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Compete

Earning DECA Glass: Prepared Events

Nov 8, 2021

Previous ICDC competitive events winners share their thoughts and insights on DECA's prepared events. Discover tips and tricks to help you prepare for your quest for DECA glass in Business Operations Research, Project Management, Entrepreneurship, Integrated Marketing Campaign and Professing Selling & Consulting Events.

Case Study of the Week

Case Study of the Week: Online Reviews to Boost a Ghost Tour

Nov 8, 2021

You are to assume the role of the owner of Gullet City Ghost Tours, a walking tour for residents and tourists visiting Gullet City. Your business partner wants you to determine how the business can solicit online reviews from customers for use in marketing.

Partners

The #DECAATTProject Provides Creative Mentorship Opportunities

Nov 4, 2021

As the #DECAATTProject entered its seventh year, no one could have imagined the challenges the school year would present. But DECA members across the country sprang into action to really show us what it means to take DECA to the #NextLevel.

Chapter Strategy

‘Tis The Season to Deck Out Your SBE

Nov 3, 2021

With the holidays right around the corner, there are many ways to boost School-based Enterprise (SBE) sales while still engaging with your customers. Below are a few things that Blue Blaze Café has done over the years and new activities for 2021 to continue expanding our customer base.

Career Insights

How to Build a Resume That Will Land Your Dream Internship

Nov 3, 2021

Constructing a resume that highlights your strengths to make you stand out as the best candidate may seem challenging. Here are a few tips to make the resume-building process easier.

Career Insights

Gain Career Experience with Job Shadowing Opportunities

Nov 2, 2021

Setting up job shadows for your chapter’s members will provide them with priceless opportunities to increase professional development, gain insight on future career options, increase familiarity with the industry of their competitive event and maximize their momentum!

College Success

Tips for Finding Your Fit

Nov 1, 2021

Planning for college can be both scary and exciting. Use these tips to push your college research further and find the best college for you.

Case Study of the Week

Case Study of the Week: Designing Employee Service Anniversaries

Nov 1, 2021

You are the chief human resources officer for Salutations, a company that designs, prints, and markets greeting cards and stationery. Salutations has been in business for eight years and has 200 employees, including 175 full-time employees and 25 part-time employees.

Compete

Powerful Presentations: Tips + Tricks

Nov 1, 2021

Speaking in public is a skill that will help you in your personal, academic and professional life. This session will teach you the basics of body language, using your voice and crafting the perfect message to make sure you make the most of your presentations.

College Success

Maximizing Your Campus Visit Experience

Nov 1, 2021

"Is there truly a best time to visit college campuses? What are my options if I can’t visit campuses in person? I don’t even know which questions to ask when I’m on a college tour!” Three college admissions professionals are here to help you answer these questions and more as you navigate your college visit plan.

College Success

Complete Guide to College Visits

Nov 1, 2021

Choosing the right college is a defining moment in your life. But how do you find the right fit? Visiting a college in person gets you one step closer to selecting the perfect college for you. You’ll get to experience on-campus student life, meet with faculty, chat with current students and get all your questions answered by admission staff.

Chapter Strategy

3 Ways to Get the Most Out of DECA Month

Nov 1, 2021

November is here, and that means it's time for DECA Month! Here are three ways to get the most out of your DECA experience in November.

Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete

Compete in Session One of the Collegiate DECA Stock Market Game

Aug 20, 2024

Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Case Study of the Week

Case Study of the Week: Fighting a Dupe

Aug 12, 2024

Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Spotlights

Choosing Your Competitive Event

Aug 9, 2024

Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Spotlights

Leadership Lessons from DECA: Growing as a Student Leader

Aug 8, 2024

Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.

Spotlights

Recruitment Tips From a Human Resources Perspective

Aug 7, 2024

The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.

Spotlights

Summer of DECA Quest with Syosset DECA

Aug 7, 2024

This summer, DECA members worldwide have been participating in a special GooseChase scavenger hunt where chapters can share their summer highlights and goals for their DECA chapter this upcoming school year.

Career Insights

The Business of the Olympics

Aug 6, 2024

The Olympics. An event, a competition, a show. While millions tune in to the most prestigious athletic contests in the world, few can see the business behind the scenes. This article will delve into the business side of the Olympics, from margins to media.

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Spotlights

DECA from a Law School Prospect

Jan 30, 2024

Although my trajectory does not lead me toward the traditional business landscape, I am grateful for the skills that DECA has helped me unearth and cultivate in preparation for my legal future.

Spotlights

Setting Sail as Southwest Minnesota Collegiate DECA's VP

Jan 30, 2024

My role as Vice President is not just a title; it's a personal commitment to inspire, guide and empower. Let’s set sail on this leadership journey and chart a course toward a future of collective achievement and prosperity.

Spotlights

The Role of Emotional Intelligence in Leadership

Jan 29, 2024

Learning business is not just about mastering financial acumen or strategic planning; it's about understanding the balance of human emotions that underlies every decision and interaction.

Case Study of the Week

Case Study of the Week: Generational Inclusion in the Workplace

Jan 29, 2024

Step into the role of the director of human resources at the regional headquarters of First Trust Bank. The vice president wants your input on improving organizational culture and development with a team that includes four generations.

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 26, 2024

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Chapter Strategy

One Diamond: January 2024

Jan 25, 2024

Check out what you missed on the January 2024 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Career Insights

7 Retail Industry Predictions for 2024

Jan 24, 2024

Artificial intelligence’s influence continues to grow, consumers demand sustainable actions and the customer experience remains more important than ever.

Case Study of the Week

Case Study of the Week: Adding Live-streaming as a Sales Channel

Jan 22, 2024

Step into the role of the owner of Ornamental, a small business that creates indoor and outdoor decorations. Your business partner wants you to add another sales channel and you must explain livestream shopping and how adding it would benefit the company.

Chapter Strategy

One DECA: January 2024

Jan 18, 2024

Check out what you missed on the January 2024 #OneDECA Call, hosted by DECA's Executive Officer Team.

Spotlights

That is SO Fetch with Georgia DECA

Jan 17, 2024

Throughout your life, there will always be Mean Girls. Use this interactive and engaging workshop by the Georgia DECA team to teach members how to deal with the Reginas, the Karens, and the ins and outs of conflict resolution, all while maintaining a positive personal brand.

Spotlights

Using Your DECA Chapter to Spread Awareness

Jan 17, 2024

Learn about new and interesting ways to involve your DECA chapter in creative and inspiring community awareness efforts through Cypress Bay's Community Awareness Project, Project HOPE!

Spotlights

Skillful Solutions

Jan 16, 2024

This video will teach the skills shown to be most needed when entering the workforce: Soft Skills. Find out what they are and why they matter and learn tips for the workplace, for school and for life.