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Chapter Strategy

How Can You #ThankAPrincipal This Month?

Oct 1, 2025

October is National Principals Month, and we want to express our heartfelt gratitude to the amazing principals who lead our schools. Check out ideas and resources you can use to #ThankAPrincipal this month.

Conferences

Lights, Leadership and Lifelong Memories: What to Expect at The Ultimate DECA Power Trip

Oct 1, 2025

Whether you’re looking to sharpen your competitive edge, grow as a leader or connect with members nationwide, Power Trip has something for everyone. Let’s dive into what this conference has to offer!

Chapter Strategy

Fall-ing into Fundraising: Ideas to Raise Money for Your DECA Chapter this Fall

Oct 1, 2025

By tapping into the energy of autumn, you can raise funds while building community spirit and strengthening your chapter! Here are five ideas to get you started.

Chapter Strategy

Power Up Your Chapter: A Guide to DECA’s Chapter Campaigns

Oct 1, 2025

From connecting with the community to rallying school spirit, chapter campaigns are one of the most powerful ways DECA members can make an impact. DECA offers five campaigns, so let’s dive into which campaign may be the best fit.

Career Insights

Pumpkin Spice and Everything Nice: How Companies Use the Fall Season to Get Ahead

Oct 1, 2025

Seasonal marketing—whether in quick-service restaurants, retail or even your local grocery store—is a powerful strategy that celebrates the season and showcases entrepreneurial creativity.

Chapter Strategy

Baking Up Success: How Two DECA Chapters Use Cookies to Power Their SBEs

Sep 30, 2025

Two DECA chapters - Frankfort DECA and Broad Run DECA - are finding creative ways to use Otis Spunkmeyer cookies as more than just a sweet snack but also thriving school-based enterprises.

Compete

Get Ready for Round One of the DECA Virtual Business Challenge

Sep 30, 2025

You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members. Participate and you could earn a trip to ICDC and a share of over $20,000 in scholarship money.

College Success

History Has Its Eyes on You: How to Make Your College Essay Stand Out

Sep 30, 2025

While Hamilton wrote 51 essays to defend the Constitution, we only have to write one for college. One simple yet weighted essay can redirect our lives. So here are three factors to consider as you brainstorm your college essay topic.

Chapter Strategy

Shop 'Till You Drop: Ways to Celebrate SBE Week At Your School

Sep 29, 2025

2025 DECA SBE Week is here, and we couldn't be more excited! Here are some ways to celebrate with your school-based enterprise.

Case Study of the Week

Case Study of the Week: Reduce, Reuse or Recycle - Hotel Renovations

Sep 29, 2025

Step into the role of the general manager of Lilac Inn, an independent hotel property in a city of 30,000 people. The owner wants you to identify waste redirection opportunities that could lead to a better brand image.

Career Insights

The Nitro Bar: A Coffee Cart turned Famous $4.5M Brand

Sep 29, 2025

In honor of National Coffee Day, here’s a Rhode Island success story that shows how smart marketing can transform a business from a coffee cart to a viral sensation.

College Success

Top 10 Test Taking Tips for the Digital SAT

Sep 27, 2025

If you’re planning to take the digital SAT, the good news is there are no secrets—the SAT isn’t out to trick you. Here are the top 10 test-taking tips from College Board, the makers of the SAT

Conferences

Download the 2026 Collegiate DECA ICDC Mobile App

Apr 3, 2026

Get ready to gather with 1,200 DECA members at the Collegiate DECA International Career Development Conference in Louisville, KY. Download the conference app to start planning your custom experience.

Conferences

Beyond the Conference: Things to Do in Louisville

Apr 1, 2026

Known for its rich culture, incredible food and historic attractions, Louisville has something for every DECA member. Here are a few must-visit spots to explore while you’re at Collegiate DECA ICDC.

Career Insights

Exploring Careers: Finance

Apr 1, 2026

Finance is the core of any business, and to be able to understand and explain it sets you up for success in any business. In this article, explore what goes into a finance career.

Chapter Strategy

A How-to for Recruiting Incoming First Year Students

Apr 1, 2026

From recruiting first-year students at in-person events to online promotion, there's sure to be something that fits your chapters’ strategies and showcases the culture you’ve built.

Case Study of the Week

Case Study of the Week: Employee Engagement Survey

Mar 30, 2026

Step into the director of human resources at Revolution Marketing, a marketing agency with 100 employees. Revolution Marketing’s employees hold positions in marketing, sales, design, public relations and account management.

Conferences

Meet The 2026 Collegiate DECA ICDC Content Creation Team

Mar 26, 2026

If you’re attending the Collegiate DECA ICDC in Louisville this year, take a moment and get to know our CICDC Content Creation Team, who will be capturing all the excitement.

Conferences

Meet the 2026 CDECA ICDC Professional Development Series Speakers

Mar 25, 2026

The CDECA ICDC Professional Development Series provides members with the opportunity to deepen their understanding of the skills needed to succeed in today’s business world.

Case Study of the Week

Case Study of the Week: Time For A Spinoff

Mar 23, 2026

Step into the role of the senior VP at Pasta Bounty, an Italian-themed full-service restaurant chain with over 900 locations. The chain is best known for its unlimited soup, salad and breadsticks that come with every entrée or as an option on the weekday lunch menu.

DECA News

DECA Announces the 2026-2027 Membership Theme: Next Big Thing

Mar 23, 2026

Every breakthrough, innovation and movement starts with someone bold enough to pursue it. This year, DECA challenges its members to look beyond what exists today and focus on what’s possible tomorrow.

Spotlights

Congratulations to the Collegiate DECA Chapters of the Month

Mar 19, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

Case Study of the Week

Case Study of the Week: Learning About Money Markets

Mar 16, 2026

Step into the role of the marketing manager at Local Bank, a bank located in a city of 40,000 people. The bank president wants you to create an informational flyer about money markets and the bank’s current promotion.

Career Insights

Consumers Leaning into St. Patrick’s Day in 2026 as Holiday Spending Climbs

Mar 12, 2026

Consumers have been upping the ante on St. Patrick’s Day lately, with more coming out to celebrate over the past several years. Read on for more about plans for this year’s St. Patrick’s Day celebration, spending and more.

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Career Insights

The Psychology Behind Holiday Shopping

Nov 20, 2025

November the peak shopping month due to a blend of emotional, social and psychological triggers. The strategic moves by retailers nationwide create a heightened emotional state for shoppers, making increased spending not only justified but also rewarding.

Career Insights

The Business of Giving: How Entrepreneurs Are Redefining Holiday Generosity

Nov 17, 2025

Every holiday season, people ask how they can give back, but today’s entrepreneurs are proving that generosity is no longer just a December tradition. Around the world, entrepreneurs are incorporating purpose into their business strategies.

Chapter Strategy

5 Design Tips to Build Your Brand

Nov 17, 2025

DECA MONTH IS HERE! That means posting engaging content every day, whether that’s a trending reel or carousel post. This is your time to showcase your marketing and design skills.

Compete

Find the Right DECA Competitive Event For You

Nov 17, 2025

With over 50 competitive events, it’s normal to feel overwhelmed picking an event. Here are some tips for new members choosing their event for the first time - or seasoned members looking to switch it up!

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 17, 2025

DECA congratulates finalist teams in the first round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: The Importance of Inventory

Nov 17, 2025

Step into the role of a small business owner. You own Sticker Mania, an online company that sells unique stickers for both business and personal use. A new employee has asked you about the importance of your supplies and purchasing methods.

Career Insights

How to Become an Entrepreneur: 8 Actionable Steps

Nov 17, 2025

Learn how to become an entrepreneur and turn your innovative ideas into thriving businesses without needing substantial funds.

Compete

Mastering Prepared Events: The Secret Formula Behind DECA Champions

Nov 14, 2025

When it comes to DECA prepared events, the smallest approaches often separate top performers from the rest. Here’s how champions craft winning submissions.

Conferences

DECA is Excited to Welcome Exhibitors to The Ultimate DECA Power Trip

Nov 11, 2025

Members attending The Ultimate DECA Power Trip in Arlington, VA, will have the opportunity to meet with over 40 exhibitors. See which companies, colleges and organizations are attending this year's event.

Compete

From Dishes to DECA Glass: The Ingredients of Delivering the Perfect Pitch

Nov 10, 2025

When I first joined DECA, my recipes were questionable. But after burning my first few dishes, I learned the secret recipe wasn’t about following instructions; it was about adding my own twist and approaching the process the right way.

Chapter Strategy

DECA Announces Expanded Partnership with IBM SkillsBuild to Empower Members & Advisors with Cutting-Edge Resources

Nov 10, 2025

All DECA members and advisors will gain free access to IBM SkillsBuild’s library of interactive courses, digital learning modules and recognized industry credentials.

College Success

Get Recognized with a DECA Inc. Scholarship

Nov 10, 2025

We are thrilled to announce that DECA's scholarship program for the 2025-2026 academic year is now open for submissions! This is your opportunity to receive financial support for your education while being recognized for your accomplishments.