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2023-2024 District-Level Competitive Event Instructional Areas Announced
Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.
Case Study of the Week: Successful Channels for Size Inclusion
Step into the role of the merchandising manager for Hot Shot, an apparel chain that targets Gen Z and young Millennial females. The vice president wants you to choose a distribution plan for a new product line.
The Women's World Cup: How Growth Stems from Consistency
This article highlights the history and growth of both the Women’s World Cup tournament and the High School Division of DECA to show how growth stems from consistency.
Case Study of the Week: Should C-Suite Be on Social Media?
Step into the role of the director of human resources at the Organization of Travel Agents, an organization that educates, promotes and lobbies for travel agents across the nation. The executive director wants you to analyze whether the executive director should have a professional presence on social media.
3 Reasons to Attend One DECA Calls
One DECA Calls provide students opportunities to connect with a global community, gain comprehensive insights into DECA's mission and cultivate essential leadership skills for a successful future.
Partner with Otis Spunkmeyer
ARYZTA provides a customized bakery portfolio solution that blends our passion for good food with value-added services that meet the needs of our customers. Our delicious foods include Otis Spunkmeyer® cookies and muffins. Our customers, especially DECA customers know and love the unique and high-quality recipe of Otis Spunkmeyer baked goods and ask for them by name!
5 Ways to a DECA Dream Team
To have a DECA dream team is no small feat. Whether you're starting from scratch or looking to enhance your current team, the process can be both challenging and rewarding. With these five simple strategies, you'll be well on your way to creating an extraordinary DECA team.
College Search: Finding Your Fit
It’s official… College application season is here! Before clicking submit, make sure your roster of schools is actually suited for you. Check out these ways of determining where you will call home for the next four years.
Navigating DECA’s Competitive Events Featured Resources
As school kicks in, so does the DECA year! With a year full of opportunities ahead of us, it is critical to take advantage of all the resources DECA has to offer. Read this quick article to understand which competitive event featured resources are best for you.
The Importance of Culture
Whether your chapter has been around for ten years or you're just starting out, it's important to be intentional about creating culture. As your DECA chapter jumps back into the school year, consider how this interview can apply directly to your chapter's culture.
Watch Now: Membership Has Its Perks
Learn how active participation in DECA is more than just competitions and role plays. It's networking, leadership development, community engagement, team building, educational conferences and more.
Key Steps to Winning in DECA
Winning on an international stage requires perseverance, dedication and passion. My journey with DECA began with high hopes but initial failure. However, I didn't let this deter me.
Guide for Recruiting New Freshmen Members
As a new school year begins, the next class of leaders are waiting to find a place they belong. This guide is full of selling points and recruitment techniques that you can use to grow your chapter for years to come.
Why Join Collegiate DECA?
Have you ever wondered what's involved with Collegiate DECA? Learn about the similarities and differences from the high school division and how to join an existing chapter on your future campus (or start your own chapter!)
Watch Now: DECA's 2021-2022 Membership Video
The success you achieve in DECA is the initial boost that will launch you into the real world and give you a competitive advantage, starting day one.
How to Maximize Your Chapter’s Recruitment
With the 2021-22 academic year fast approaching, recruiting new members for your local DECA chapter is almost certainly at or near the top of every leadership team’s agenda. Since last year was so hard on chapters, this year is the perfect opportunity for you to bounce back. Follow these tips to maximize your chapter's recruitment.
15 Steps to Build Your Brand on LinkedIn
Not yet on LinkedIn? You should be! Follow these steps to create the perfect, attention-grabbing profile.
Marketing, Communications, PR and Advertising: What's the Difference?
The terms marketing, communications, public relations and advertising are commonly confused. So, how are they similar and how are they different?
3 Leadership Activities to Jump-start Your New Team
An important part of team building is supporting your teammates and learning their individual leadership styles. Check out these three ideas to help your new team hit the ground running!
Building an Innovative Community
Joining Collegiate DECA is a rewarding experience. From working in the community and leading critical aspects of the organization, to achieving competitive success and expanding your network, there is something for every level of the college experience.
How to Dominate with Color Psychology in Marketing
Color psychology is the study of how colors affect perceptions and behaviors in marketing and branding. If you have never heard of color psychology and how to best utilize it in marketing, read on!
First Impressions in 7 Seconds
People often have a precise judgment of you in the first seven seconds after meeting you. Whether it's meeting a new classmate, a job interview or even interacting with your competitive event judge, find out how to make the most of your seven seconds!
3 Reasons to Continue Your DECA Journey in College
The high school Class of 2021 had their DECA careers capped with virtual competition and virtual ceremonies. Thankfully, their DECA journeys don’t have to end there. Collegiate DECA allows graduates to continue their careers.
How to Maximize Your Summer Job or Internship Experience
From bagging groceries to working with your dream company, many students choose to use their free time during the summer to get a job. Using these tips, you’ll be able to maximize the experience you receive from holding such a position.
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Standout Creatively in Prepared Events
Top-tier DECA competitors know to hit all the competition event indicators, but it’s those little touches that elevate a well-prepared presentation to a DECA glass-winning presentation. Color, typography, layout and that perfect personal touch are your secret weapons.
Congratulations to the DECA Ethical Leadership Challenge 2022-2023 Winners
Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2022-2023!
Interview with a CEO
In this interview, Lead4Change sat down with Tim Schurrer, CEO of David Novak Leadership Inc., to learn more about his career journey, "secret sauce" and future goals.
Case Study of the Week: Mitigating Fraud
Step into the role of fraud manager for Edson National Bank (ENB). The director of the fraud department wants you to develop a training plan for new employees regarding credit card fraud.
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Crush Your Goals
People like to rattle off the phrase "follow your dreams", but don’t typically tell us how to do so. Here are three tips for setting goals and keeping up with them, to help you make your dreams come true!
So, You’re Thinking of Running for Executive Office
Have you thought about running for Executive Office? In this role, you can network, collaborate and lead with members of DECA from around the world! Running for a position on the Executive Officer Team is not an easy task, but it is more than rewarding.
Congratulations to the DECA Stock Market Game 2023 ICDC Qualifiers
DECA Inc. is pleased to announce the 2023 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.
Case Study of the Week: Turning an Exercise Brand into a Lifestyle Brand
Step into the role of director of brand management for Exertion, a company that produces luxury stationary bicycles and treadmills that allows users to stream classes for the company’s fitness studio via monthly subscription. The director of marketing wants the company to broaden into a lifestyle brand.
One DECA: January 2023
Check out what you missed on the January 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.
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New Year, New Website! Introducing the New DECA.org
An all-new deca.org is here! Believe it or not, the most recent deca.org was unveiled in 2014, and while it welcomed hundreds of thousands of visitors each year, our new site has many enhanced features.
Managing Your Time as a Busy Student
Balancing your time as a high school or college student can be really challenging. A Cornell University Dyson student tells you how she manages her time and shares her organizational and time management tips.
Case Study of the Week: Which Additional Sales Channel is Best?
Step into the role of the owner of Victor May, a business that creates made-to-order handbags, tote bags, clutches and purses. Your business partner wants the business to add an additional sales channel and has provided you with two possibilities.
