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Spotlights

Announcing the Winners of the 2023 DECA Pumpkin Contest

Nov 1, 2023

Congratulations to the winners of DECA's Annual Pumpkin Contest! With a record number of 650+ submissions from members all across the DECA world, the selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

Case Study of the Week

Case Study of the Week: Expanding the Product Mix at a Mobile Salon

Oct 30, 2023

Step into the role of the owner of Fresh Look Mobile, a business that provides mobile hair-cutting services. Your business partner thinks it would be smart to expand the product mix and has asked you for on brand suggestions.

Spotlights

How Florida DECA is Leading the Way for Positive Advocacy

Oct 27, 2023

Advocacy is a cornerstone of positive social change. It empowers individuals and communities to stand up for their beliefs, address issues and influence policy decisions. Learn more about how Florida DECA is making remarkable strides in advocacy.

Case Study of the Week

Case Study of the Week: Recommending Amenities and Services

Oct 23, 2023

Step into the role of a hospitality consultant. You have been hired by the president of Skyward Airlines, to recommend amenities and services for a new hotel being built exclusively for Skyward employees.

Partners

DECA and Piper Sandler Complete 46th Semi-Annual Survey

Oct 17, 2023

DECA and Piper Sandler completed the 46th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 9,100 teens across the U.S. with an average age of 15.7 years.

Case Study of the Week

Case Study of the Week: Promoting Hot Beverages

Oct 16, 2023

Step into the role of the marketing communications manager for Conway’s, a drive-in fast food restaurant chain. The director of marketing wants you to inform the public of a new product line.

Career Insights

Size Up Your Future Employer to Boost Your Career Opportunities

Oct 15, 2023

Finding a match with a prospective employer is complicated and takes time. Job seekers will want to prioritize organizations that invest in their employees and provide professional development opportunities, mentorship and other benefits!

Spotlights

SCCC DECA Earns Prestigious 100+ Membership Banner

Oct 10, 2023

At the Missouri Regional meeting in September, the Saline County Career Center DECA chapter was awarded and recognized with a 100+ Chapter member banner for 2023 membership.

College Success

9 Reasons Why Applying Early Action Is a Smart Move

Oct 9, 2023

Being a senior in high school means you have a lot going on — and applying Early Action to colleges might feel like another task for your to-do list. But there are tons of benefits to applying Early Action. Here are nine reasons why Early Action is a smart move for any senior.

Case Study of the Week

Case Study of the Week: Paid vs Unpaid Internships

Oct 9, 2023

Step into the roles of the director of human resources and the director of employee relations at Cromwell Realty. The president of the company wants to begin offering unpaid internships to staff open positions and wants your feedback.

Chapter Strategy

One DECA: October 2023

Oct 3, 2023

Check out what you missed on the October 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.

Spotlights

Walhalla DECA Officers Show Their Commitment

Oct 2, 2023

Walhalla DECA Officers put their skills to the test when they attended a networking event searching for the perfect judges for their upcoming region competition.

Chapter Strategy

Chapter Socials for the Fall Season

Oct 1, 2025

It’s the perfect time to start celebrating fall and fall into some chapter socials that will get your members involved and networking! You never know how the connections you build now will impact your future.

Conferences

Networking with Purpose: How to Maximize Your Time at Engage

Oct 1, 2025

You’ve heard it before: “It’s not what you know, it’s who you know.” When it comes to getting a job, that phrase holds weight. But when it comes to keeping a job, that’s where your knowledge, skills and results will carry you.

Conferences

Unlock Career Paths with Engage EduTOURS

Sep 30, 2025

CDECA’s Engage challenges members to understand their career interests, skills and experiences. During the conference, members have the opportunity to attend an EduTOUR of a thriving Tampa business.

Case Study of the Week

Case Study of the Week: Reduce, Reuse or Recycle - Hotel Renovations

Sep 29, 2025

Step into the role of the general manager of Lilac Inn, an independent hotel property in a city of 30,000 people. The owner wants you to identify waste redirection opportunities that could lead to a better brand image.

Career Insights

The Nitro Bar: A Coffee Cart turned Famous $4.5M Brand

Sep 29, 2025

In honor of National Coffee Day, here’s a Rhode Island success story that shows how smart marketing can transform a business from a coffee cart to a viral sensation.

Spotlights

Collegiate DECA's Newest Member: Indy 500 Winner Alex Palou

Sep 25, 2025

On September 10th, Butler University DECA hosted a landmark event on campus: it welcomed 2025 Indy 500 champion and four-time IndyCar Series titleholder Alex Palou as he became a professional chapter member.

Spotlights

DECA Duck Takes Flight at Smithville High School

Sep 24, 2025

Smithville High School’s DECA chapter has a new mascot, DECA Duck. What started as just a blue rubber ducky idea has become a school spirit sensation at DECA events and recruiting activities.

Chapter Strategy

IBM SkillsBuild to Launch 8-Part Webinar Series on AI for Educators

Sep 24, 2025

Starting September 25th, IBM SkillsBuild is launching an incredible 8-part webinar series designed specifically for educators ready to be enabled and become force multipliers.

College Success

Major Keys: Unlocking College Success with a DECA Mindset

Sep 23, 2025

Success doesn’t come from luck; it comes from preparation, strategy, mindset and staying true to yourself. For many, college feels like the biggest stage of their life. But in reality, it’s actually not all that different from being a DECA member.

Compete

Would Taylor Swift’s Marketing Score Well on a DECA Rubric?

Sep 23, 2025

Taylor Swift has clearly conquered the music industry, but what if she stepped into the world of DECA competition? Let’s look at how she would perform in each section of the Principles of Marketing Event.

Case Study of the Week

Case Study of the Week: How to Protect a Mobile Bank Account From Identity Theft

Sep 22, 2025

Step into the role of a financial advisor at First Bank. A customer wants to open a mobile banking account to pay more bills online but is worried about identity theft and has asked for your help.

Career Insights

Filling The GAP: The Secret Behind Katseye's Viral Marketing

Sep 18, 2025

GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.

Most Recent Articles

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Compete

Summer and Competition Preperation is in Session

Jul 1, 2026

Whether this upcoming school year is the first time you are competing in Collegiate DECA or not, there is no better time than now to start taking the first steps.

Chapter Strategy

A Leader’s Checklist for Preparing for a New School Year 

Jul 1, 2026

For chapter and association leaders, this time of year is especially important. The work you do before classes begin can set the tone for your entire year, helping your team stay organized, engaged and ready to succeed.

Leadership

5 Ways to Lead Outside of DECA 

Jul 1, 2026

While DECA has helped shape me as a leader, some of my biggest leadership lessons have come from experiences outside of DECA. Whether it's at school, work, or in your community, there are opportunities to lead everywhere.

Chapter Strategy

Be a Founder: 6 Steps to Bring Collegiate DECA to Your University 

Jul 1, 2026

During my senior year of high school, I realized the college I was attending did not have a Collegiate DECA chapter. This made me realize that I had the opportunity to create something that would benefit students for years to come.

Leadership

Simple Ways to Balance Work, Life and DECA

Jul 1, 2026

Balance does not mean doing everything perfectly. It means finding a routine that helps you stay organized, communicate clearly and take care of yourself.

College Success

The Surprising Benefits of Volunteering

Jul 1, 2026

Can something as simple as talking to strangers about marine life really change who you are? During my year and a half as a Teen Ambassador at the Mississippi Aquarium, I found out that it really can.

Chapter Strategy

From Vision to Victory: How SMART Goals Transform a DECA Chapter

Jul 1, 2026

At the start of every year, DECA chapters set goals. Whether it's recruiting new members, increasing competition participation or improving chapter engagement, success begins with a clear plan. That's where SMART goals come in.

Career Insights

Sparking Sales: The Business of the Fourth of July

Jun 25, 2026

This 4th of July is our country's 250th birthday, and the budget and marketing strategies for this historic celebration might blow your mind. In addition to the traditional barbecue and fireworks, check out these four fun facts surrounding America’s favorite summer holiday.

DECA News

Download the 2026-2027 DECA Guide

Jun 23, 2026

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

Spotlights

Turning Sad Dogs Into Glad Dogs: TCHS DECA’s Community Donation Drive

Jun 12, 2026

From toy chests to wagging tails, TCHS DECA’s donation drive helped bring shelter dogs comfort. Thanks to the support of our school community, donated toys will make a difference for dogs waiting to find their forever homes.

DECA News

Get to Know the 2026-27 Executive Officer Team

Jun 12, 2026

As the 2026-27 High School Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.

DECA News

Get to Know the 2026-27 Collegiate DECA Executive Officer Team

Jun 12, 2026

As the 2026-27 Collegiate DECA Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.