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Case Study of the Week

Case Study of the Week: Does Flavoring Help a Cough?

Apr 14, 2025

Step into the role of the director of marketing for Haven Products, a popular brand of over-the-counter medicines. The president has asked you to analyze the new Stop Cough with Honey.

Partners

How to Bring Excitement to your Classroom this Financial Literacy Month

Apr 8, 2025

The Intuit Hour of Finance™ Challenge gives schools a free, interactive way to teach students about budgeting. Schools can win prizes*, and students learn important money skills through games and real-life situations, making finance fun and easy to understand.

Case Study of the Week

Case Study of the Week: SMOKE IN THE KITCHEN!

Apr 7, 2025

Step into the role of the event services manager for Hotel Heights. The banquet manager has alerted you to an issue that will directly affect an event taking place in one of the hotel’s meeting rooms and needs you to resolve the issue.

DECA News

Congratulations to DECA's 2025 Emerging Leader Honor Award Recipients

Apr 4, 2025

We are excited to announce the 2024-2025 recipients of DECA's Emerging Leader Honor Award! This award recognizes outstanding senior members for their involvement with DECA.

Conferences

Congratulations to the 2025 Marriott Foundation ICDC Travel Scholarship Recipients

Apr 2, 2025

Through a generous contribution from the J. Willard & Alice S. Marriott Foundation, DECA is pleased to provide travel scholarships to high school DECA members to participate in the 2025 International Career Development Conference (ICDC) in Orlando, FL.

Chapter Strategy

DECA Doesn’t End After High School: Meet the Students Continuing Their Journeys

Apr 1, 2025

As the school year comes to a close, high school seniors may feel like their time with DECA is coming to an end. But what if that’s just the beginning? Meet a group of students who have seamlessly transitioned into Collegiate DECA, continuing their journeys and forging their paths to success.

Chapter Strategy

Does DECA End After High School? How Collegiate DECA Prepares You for the Future

Apr 1, 2025

With endless opportunities, Collegiate DECA welcomes individuals from all backgrounds and majors, providing a platform to continue evolving as emerging leaders. Whether you're looking to enhance your career or explore new possibilities, DECA is where you can thrive.

Conferences

A Guide to the Exhibit Hall at ICDC

Apr 1, 2025

Outside of competition, academies and pin trading, another way to spend time in the OCCC is by visiting the ICDC Exhibit Hall. You can interact with many colleges, employers and vendors to see where the future may take you.

Leadership

Reflecting on a Year of Leadership: Growth, Lessons & Gratitude

Apr 1, 2025

Take a moment to pause and reflect on your leadership journey this year. Read takeaways and tools to reflect on your year in DECA and recognize your achievements!

Conferences

BE THE ONE at DECA ICDC in Orlando

Apr 1, 2025

Hosted in Orlando, Florida, known for its vibrant culture, thrilling theme parks, and active business scene, you are sure to find something to fall in love with in one of the most exciting destinations in the world while at DECA ICDC.

Chapter Strategy

Passing the Baton: Transitioning to a New Officer Team in DECA

Apr 1, 2025

Passing the baton to a new officer team in DECA is a crucial process to ensure a smooth leadership transition. By fostering collaboration and celebrating achievements, DECA chapters can maintain momentum and continue thriving under new leadership.

Case Study of the Week

Case Study of the Week: Why Bother With a Warehouse Club Business Membership?

Mar 31, 2025

Step into the role of the chief strategist at Clubco, a chain of membership-only warehouse club retail stores. The CEO wants you to differentiate the business membership from the regular membership to increase new business memberships.

Conferences

Download the 2026 Collegiate DECA ICDC Mobile App

Apr 3, 2026

Get ready to gather with 1,200 DECA members at the Collegiate DECA International Career Development Conference in Louisville, KY. Download the conference app to start planning your custom experience.

Conferences

5 Things I Learned at My First Collegiate DECA ICDC

Apr 3, 2026

From professionalism to personal growth, my first experience at CDECA ICDC extended far beyond competition. These takeaways serve as encouragement for members to fully embrace the opportunities DECA provides.

Conferences

Beyond the Conference: Things to Do in Louisville

Apr 1, 2026

Known for its rich culture, incredible food and historic attractions, Louisville has something for every DECA member. Here are a few must-visit spots to explore while you’re at Collegiate DECA ICDC.

Career Insights

Exploring Careers: Finance

Apr 1, 2026

Finance is the core of any business, and to be able to understand and explain it sets you up for success in any business. In this article, explore what goes into a finance career.

Chapter Strategy

A How-to for Recruiting Incoming First Year Students

Apr 1, 2026

From recruiting first-year students at in-person events to online promotion, there's sure to be something that fits your chapters’ strategies and showcases the culture you’ve built.

Case Study of the Week

Case Study of the Week: Employee Engagement Survey

Mar 30, 2026

Step into the director of human resources at Revolution Marketing, a marketing agency with 100 employees. Revolution Marketing’s employees hold positions in marketing, sales, design, public relations and account management.

Conferences

Meet The 2026 Collegiate DECA ICDC Content Creation Team

Mar 26, 2026

If you’re attending the Collegiate DECA ICDC in Louisville this year, take a moment and get to know our CICDC Content Creation Team, who will be capturing all the excitement.

Conferences

Meet the 2026 CDECA ICDC Professional Development Series Speakers

Mar 25, 2026

The CDECA ICDC Professional Development Series provides members with the opportunity to deepen their understanding of the skills needed to succeed in today’s business world.

Case Study of the Week

Case Study of the Week: Time For A Spinoff

Mar 23, 2026

Step into the role of the senior VP at Pasta Bounty, an Italian-themed full-service restaurant chain with over 900 locations. The chain is best known for its unlimited soup, salad and breadsticks that come with every entrée or as an option on the weekday lunch menu.

DECA News

DECA Announces the 2026-2027 Membership Theme: Next Big Thing

Mar 23, 2026

Every breakthrough, innovation and movement starts with someone bold enough to pursue it. This year, DECA challenges its members to look beyond what exists today and focus on what’s possible tomorrow.

Spotlights

Congratulations to the Collegiate DECA Chapters of the Month

Mar 19, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

Case Study of the Week

Case Study of the Week: Learning About Money Markets

Mar 16, 2026

Step into the role of the marketing manager at Local Bank, a bank located in a city of 40,000 people. The bank president wants you to create an informational flyer about money markets and the bank’s current promotion.

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DECA News

DECA Welcomes American Marketing Association (AMA) as Strategic Partner

Nov 20, 2025

This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.

Career Insights

The Psychology Behind Holiday Shopping

Nov 20, 2025

November the peak shopping month due to a blend of emotional, social and psychological triggers. The strategic moves by retailers nationwide create a heightened emotional state for shoppers, making increased spending not only justified but also rewarding.

Career Insights

The Business of Giving: How Entrepreneurs Are Redefining Holiday Generosity

Nov 17, 2025

Every holiday season, people ask how they can give back, but today’s entrepreneurs are proving that generosity is no longer just a December tradition. Around the world, entrepreneurs are incorporating purpose into their business strategies.

Chapter Strategy

5 Design Tips to Build Your Brand

Nov 17, 2025

DECA MONTH IS HERE! That means posting engaging content every day, whether that’s a trending reel or carousel post. This is your time to showcase your marketing and design skills.

Compete

Find the Right DECA Competitive Event For You

Nov 17, 2025

With over 50 competitive events, it’s normal to feel overwhelmed picking an event. Here are some tips for new members choosing their event for the first time - or seasoned members looking to switch it up!

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 17, 2025

DECA congratulates finalist teams in the first round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: The Importance of Inventory

Nov 17, 2025

Step into the role of a small business owner. You own Sticker Mania, an online company that sells unique stickers for both business and personal use. A new employee has asked you about the importance of your supplies and purchasing methods.

Career Insights

How to Become an Entrepreneur: 8 Actionable Steps

Nov 17, 2025

Learn how to become an entrepreneur and turn your innovative ideas into thriving businesses without needing substantial funds.

Compete

Mastering Prepared Events: The Secret Formula Behind DECA Champions

Nov 14, 2025

When it comes to DECA prepared events, the smallest approaches often separate top performers from the rest. Here’s how champions craft winning submissions.

Conferences

DECA is Excited to Welcome Exhibitors to The Ultimate DECA Power Trip

Nov 11, 2025

Members attending The Ultimate DECA Power Trip in Arlington, VA, will have the opportunity to meet with over 40 exhibitors. See which companies, colleges and organizations are attending this year's event.

Compete

From Dishes to DECA Glass: The Ingredients of Delivering the Perfect Pitch

Nov 10, 2025

When I first joined DECA, my recipes were questionable. But after burning my first few dishes, I learned the secret recipe wasn’t about following instructions; it was about adding my own twist and approaching the process the right way.

Chapter Strategy

DECA Announces Expanded Partnership with IBM SkillsBuild to Empower Members & Advisors with Cutting-Edge Resources

Nov 10, 2025

All DECA members and advisors will gain free access to IBM SkillsBuild’s library of interactive courses, digital learning modules and recognized industry credentials.