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Chapter Strategy

Celebrating Spooky Season: DECA Style

Oct 1, 2023

Autumn vibes are officially in the air, which means it is time for some Halloween-themed chapter events! Here are some scary good tricks to treat your chapter this Halloween.

Chapter Strategy

Canva Craftsmanship: Elevate Your DECA Designs

Oct 1, 2023

Canva has become an essential companion for many seeking to enhance their digital presence and pursuits. Dive into the realm of creativity and impact with these 5 ways to use Canva for your DECA designs!

Conferences

Build your Brand at The Ultimate DECA Power Trip

Oct 1, 2023

The Ultimate DECA Power Trip in Austin, Texas, is just around the corner. Now is the time to build your brand and boost your networking skills!

Chapter Strategy

Aligning Fundraising with Your Community’s Events

Oct 1, 2023

Aligning fundraising with your community's events can be a strategic way to raise funds while fostering a sense of togetherness and support among community members. Here are some steps to align fundraising with your community’s events effectively.

Case Study of the Week

Case Study of the Week: Preventing Identity Theft

Sep 25, 2023

Step into the role of a financial resource consultant. Your young client is nervous about identity theft and has asked you how identity thieves obtain personal information to steal identities, actions the client can take to protect their personal information and steps to take to safely manage finances using mobile technology.

College Success

Scholarship Applications 101

Sep 18, 2023

As you begin your scholarship profile and applications, it’s important to remember application requirements, important information and tips for submissions. Scholarships are due January 12, 2024!

Case Study of the Week

Case Study of the Week: Risks vs Benefits of Drive-thrus

Sep 18, 2023

Step into the role of the director of operations for Shake-A-Palooza, a chain of quick service restaurants. The president of Shake-A-Palooza wants to understand how adding drive-thrus to the 20 new locations could benefit the location, sales and the customers.

Compete

Top 5 Tips for Prepared Events

Sep 15, 2023

DECA's prepared events require a written project and a prepared presentation, and some require participants to take a career cluster exam. As you begin working on your prepared event for the year, check out these five tips to help you throughout the process!

Compete

2023-2024 District-Level Competitive Event Instructional Areas Announced

Sep 14, 2023

Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Case Study of the Week

Case Study of the Week: Successful Channels for Size Inclusion

Sep 11, 2023

Step into the role of the merchandising manager for Hot Shot, an apparel chain that targets Gen Z and young Millennial females. The vice president wants you to choose a distribution plan for a new product line.

Chapter Strategy

The Women's World Cup: How Growth Stems from Consistency

Sep 5, 2023

This article highlights the history and growth of both the Women’s World Cup tournament and the High School Division of DECA to show how growth stems from consistency.

Case Study of the Week

Case Study of the Week: Should C-Suite Be on Social Media?

Sep 4, 2023

Step into the role of the director of human resources at the Organization of Travel Agents, an organization that educates, promotes and lobbies for travel agents across the nation. The executive director wants you to analyze whether the executive director should have a professional presence on social media.

Case Study of the Week

Case Study of the Week: Customers Overstaying Their Welcome

Mar 6, 2023

Step into the role of general manager and shift supervisor at Family Kitchen, a local family restaurant that is open 24-hours. The owner of the restaurant has asked you to analyze a new restaurant policy, determine if it is ethical, and provide a response. 

Career Insights

Utilizing Your Strengths and Your Weaknesses

Mar 2, 2023

You may be asked about your greatest strength and weakness in many job interviews. It’s easy to know what we’re good at, but how do we portray our weaknesses positively and compellingly? Use this information to help boost your interview skills!

Compete

Advice from DECA Competitive Event Judges

Mar 1, 2023

This April, DECA members participating in the competitive events program will appear before a volunteer judge to present on current business trends in various events and formats. In this article, hear from two of our dedicated volunteer judges as they provide insight on their experience serving the past 20+ years.

Career Insights

Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control

Feb 27, 2023

Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Case Study of the Week

Case Study of the Week: Methods to Market an Inconvenient Location

Feb 27, 2023

Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location. 

Partners

Taking Stock with Teens | Fall 2022 Insights

Feb 23, 2023

Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

Spotlights

UW Madison DECA's Mentorship Program

Feb 21, 2023

UW Madison DECA started a new mentorship program this semester, greatly benefiting both new and senior members. The program has had a lot of success as new students feel welcome paired up with a senior member.

Spotlights

FVTC DECA Restocks Local Food Pantry

Feb 20, 2023

FVTC DECA collected over 400 food items during the statewide Trick-or-Can helping restock the FVTC food pantry. The FVTC food pantry is dedicated to providing students with access to free food.

Case Study of the Week

Case Study of the Week: Rich Content for Weekly Emails

Feb 20, 2023

Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses. 

Spotlights

Helping Our Communities

Feb 17, 2023

Volunteers stepped up on a rainy Sunday afternoon to drop off bags requesting nonperishable food items for the Whitewater Community Space, a nonprofit community center that provides free clothing, furniture, books, food and many other items to anyone in need.

Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2023

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Case Study of the Week

Case Study of the Week: The Importance of Emotional Intelligence in Lending

Feb 13, 2023

Step into the role of a loan officer at Coopers Savings & Loan. You must explain to another loan officer the importance of emotional intelligence when helping customers apply for a loan.

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Chapter Strategy

Boost Your Chapter’s Success with Local Business Sponsorships and Donations

Nov 1, 2024

By building connections and showing businesses how their support can directly impact Collegiate DECA members, you can create lasting sponsorships and encourage donations that fuel your chapter’s success.

Chapter Strategy

Fundraising: Advancement Office and Alumni Engagement

Nov 1, 2024

Explore how you chapter can collaborate with the Alumni Engagement and Advancement Offices on your campus for resources and ways to set up a financial account to raise crucial funds for your Collegiate DECA chapter.

Chapter Strategy

Turning Small Fundraisers into Success

Nov 1, 2024

While raising funds for an event or cause can be difficult, there's always an opportunity to make it a success. Here are some tips on how to turn a small opportunity into a successful one.

Career Insights

How to Leverage Your Experience with LinkedIn

Nov 1, 2024

A professional image is crucial for anyone looking to network or land a job. What is the key to utilizing a platform such as LinkedIn as a tool to expand your presence? Here, you can learn tips to leverage your profile to land the next opportunity.

Leadership

Giving Back with Servant Leadership

Nov 1, 2024

Embracing servant leadership and prioritizing community service has a positive impact on your DECA chapter in many ways. Integrating these principles into your leadership practices ensures that your chapter makes a meaningful difference in the community and beyond.

Career Insights

3 Things You Need to Do to Get a Job During Winter Break

Nov 1, 2024

If you're aiming to secure a job during winter break, now is the time to act. By tailoring your resume, leveraging Collegiate DECA networks, and engaging with industry professionals, you can set yourself apart from other applicants.

Chapter Strategy

Investing in Collegiate DECA Alumni and Professional Membership

Nov 1, 2024

Membership within Collegiate DECA isn’t just for students and advisors. We also welcome alumni and business community members to join in the fun of our division. Learn more about how to invest in alumni and professional members.

Career Insights

The Business Behind the Macy’s Thanksgiving Day Parade

Nov 1, 2024

The Macy's Thanksgiving Day parade is not only a beloved holiday tradition but also a business operation demanding extensive planning, resources and strategy. Let’s break down the business side of the Macy’s Thanksgiving Day Parade.

Chapter Strategy

We’re Better Together: Building a Community in Your Chapter

Nov 1, 2024

Local chapters are the foundation of DECA’s success. Without collaboration and camaraderie among members, we lose our strength. Here are ideas for creating a thriving community within your chapter.

Chapter Strategy

Thanking Your Advisors

Nov 1, 2024

This DECA Month, we recognize all advisors' hard work and commitment. With November being the season of gratitude, DECA encourages you to show your advisors how thankful you are for them.

Conferences

Networking Like a Pro at Events

Nov 1, 2024

With fall conferences underway, now is the perfect time to sharpen your networking skills. Whether you’re attending in-person events or virtual calls, here’s how to make the most of every opportunity and build lasting connections!

Chapter Strategy

Bouncing Back from Burnout

Nov 1, 2024

As midterms approach and stress levels rise, many students may experience burnout. This guide offers three key strategies—setting boundaries, reconnecting with personal joy and seeking support—to help you bounce back and reclaim your well-being.