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Career Insights

Super Bowl Ads: Is It Worth It?

Feb 1, 2021

The stage is set, the Tampa Bay Buccaneers and the Kansas City Chiefs will square off in Super Bowl LV, hosted at Raymond James Stadium in Tampa, Florida. But enough about the game already... It's time for the real excitement—the commercials!

Chapter Strategy

I <3 DECA (and Fundraising Too!)

Feb 1, 2021

As the season of love approaches, it is time to begin brainstorming creative ways to spread the DECA love! Continue reading to learn some fun ideas that will allow your members to feel the love this February while raising funds for your chapter!

DECA News

DECA Stock Market Game 2021 ICDC Qualifiers

Jan 25, 2021

DECA Inc. is pleased to announce the 2021 ICDC qualifiers in the 2020-2021 DECA Stock Market Game, administered by the SIFMA Foundation.

Chapter Strategy

5 Ideas for Your Collegiate DECA Spring Recruitment

Jan 20, 2021

A new semester brings new possibilities and opportunities. Even if your membership didn't match your goals for the fall semester, we are all in this together and can help ensure we have a successful spring DECA season!

Chapter Strategy

How to Use TikTok for Your Chapter

Jan 19, 2021

Discover tips, tricks and ideas to help get your chapter started on a TikTok journey that is bound to engage members all year long!

Chapter Strategy

3 Tips to Take Your Virtual Tabling Event to the Next Level

Jan 19, 2021

Busy planning your chapter’s next virtual recruiting event? Here are three tips for bringing your chapter’s virtual tabling experience to the next level!

DECA News

Congratulations to DECA's #NextLevel Chapter Campaign Winners!

Jan 19, 2021

Congratulations to the chapters who rocked the Chapter and Membership Campaigns during this unique year. From virtual fundraising to creative membership recruitment, these chapters took things to the #NextLevel!

Chapter Strategy

Put Your Marketing Skills to the Test with CTE Month®

Jan 18, 2021

Read on for ideas to help you celebrate CTE Month® this year by promoting DECA and the importance of career and technical education (CTE).

Career Insights

DECA Direct Magazine: Marketing Trends

Jan 12, 2021

The world of marketing is diverse and ever-changing. Keep up with the latest industry trends to stay at the top of your game, learn to market your chapter like a pro and get a behind-the-scenes look at careers in this exciting field.

Career Insights

6 Things to Start Doing Now to Land Your Marketing "Dream Job"

Jan 12, 2021

Do you have your sights set on a dream job in marketing? Read on for some must-do and next level actions you can take to build your network, skills and brand and start making your dream job a reality.

Chapter Strategy

Maximize Your Chapter's Marketing with New Audiences

Jan 12, 2021

Check out these three under-tapped audiences that you should be targeting with your chapter’s marketing and some key ways to reach them.

Career Insights

The Best Marketing Career for Your Personality Type

Jan 12, 2021

Marketing careers are not one-size-fits-all, and the variety of career paths in marketing continues to grow each year. Read on to learn more about a few top marketing specialties and which might be best for your unique personality!

Spotlights

Blacksburg DECA's September Soiree Is a Success

Oct 14, 2022

In early September, Blacksburg DECA hosted its first annual "September Soiree" for potential members, including current marketing students and students enrolled in a marketing class next semester.

Case Study of the Week

Case Study of the Week: Peacocks on Board?

Oct 10, 2022

Step into the role of customer relations at Star Crest Airlines. Star Crest Airlines offers over 900 domestic flights daily and prides itself on its number one ranked customer service.

Leadership

Accepting Differences: Adding LGBTQ+ Inclusivity into Your Leadership Style

Oct 7, 2022

Tuesday, October 11, is National Coming Out Day. To many, this may be just an ordinary Tuesday, but for LGBTQ+ individuals, this is a day of celebration for being yourself—no matter how you identify. This article is the perfect stepping stone to help educate yourself and get the edge in an inclusive leadership style!

Partners

DECA Announces a New Partnership with Chick-fil-A

Oct 3, 2022

DECA is thrilled to announce a new partnership with Chick-fil-A! The partnership will focus on connecting local Chick-fil-A Operators with DECA chapter advisors, DECA members and chartered associations

Case Study of the Week

Case Study of the Week: In-house Wellness Opportunities

Oct 3, 2022

Step into the role of director of human resources for Mitchem Designs, a small graphic design firm. The owner of the company has asked you to recommend low-cost options for an in-house employee wellness program.

College Success

8 Top Tips to Ace the Career Fair

Oct 1, 2022

The career fair is your unique shop window and a perfect opportunity to launch your career. But they can be daunting, especially if you haven’t prepared properly. Here are eight top tips to ace the career fair, courtesy of Stephanie Ruiz, Head of Career Services at the international hospitality school Les Roches.

Spotlights

North Paulding DECA's Annual Tailgate Recruitment Social

Oct 1, 2022

What is a social? A social is where NPHS DECA as a chapter, gets together outside of school hours for an interactive activity/game planned by our officer team. This is a great way for our chapter to come together and create a lasting memory!

Spotlights

Syosset DECA Gets the Edge with Massive Membership Growth

Sep 29, 2022

Syosset experiences a 75% increase in membership, making them one of the largest chapters in New York. They are preparing for competition and can’t wait to Get the Edge!

Leadership

Top 5 Leadership Podcasts to Listen to this International Podcast Day

Sep 27, 2022

As emerging leaders, we’re always looking for new ways to learn and grow into our leadership styles. These are five podcasts that I have gathered through my own listening or that other DECA leaders have recommended to me.

Case Study of the Week

Case Study of the Week: What is Accrual-based Accounting?

Sep 26, 2022

Step into the role of an associate accountant hired by the owner of Locally Picked, LLC., a small business that sells fresh locally grown fruits, vegetables and honey. The owner needs you to explain accrual basis accounting.

DECA News

Anderson Advisors and DECA Inc. Announce Partnership

Sep 23, 2022

Anderson Business Advisors partners with DECA to create scholarship and internship programs for emerging leaders and entrepreneurs.

Partners

Introducing "DECA at the Bell" by BusinessU

Sep 20, 2022

DECA has partnered with BusinessU to create a new role-play prep series! “DECA At The Bell” is an interactive, video-based series. Each video features two hosts who take something going on in the world of business and relate it back to DECA performance indicators.

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DECA News

Announcing the Winners of the 2024 Unreal Campaign Challenge

Feb 12, 2024

DECA Inc., Amazon and the International Trademark Association (INTA) are excited to announce the 2024 Unreal Campaign Challenge winners.

Case Study of the Week

Case Study of the Week: Using Ticketing Kiosks to Gather Customer Information

Feb 12, 2024

Step into the role of a ticket sales representative at Wild Escape Amusement Park. Your supervisor has asked you how the park can gather customer information using ticketing kiosks.

Conferences

A Look Back at DECA's Sports and Entertainment Marketing Conference

Feb 6, 2024

DECA's 2024 Sports and Entertainment Marketing Conference was one for the books! With over 1,100 members in attendance, this conference has set a precedent for a year full of experiencing DECA's difference in preparing emerging leaders and entrepreneurs.

DECA News

Congratulations to DECA's 2024 Certified School-based Enterprises

Feb 6, 2024

Congratulations to the DECA School-based Enterprises that earned a 2023-2024 Chapter Certification!

Career Insights

Super Bowl: Beyond the Stadium

Feb 5, 2024

Regardless of whether you have a ticket to the game or not, the Super Bowl is so much more than 60 minutes of football and a half-time show. It is a whole week, allowing fans to experience incredible events in new, fun travel destinations.

Case Study of the Week

Case Study of the Week: Live Podcast Tour Tickets!

Feb 5, 2024

Step into the role of the promotional director for Roundtree, a podcast network that ranks third in podcast publishing. The president of Roundtree wants your team to create a promotional plan to sell-out the remaining Interesting podcast live tour tickets.

Career Insights

Insights and Advice from Collegiate DECA Alumni on Navigating the Business World

Feb 1, 2024

Check out DECA Alumni’s experiences, expertise and advice as former DECA members. Read about how DECA has shaped their careers and futures following college graduation.

Conferences

Collegiate DECA ICDC: Things to Do in Austin

Feb 1, 2024

With vibrant entertainment, art and culture, inspiring cuisine and stunning outdoor experiences, Austin lets you create your own soundtrack. So, look around and put the Live Music Capital of the World® on your playlist.

Leadership

Empowering African Voices: Gloria Mensah, Executive Director, GK Folks Foundation

Feb 1, 2024

Gloria Mensah's journey is a testament to the transformative power of dedication, compassion and hard work. As the Executive Director of GK Folks Foundation, she continues to uplift African communities, leaving an indelible mark on Utah’s non-profit leadership landscape.

Career Insights

The Big Game: The Economic Impact of the Super Bowl

Feb 1, 2024

The Super Bowl is much more than just another sporting event; it extends far beyond the stadium and allows for amazing growth opportunities for businesses and individuals alike, attracting tourists and fans for years to come.

DECA News

Navigating the Path to Collegiate DECA Executive Office

Feb 1, 2024

Collegiate DECA Executive Office is an exciting opportunity to exercise your leadership skills and make a lasting impact within DECA. To help you navigate the campaign trail successfully, here are a few of my favorite tips and strategies.

Chapter Strategy

8 Tips to Maximize Social Media Outreach

Feb 1, 2024

The strategies of networking are constantly expanding! Social media and digital interactions are a key part of a growing presence in any organization. Maximize your social media outreach by implementing these 8 strategies.