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2023 DECA ICDC Recap
DECA ICDC attendees were able to compete, develop leadership skills, spend time with friends and peers, pin trade, visit Downtown Orlando and meet DECA members from around the globe. To highlight DECA ICDC, let's hear from DECA Members that Experienced the Difference in April!
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Walhalla DECA and SC MADD Combat Drunk Driving for Prom Promise Week
Walhalla High School's DECA chapter made a powerful debut by partnering with MADD for Prom Promise Week, raising awareness about drunk driving through games, speakers and fundraising activities, leaving a lasting impact on students and setting the stage for future campaigns.

Case Study of the Week: Now Open Weekends!
Step into the role of marketing communications consultant hired by King Pediatric Clinic, a medical clinic focused on the health and well-being of children. The director has hired you to inform clinic patients and the community of King Pediatric Clinic's new weekend hours of operation and policies.

Case Study of the Week: From Corporate Apartment to General Lodging
Step into the role of director of brand management for Pathways Property, a corporate apartment building that contracts with businesses in the area to provide temporary housing for employees relocating to the area.

The Value of Summer Employment
There are many valuable takeaways from summer employment. Summer jobs can reinforce your soft skills, build your comfort zone and lead to expanding your professional network.

Case Study of the Week: Diversity in Holidays
Step into the role of director of human resources at Healthy Smiles, a regional chain of dentistry clinics with 40 locations. The president wants Healthy Smiles to be ethical and has asked you to determine how to best serve all employees.
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Stacy Oakley: Ecosystem Builder in Action
Celebrate Teacher Appreciation Week by learning about DECA Advisor Stacy Oakley. She is more than just an educator; Oakley is a connector, an investor in the lives of her students, past and present, and an ecosystem builder in action.

Get to Know Your DECA Executive Officers
During this year's DECA ICDC in Orlando, DECA members selected the leaders that will serve during the upcoming school year. As they prepare for the next year, discover more about who they are and where they come from.

Case Study of the Week: Designing Pricing Strategies
Step into the role of general manager at Office Cleaning Professionals, a company that provides contract cleaning service to businesses in the community. The owner of the company wants you to introduce new pricing incentives that will result in clients paying all fees upfront rather than monthly.

Download ICDC 2023 Certificates and Competitor Transcripts
Learn how to download certificates and competitive event transcripts from DECA's 2023 Collegiate and High School International Career Development Conferences.

Congratulations to the 2023-2024 Marriott Foundation Curriculum Grant Recipients
Congratulations to the following chapters selected to receive the VBC – DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

Fidelity In 30: Picking A Stock
Stocks are a little like, well, socks. There are so many kinds to consider, you might be wondering how to pick one. You can start by looking for what you geek out on, a company that makes something you love, then unravel what they do.

Collegiate DECA 2019-2020 Stock Market Game Session 2 Top Competitors
DECA congratulates the following top-ranking teams who participated in the second session of the Collegiate DECA Stock Market Game.

Calming Competition Day Nerves
Already thinking ahead to your next DECA competition? Despite all the preparation in the world, it’s hard not to feel nervous when you step into the exam room or begin solving the case study! Here are some tips to enter your next competition with confidence.

7 Ways to Perfect your Instagram
Social media is a huge part of forming a brand. Whether it be a product or personal branding, an effective social media account can draw much-needed attention to what you promote. Follow the tips below to create an amazing Instagram page!

Rocking Out for Competitive Success
UT Austin's Collegiate DECA chapter officers organized a case study competition prep meeting. The officers chose an Austin original for the case study content: Austin City Limits!

Giving and Receiving Feedback
Perhaps one of the hardest professional skills to develop is giving and receiving feedback. However, once you begin to give and receive feedback in a positive matter, you will become a leader worth following.

5 Brainstorming Techniques to Produce Your Next Winning Idea
Whether you’re writing a paper, creating a project or preparing for a role-play, generating ideas is often the toughest part. Read below for different techniques you can adapt to come up with your next great idea!

DECA Announces the 2020-2021 Theme: Next Level
If there’s one thing that’s true about DECA members, it’s our ability to surprise you. Just when you think you’ve seen it all, we find a way to break through to the NEXT LEVEL.

The Making of Collegiate DECA's Individual and Team Case Studies
The Individual and Team Case Studies involve real-world industry trends that present a challenge for competitors to solve. The case study scenarios are derived from input from National Advisory Board partners, industry associations and trade journals. Read on for an inside look at how they are created.

A Week of Joy for a Lifetime of Hope
Detroit Catholic Central DECA is thrilled to have raised $18,065 - the most in the nation - benefitting the Muscular Dystrophy Association (MDA), granting a week of joy to so many children.

3 Books to Boost Your Leadership
Many correlations have been drawn between those who read and those who lead. Here are three of my favorite leadership-oriented books to help occupy your time.

Presentation Anxiety and How to Overcome It
You hear the words “presentation” and immediately your heart starts to race. We’ve all been there right? Most of us need a bit more training on calming those fears when presenting to a room of people. You are not alone in this fear and we are here to help ease the presentation anxiety.

Jacklyn J. Schiller Receives DECA Honorary Life Membership
Jacklyn J. Schiller has spent more than 30 years providing exemplary activities for career and technical students and educators through her leadership as the Minnesota DECA Chartered Association Advisor. She began her involvement with DECA as a collegiate member in 1982 and eventually served as the 1984-1985 National President for Delta Epsilon Chi.
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2020-2021 District Event Instructional Areas Announced
Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Watch Now: Executive Mentor Roundtable on Next Level Leadership
Check out DECA’s Executive Mentor Roundtable on “Next Level Leadership." Four executives share how they have harnessed the power of leadership to impact others and offer advice on how you can take your leadership to the next level.

3 Podcasts to Enrich Your Leadership and Life
Podcasts are a convenient way to learn more about becoming a better person and leader. Continue reading to discover three new podcasts to add to your collection that are guaranteed to provide insight on life, leadership and everything in between!

Program of Leadership: Your Chapter's Master Plan
So your officer team has been elected and a new semester has begun. Now what?! While there are endless ways to organize your ideas and initiatives, this article will help you craft an attainable program of leadership.

10 Tips for Back to School
As the new school year begins, we must all learn to adapt to a new world. We'll encounter many online classes, virtual events and new guidelines for campus... To help you navigate it all, here is a list of ten tips for starting this school year strong.

Quick Guide to Virtual Chapter Meetings
Virtual meeting platforms have become a prominent form of communication between family, friends and businesses and many of these tools are here to stay. Being prepared to host or participate in a virtual meeting will allow you to stand out and make a great impression.

3 Fundraising Ideas for Fall
It seems that in every facet of DECA, fundraising is a necessity. During these unique times, it's important to innovate to ensure your chapter can participate in events and remain secure for the future. Here are three virtual fundraisers to try this fall.

5 Ways Collegiate DECA Will Take You to the Next Level
It's official, the school year is underway. While things will look different, there are still many ways to take yourself and your Collegiate DECA chapter to the next level!

10 Tips for Your Social Media and How to Apply It to Your SBE
Social media has become an essential tool in business. It is how businesses are building their brand and their online communities. The root goal behind why businesses build their online presence? The main goal is to make sales and build a customer base. So how do you get started to apply this to your own business or school-based enterprise? Here are 10 tips to get you started.

Video Call Tips and Tricks
Practically overnight, video calls have become a new societal norm. This guide will provide you with a few tips and useful tricks to help improve your online learning or telecommuting experience.

Take Your Community Service to the Next Level with Lead4Change
The Lead4Change Leadership programs offer numerous benefits for students. An independent research study found that participating in Lead4Change contributed to significant growth in areas such as leadership skills (60% of students improved), respect for others (54%) and ambition and innovation (53%). Teachers can have equally transformative experiences.

A Quick Guide to Understanding Servant Leadership
The concept of leadership has been around since the days of Aristotle and Plato and has evolved countless times throughout the centuries. But in 1970, a new theory emerged. Developed by Robert Greenleaf, servant leadership is the idea that empowered leaders serve their followers and to enable them to live and work to their full potential.