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Inside the Marketing of the Summer's Biggest Films
Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.

The Ripple Effect of Recruitment: The Impact of Interaction
Engaging in community-building activities and encouraging members to reach out to peers creates a welcoming atmosphere, enhancing the ripple effect and driving recruitment efforts.

Enhance College & Career Readiness: Complete Encourage® Forms by December 12
DECA has partnered with Encourage to help students map their post-secondary plans and provide our national office with feedback that strengthens DECA programs.

What to Expect on SAT Test Day
If you’re taking the SAT at a test center on a weekend, you may wonder what to expect. Here are a few things to know.

Changing the Way Personal Finances Are Taught
Intuit for Education is a free financial literacy platform designed to help Gen Z and Gen Alpha high school students become the most financially literate generations ever.

10 Free Things To Do in D.C. & Arlington
Discover 10 fun & free things your chapter can do this November while visiting D.C. and Arlington for the Ultimate DECA Power Trip.

2025-2026 District-Level Competitive Event Instructional Areas Announced
Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Finding Your Fit: How to Choose Your DECA Competitive Event
DECA’s competitive events program is one of the most exciting parts of being a member. However, with so many options, how do you find your fit? Check out these tips on how to choose your competitive event:

Case Study of the Week: Marketing to a Younger Demographic
Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.

Vector Marketing and DECA Celebrate 20 Years of Partnership
DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

When Should You Take the SAT?
Taking the SAT is a vital step in the college application process. The key is to stay informed, plan ahead, and select the dates that align best with your academic and personal schedule.

Here Are 5 Themes for Your Next Chapter Meeting
Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

3 Quick Tips to Nail Your DECA Role-Play
With some competitions in full swing and many coming up in a month or less, many competitors are practicing and preparing for their role-play. Here are some pointers to brush up on that will help you nail your time in front of a judge.

Collegiate DECA Competition Tips from the Pros
Everybody is getting excited for their local competitions and the International Career Development Conference in April. It’s also the time that people start asking what they need to do to be successful in the upcoming competitions, so I’ve gathered some tips from the pros.

First Time Competitors Survival Guide
Go and grab your DECA blazer and your nicest tie, because the competition season is upon us! Here’s a three-step guide to get you through your first competitive conference.

3 Tips to Consider for Your Written Event Project
Although written events are long and hard to prepare for, the hard work definitely pays off in the end! Here are some tips to ace your written event in anticipation of #DECAICDC.

6 Easy Ways to Engage Your Audience for a Better Presentation
If you’ve ever been nervous in front of an audience, you’ll know how much of a difference it makes when you can get the crowd engaged right from the start.

10 Ways to Put the Unity in Your CommUNITY Service Campaign
Community service is an amazing experience that allows us to leave our mark on the world, but getting other high school students involved can sometimes be difficult. Here's how to make it happen!

Finding Your DECA Competition Soul Mate
It’s the beginning of the year and competition season is just around the corner. Deciding on which role-play or written project to choose may largely depend on who you wish to compete with, but before you go full throttle with your first pick, make sure to weigh out the strengths and weaknesses that your potential team may have.

4 Skills for Effective Teamwork
If you are athletic and grew up playing a lot of organized sports, or if you were involved in your school’s student council or theater productions, you already may be very familiar with group dynamics and working on a team; however, if you didn’t, working on a team may be somewhat new to you.

Collegiate DECA Scholarship Recipients 2015-2016
Congratulations to these EPIC Collegiate DECA members!

4 Presentation Tips to Help Your Wow Your Judge
The difference between a good case study presentation and a great case study presentation is the delivery of the content you’ve created.

Tips for Taking DECA Exams
Doing well on the exam not only means you could make it on stage at your association conference, but you could also move on to the International Career Development Conference! Follow these three steps to do your best!
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Case Study of the Week: Generational Marketing at Pottery Place
You are the owner of the small business Pottery Palace. Since the business opened one year ago, you have noticed that the majority of customers are females, age 25-55 years old. While you appreciate your customers, you feel that Pottery Palace is missing out on the large population of senior citizens in the area.

Case Study of the Week: A National Chain Makes Plans for a Rural Location
You are to assume the role of district operations manager for Go-Mart. The district vice president has asked you to determine which brand of Go-Mart retail store is best for a new rural location.

How to Craft a Stand-Out Cover Letter
A cover letter is an appetizer before the main course—your resume. Like any good appetizer, it gets you excited for what is coming next!

4 Essentials for Planning Your Future Career
Regardless of what field you want to pursue a career in, there are four essential elements that need to be part of your plan.

How to Land a Dream Career in the Apartment Industry
Don't roll the dice when it comes to discovering a dynamic and rewarding career! Once considered a best-kept career secret, DECA has helped increase awareness and promote the apartment industry as one that offers a “career of choice”, not of chance.

Nearly 1,400 DECA Members Power Up in Boston
From November 19-21, 2021, nearly 1,400 DECA student and advisor members from 31 states, Germany and Spain attend the Ultimate DECA Power Trip in Boston, Massachusetts.

Minnesota DECA Is Back 2 Business
Minnesota DECA is "Back 2 Business" as they kicked off their first in-person conference at the beginning of November.

Collaborating with Other Chapters
Learning to collaborate with others is a fundamental skill that is useful in both DECA and the real world. So why not start collaborating with other chapters? By partnering with others, chapters can increase their members' skills, share best practices and better prepare for competition.

2021-2022 Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2021-2022 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week: Financial Planning for the Future
You are to assume the role of a financial counselor at Ready Financial Planning, a company that provides financial services for members of the community. A client has asked for your help in determining how to best act now to secure a financially sound future.

So You're Thinking About Running for Association Office?
Ask any association officer and I’m sure they’ll tell you that running for a DECA Association Officer position is one of the best decisions they have ever made! If you’re thinking about running, ask yourself these three questions to help you decide.

Dress for Success: Interviewing 101
Do your members know how to make a great first impression at a job interview? Use this presentation and guided narration from Men's Wearhouse in your classroom