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Case Study of the Week: Choosing Merchandise For a New Demographic
Step into the role of the merchandising manager for Bright Ties, a women’s apparel retailer. The director of merchandising wants your help in planning merchandise assortment to appeal to a new demographic.
DECA Welcomes American Marketing Association (AMA) as Strategic Partner
This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.
The Psychology Behind Holiday Shopping
November the peak shopping month due to a blend of emotional, social and psychological triggers. The strategic moves by retailers nationwide create a heightened emotional state for shoppers, making increased spending not only justified but also rewarding.
The Business of Giving: How Entrepreneurs Are Redefining Holiday Generosity
Every holiday season, people ask how they can give back, but today’s entrepreneurs are proving that generosity is no longer just a December tradition. Around the world, entrepreneurs are incorporating purpose into their business strategies.
5 Design Tips to Build Your Brand
DECA MONTH IS HERE! That means posting engaging content every day, whether that’s a trending reel or carousel post. This is your time to showcase your marketing and design skills.
Find the Right DECA Competitive Event For You
With over 50 competitive events, it’s normal to feel overwhelmed picking an event. Here are some tips for new members choosing their event for the first time - or seasoned members looking to switch it up!
Announcing the 2025-2026 Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.
Case Study of the Week: The Importance of Inventory
Step into the role of a small business owner. You own Sticker Mania, an online company that sells unique stickers for both business and personal use. A new employee has asked you about the importance of your supplies and purchasing methods.
How to Become an Entrepreneur: 8 Actionable Steps
Learn how to become an entrepreneur and turn your innovative ideas into thriving businesses without needing substantial funds.
Mastering Prepared Events: The Secret Formula Behind DECA Champions
When it comes to DECA prepared events, the smallest approaches often separate top performers from the rest. Here’s how champions craft winning submissions.
DECA is Excited to Welcome Exhibitors to The Ultimate DECA Power Trip
Members attending The Ultimate DECA Power Trip in Arlington, VA, will have the opportunity to meet with over 40 exhibitors. See which companies, colleges and organizations are attending this year's event.
From Dishes to DECA Glass: The Ingredients of Delivering the Perfect Pitch
When I first joined DECA, my recipes were questionable. But after burning my first few dishes, I learned the secret recipe wasn’t about following instructions; it was about adding my own twist and approaching the process the right way.
Partner with Purpose: Developing Partnerships for a Stronger DECA
For your DECA chapter or association to thrive, it is valuable to find individuals or organizations that can help you achieve your mission and goals. Forming partnerships allows multiple groups to receive benefits while also contributing to the greater good of their respective markets.
Chatham Charter DECA's 3 Keys to Membership Success
Chatham Charter, a high school of 200 students, has a DECA chapter with 60 paid members - over one-fourth of the student body! However, these astonishing numbers didn't happen on their own. I'm going to share with you our three main tactics for membership campaign success.
How to Choose Your College Major in One Hour or Less
Many high school students agonize over which major they should choose. But, laboring over a decision and making the decision are two different tasks. Which means you’re making more work for yourself! Use this simple how-to guide for you to choose your college major in one hour or less.
Tell Your DECA Story in 4 Easy Steps
The next opportunity to advocate for DECA is here as February is Career and Technical Education Month®! During this month we will raise awareness and celebrate the value of Career Technical Education (CTE) and the accomplishments of DECA members around the globe!
CTE Lingo: Key Terms to Know
It's Career and Technical Education Month® and you may suddenly find your social media feed full of new terms and acronyms. Don't get overwhelmed! Here are the top terms you need to know to be part of the #CTEMonth conversation and help advocate for DECA and career and technical education.
DECA Direct Magazine: Finance
The Finance Issue will help you take your finance game to the next level. From saving and investing to budgeting and fundraising, you'll find it here. The issue also features resources and ideas to help your chapter prepare for Career and Technical Education Month® in February.
Collegiate DECA Finance Events: Everything You Need to Know
It’s the start of a new semester and for many, this time of year signals the beginning of competition season! If you’ve ever thought of competing in a finance event, read on for some helpful tips and tricks to ensure success!
The Best Apps for Your #FinanceGoals
A new year means new resolutions, and there’s no better way to kick-off the new decade than taking charge of your financial future. Whether your financial goals this year include getting started with investing or simply creating your first budget, there’s an app for that!
Fundraise Your Way to ICDC
Fundraising often gets a bad reputation for being too hard or not producing the desired outcome. However, by following the six keys to fundraising, you will soon find yourself with money to fund your chapter’s trip to ICDC.
Personal Finance 101
I’ll be honest… Money management is a skill that took me a long time to acquire. I used to be the type of person that would get lunch money from my parents and spend it all on Gushers from the cafeteria...
DECA Idea Challenge 2019 Winning Teams
DECA Inc. is excited to announce this year’s DECA Idea Challenge global winners!
6 Ways to Celebrate #CTEMonth
How can you celebrate CTE Month and show support for DECA and your school’s program? These are the six best ways you can help celebrate and advocate for support of CTE.
Most Recent Articles
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7 Questions That Get You Thinking Like an Entrepreneur
Curious about what goes on in the mind of an entrepreneur? Read on to learn how successful entrepreneurs think, and start developing your own entrepreneurial mindset for DECA and beyond.
How to Start a Business When You're a Busy Student
If you’ve been bitten by the entrepreneurial bug, then you’re probably dreaming of starting a business but may not know where to start. Let me tell you… I’ve been there. I know what it’s like to start a business as a busy college student with many competing priorities.
Listen and Learn: 3 Podcasts for Emerging Entrepreneurs
If you are an emerging entrepreneur, then you already know that seeking out new skills and strategies is essential to turn your ideas into reality. But between school, homework and extracurricular activities, finding time to read the right books and keep up with the latest blogs can be a struggle – not ideal when maximizing your productivity is crucial to success.
2018-2019 Chapter Campaign Winners Announced
Congratulations again to all of our chapters who participated in chapter campaigns this year and have taken advantage of how DECA makes you #ReadyForIt. Announcing the winners of the 2018-2019 Chapter Campaigns.
DECA's 2017-2018 #Limitless Chapter Campaign Winners
Congrats to the #Limitless chapters that participated in this year’s chapter campaigns!
DECA Idea Challenge 2018 Winning Teams
A premier event of Global Entrepreneurship Week (GEW), the DECA Idea Challenge dared elementary through university students to generate a new use for paper clips in merely a week! In addition to reinventing the item, teams were to create a video pitch of their new product.
Tips for Your DECA Project Management Event Presentation
DECA’s Project Management Events provide opportunities to engage chapter members in projects that have a lasting impact on the school and community.
Hey Google, What Makes a Great Team?
In 2012, Google embarked on an initiative — code-named Project Aristotle — to study hundreds of Google’s teams and figure out why some stumbled while others soared. They gathered some of the company’s best statisticians, organizational psychologists, sociologists, engineers and researchers.
4 Steps to Resolve Any Team Conflict
Let's be real. There will be a point in your life when you must work in a team. Whether it’s a school group project, an association officer team, or a department assignment at a future job, it is imperative that you are equipped with the knowledge on how to deal with team conflict.
5 Tips to Master the Art of Delegation
Nobody likes to work on a mismanaged project, and you should not want to lead one. By implementing the following five pieces of advice, you will be equipped to lead larger, more complex projects, which will produce higher quality outcomes.
Collegiate DECA 2018-2019 Stock Market Game Session 1 Top Competitors
An acclaimed program from the SIFMA Foundation, the Collegiate DECA Stock Market Game™ is an online simulation that challenges teams with building and managing a $100,000 virtual investment portfolio of stocks, bonds and mutual funds. Participants manage all aspects of the portfolio including asset selection, buying and selling.
2018-2019 DECA Virtual Business Challenge Round 1 ICDC Qualifiers
Congratulations to all Virtual Business Challenge participants! Looking to earn a spot at ICDC? It is not too late! The second qualifying round begins January 8, 2019. Learn more.
