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Chapter Strategy

10 Ways to Put the Unity in Your CommUNITY Service Campaign

Sep 30, 2016

Community service is an amazing experience that allows us to leave our mark on the world, but getting other high school students involved can sometimes be difficult. Here's how to make it happen!

Compete

Finding Your DECA Competition Soul Mate

Sep 15, 2016

It’s the beginning of the year and competition season is just around the corner. Deciding on which role-play or written project to choose may largely depend on who you wish to compete with, but before you go full throttle with your first pick, make sure to weigh out the strengths and weaknesses that your potential team may have.

Leadership

4 Skills for Effective Teamwork

Jul 8, 2016

If you are athletic and grew up playing a lot of organized sports, or if you were involved in your school’s student council or theater productions, you already may be very familiar with group dynamics and working on a team; however, if you didn’t, working on a team may be somewhat new to you.

DECA News

DECA Scholarship Recipients 2015-2016

Mar 18, 2016

Congratulations to these EPIC members!

Compete

4 Presentation Tips to Help Your Wow Your Judge

Mar 1, 2016

The difference between a good case study presentation and a great case study presentation is the delivery of the content you’ve created.

Compete

Tips for Taking DECA Exams

Jan 25, 2016

Doing well on the exam not only means you could make it on stage at your association conference, but you could also move on to the International Career Development Conference! Follow these three steps to do your best!

Compete

DECA Goes Lean in Entrepreneurship

Jul 28, 2015

DECA will begin using new terminology and outlines in many of its Entrepreneurship Events.

Compete

5 Tips for Taking On the DECA Competition

May 6, 2015

Hear how one member took advantage of their ICDC experience to gather competition tips from other international competitors.

Compete

Competition Tips from ICDC Qualifiers

Apr 7, 2015

Ever wondered how students who compete at ICDC do so well and make it to the international conference? We took to the halls of ICDC to find out! Here are some inside tips from competitors on how to best prepare for competition and make it to ICDC!

DECA News

DECA Scholarship Recipients 2014-2015

Mar 23, 2015

Congratulations to this year's scholarship recipients.

Compete

Don't Get Flustered Over Your DECA Cluster Exam

Jan 9, 2015

Are you feeling flustered about your cluster exams? Though they are often overlooked, these exams can make or break your chance at winning in competition.

Compete

7 Tips to Help You Ace Your Role-play

Jan 9, 2015

Don't be scared of DECA role-plays! Instead, prepare for them with these awesome tips.

College Success

Major Keys: Unlocking College Success with a DECA Mindset

Sep 23, 2025

Success doesn’t come from luck; it comes from preparation, strategy, mindset and staying true to yourself. For many, college feels like the biggest stage of their life. But in reality, it’s actually not all that different from being a DECA member.

Compete

Would Taylor Swift’s Marketing Score Well on a DECA Rubric?

Sep 23, 2025

Taylor Swift has clearly conquered the music industry, but what if she stepped into the world of DECA competition? Let’s look at how she would perform in each section of the Principles of Marketing Event.

Conferences

Apply to Join the Engage Content Creation Team

Sep 23, 2025

Are you attending Collegiate DECA Engage in Tampa, Florida, this year? Well, we have the perfect opportunity for you. Apply to join the Engage Content Creation Team!

Case Study of the Week

Case Study of the Week: How to Protect a Mobile Bank Account From Identity Theft

Sep 22, 2025

Step into the role of a financial advisor at First Bank. A customer wants to open a mobile banking account to pay more bills online but is worried about identity theft and has asked for your help.

Career Insights

Filling The GAP: The Secret Behind Katseye's Viral Marketing

Sep 18, 2025

GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.

Leadership

Call Her DECA: Why Podcasts are the Next Big IT Girl​​

Sep 18, 2025

There is a new IT girl in town, and she is in your earbuds. Like DECA prepares emerging leaders and entrepreneurs, podcasts prepare a new generation of thinkers, doers and dreamers who are ready to take the mic.

Compete

Navigating DECA's Competitive Events Page

Sep 18, 2025

Choosing the right event can be overwhelming. Check out this directional guide on how to use the DECA Competitive Events page to assist you in making your decision!

Career Insights

Inside the Marketing of the Summer's Biggest Films

Sep 17, 2025

Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.

Case Study of the Week

Case Study of the Week: Marketing to a Younger Demographic

Sep 15, 2025

Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.

DECA News

Vector Marketing and DECA Celebrate 20 Years of Partnership

Sep 12, 2025

DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Sep 12, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

Chapter Strategy

Here Are 5 Themes for Your Next Chapter Meeting

Sep 12, 2025

Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

Most Recent Articles

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DECA News

DECA Announces the 2020-2021 Theme: Next Level

Apr 7, 2020

If there’s one thing that’s true about DECA members, it’s our ability to surprise you. Just when you think you’ve seen it all, we find a way to break through to the NEXT LEVEL.

DECA News

Congratulations to the 2020-2021 Marriott Foundation Curriculum Grant Recipients

Apr 6, 2020

Congratulations to the chapters selected to receive the VBC-DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation. The curriculum grant will begin with the 2020-2021 school year and will continue for three years.

Compete

The Making of Collegiate DECA's Individual and Team Case Studies

Apr 6, 2020

The Individual and Team Case Studies involve real-world industry trends that present a challenge for competitors to solve. The case study scenarios are derived from input from National Advisory Board partners, industry associations and trade journals. Read on for an inside look at how they are created.

Spotlights

A Week of Joy for a Lifetime of Hope

Apr 4, 2020

Detroit Catholic Central DECA is thrilled to have raised $18,065 - the most in the nation - benefitting the Muscular Dystrophy Association (MDA), granting a week of joy to so many children.

Leadership

3 Books to Boost Your Leadership

Apr 2, 2020

Many correlations have been drawn between those who read and those who lead. Here are three of my favorite leadership-oriented books to help occupy your time.

DECA News

DECA Honors 2019-2020 Top Leaders, Advisors, Chapters and Associations

Mar 31, 2020

DECA is proud to announce the chapters, associations and individuals who have earned high honors for serving an exceptional number of members, advisors, alumni and business partners.

Compete

Presentation Anxiety and How to Overcome It

Mar 26, 2020

You hear the words “presentation” and immediately your heart starts to race. We’ve all been there right? Most of us need a bit more training on calming those fears when presenting to a room of people. You are not alone in this fear and we are here to help ease the presentation anxiety.

DECA News

Jacklyn J. Schiller Receives DECA Honorary Life Membership

Mar 20, 2020

Jacklyn J. Schiller has spent more than 30 years providing exemplary activities for career and technical students and educators through her leadership as the Minnesota DECA Chartered Association Advisor. She began her involvement with DECA as a collegiate member in 1982 and eventually served as the 1984-1985 National President for Delta Epsilon Chi.

DECA News

Dr. Brenda Clark Awarded DECA Honorary Life Membership

Mar 20, 2020

A lifelong educator, Dr. Brenda Clark, EdD, began her service as a DECA advisor in 1982 and spent nearly 40 years serving as a marketing teacher, school-to-work coordinator, career and technical director, professional development director and an educational association executive.

DECA News

DECA Inc. Honors 2020 Outstanding Service Award Recipients

Mar 20, 2020

DECA Inc. congratulates two recipients of the DECA Inc. Outstanding Service Award, one of DECA’s most prestigious recognitions - Karen Brettingen from Minnesota and Linda Smith of Georgia.

Leadership

Creating Goals: Strategies to Get Where You Want to Go

Mar 19, 2020

Let’s talk goals! Often times, at the start of a project or the start of a new year, you may create goals for yourself. As time passes, you realize you have not completed hardly any of the goals you set out to accomplish. It’s safe to say we have all probably been here.