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Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete

Compete in the DECA Stock Market Game

Aug 20, 2024

DECA members are invited to participate in the DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Chapter Strategy

Be The One with Back-to-School Resources for Your Chapter

Aug 16, 2024

Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Chapter Strategy

Watch Now: DECA's 2024-2025 Membership Video

Aug 13, 2024

Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.

Case Study of the Week

Case Study of the Week: Fighting a Dupe

Aug 12, 2024

Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Spotlights

Choosing Your Competitive Event

Aug 9, 2024

Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Spotlights

Discover More About Puerto Rico DECA

Aug 9, 2024

DECA Puerto Rico is the local representation of the international organization DECA, which focuses on preparing students for college and careers through practical competencies and the development of leadership skills.

Spotlights

Leadership Lessons from DECA: Growing as a Student Leader

Aug 8, 2024

Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.

Partners

DECA and Piper Sandler Complete 41st Semi-Annual Survey of More Than 7,000 U.S. Teens

May 3, 2021

DECA and Piper Sandler completed the 41st semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 7,000 teens across 47 U.S. states with an average age of 16.1 years.

DECA News

Meet the 2021-2022 Collegiate DECA Executive Officer Team

Apr 22, 2021

Congratulations to the newly-elected 2021-2022 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

Collegiate DECA 2020-2021 Stock Market Game Session 2 Top Competitors

Apr 22, 2021

DECA congratulates the following top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.

DECA News

DECA Honors Advisors for 40-45 Years of Service

Apr 20, 2021

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

DECA News

Meet Collegiate DECA's 2021-2022 Executive Officer Candidates

Apr 13, 2021

Meet the candidates hoping to serve as the leaders of Collegiate DECA for the 2021-2022 school year. You can learn more about the candidates on DECA Connect.

DECA News

DECA Inc. Reaffirms Its Commitment to Continue to Stand against Racism, Hate and Bigotry of Any Kind.

Apr 13, 2021

In light of the ongoing violence and discrimination against the Asian American and Pacific Islander community, DECA Inc. reaffirms its commitment to continue to stand against racism, hate and bigotry of any kind.

DECA News

DECA Scholarship Recipients 2020-2021

Mar 30, 2021

DECA is pleased to announce the 2020-2021 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week

Case Study of the Week: Insurance Needs for New Professionals

Mar 29, 2021

You are to assume the role of an insurance agent. You will be meeting with a new client that wants to know more about different types of insurance that would be beneficial.

Career Insights

Developing an Entrepreneurial Mindset

Mar 24, 2021

What do you think Shark Tank’s Lori Greiner, Amazon’s Jeff Bezos, and Beats Electronics founder Dr. Dre have in common?

College Success

Getting that ‘A’ for any College Paper

Mar 22, 2021

Writing is one of the most important skills you’ll learn during your college career. You’ll write research papers, essays, short answers and so much more. Proper grammar, diverse sentence structures and organized paragraphs are vital to your success and will excel at the University of Wyoming College of Business.

Case Study of the Week

Case Study of the Week: Should Hospitality Services Be Open To The Public?

Mar 21, 2021

You are to assume the role of general manager at The Lodge at Creek City. The owner of the property wants to offer pool memberships to community members and wants you to determine the terms of the memberships that will not negatively affect guests. 

Conferences

The Profit’s Marcus Lemonis to Keynote #DECAICDC

Mar 17, 2021

DECA is pleased to announce Marcus Lemonis will deliver the keynote in an interview format during the 2021 DECA Virtual International Career Development Conference.

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Partners

DECA and Piper Sandler Complete 45th Semi-Annual Survey

Apr 5, 2023

DECA and Piper Sandler completed the 45th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 5,600 teens across the U.S. with an average age of 16.2 years.

Leadership

Looking Back on Your Legacy

Apr 5, 2023

Many of us are reflecting on a successful year serving as a DECA leader, but how do you define that success? Looking back on and defining your legacy allows you to reminisce over the great memories and hard work you accomplished and find new ways to improve your leadership style.

Conferences

Congratulations to the 2023 Marriott Foundation ICDC Travel Scholarship Recipients

Apr 4, 2023

Through a generous contribution from the J. Willard & Alice S. Marriott Foundation, DECA is pleased to provide travel scholarships to high school DECA members to participate in the 2023 International Career Development Conference (ICDC) in Orlando, FL.

Career Insights

Where to Start During Tax Season

Apr 3, 2023

Earned wages, tracking hours and spending summers lifeguarding at the pool come with the inevitable: taxes. Interview with Steve Brown, CPA and Founder of Brown and Maguire CPAs, PLLC., reveals the key things to know as you file.

DECA News

Congratulations to DECA's 2023 Emerging Leader Honor Award Recipients

Apr 3, 2023

Congratulations to the 2022-2023 DECA’s Emerging Leader Honor Award recipients! This award recognizes outstanding senior members for their involvement with DECA.

Case Study of the Week

Case Study of the Week: Encouraging Guests to Return and Spend More Money

Apr 3, 2023

Step into the role of sales manager at Covington Hotel – Blossom City, a full-service hotel located in a city of 100,000 people. The general manager of the property wants you to create a targeted email promotion that will attract past profitable customers. 

Career Insights

Pursue Your Profession

Apr 1, 2023

If you’re graduating and searching for what’s next, consider a career in residential property management. The RPM industry is hiring talented, creative and passionate people to help provide homes and create communities for 44 million Americans.

Career Insights

Understanding Credit Cards

Apr 1, 2023

Getting a credit card can seem magical—you can buy the things you want without needing cash. But if you don’t manage them correctly, credit cards can make your money disappear.

Case Study of the Week

Case Study of the Week: Funding Options for Small Businesses

Mar 27, 2023

Step into the role of the owner of Mobile Jewels, an online company that sells accessories for mobile phones. You were able to start the company with your savings and have used it for purchasing supplies, tools, packaging, and a lease on a small workspace. 

Spotlights

Chapter Outreach: How North Dakota Connects Chapters

Mar 22, 2023

Learn more about North Dakota DECA's 2023 Program of Leadership and chapter outreach efforts, including their Adopt-A-Chapter program, from Anika Weekes, Vice President of North Dakota DECA.

DECA News

Congratulations to DECA's 2022-2023 Scholarship Recipients

Mar 21, 2023

DECA is pleased to announce the 2022-2023 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week

Case Study of the Week: The Need for an Accountant

Mar 20, 2023

Step into the role of a staff accountant working at Financial Business Solutions, a financial service provider for businesses and organizations in the community. A potential client is meeting with you to determine if services are needed.