choosing Your Major: What Every College Freshman Should Know

Aug 1, 2025

Your major doesn’t define your future—but it can help guide it. Take your time, use your resources and lean on communities like DECA for insight and inspiration.

Chapter Strategy

Tips and Tricks for Collegiate DECA Member Recruitment

Aug 1, 2025

We’re so close to courses starting back up! That means it’s the perfect time to get ready to recruit new members who will join your DECA chapter on campus. Get ready to find some of the best students on campus to join.

Career Insights

Tips on Navigating an Internship

Aug 1, 2025

An internship offers valuable lessons that apply to nearly any industry. Whether you’re in tech, marketing or nuclear science, here are a few key takeaways to help you get the most out of the experience.

Chapter Strategy

Go The Extra: High School Program of Leadership

Aug 1, 2025

The 2025-2026 High School Division Executive Officer Team is excited to introduce our Program of Leadership. We can’t wait to help members Go The Extra through advocacy, communications and membership engagement.