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Congratulations to the 2023 Knowledge Matters Digital Presentation Skills Challenge Winners
DECA and Knowledge Matters are excited to announce the winners of the 2023 Digital Presentation Skills Challenge.

Advice from DECA Competitive Event Judges
This April, DECA members participating in the competitive events program will appear before a volunteer judge to present on current business trends in various events and formats. In this article, hear from two of our dedicated volunteer judges as they provide insight on their experience serving the past 20+ years.

Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control
Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Case Study of the Week: Methods to Market an Inconvenient Location
Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location.

Taking Stock with Teens | Fall 2022 Insights
Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

One DECA: February 2023
Check out what you missed on the February 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.

Case Study of the Week: Rich Content for Weekly Emails
Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses.

Congratulations to DECA's 2023 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2022-2023 Chapter Certification!

Spread the Love with DECA Valentines
To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Case Study of the Week: The Importance of Emotional Intelligence in Lending
Step into the role of a loan officer at Coopers Savings & Loan. You must explain to another loan officer the importance of emotional intelligence when helping customers apply for a loan.

DECA Announces the 2022-2023 Virtual Business Challenge Round 2 ICDC Qualifiers
DECA congratulates finalist teams in the second round of the 2022-2023 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.

The Magic of Next: 5-Word Motivation from Iconic Super Bowl Slogan
In the sports and entertainment world, it does not get any bigger than winning the Super Bowl in front of thousands in person and by millions around the world via television and radio.

Mayville State University DECA Finds Ways to Give Back During COVID-19
Mayville State University DECA finds ways to connect with the community through volunteering, even in the midst of a global pandemic.

100 Ideas from Collegiate DECA's Engage Conference
Check out these 100 member-generated ideas and best practices to help boost your chapter's community involvement, competition preparation, fundraising strategies and member engagement.

Collegiate DECA 2021 Virtual Case Simulation Competition Winners
Nearly 90 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Explore Holiday Trends: Consumers Shop Sooner, Spend More
The National Retail Federation says this holiday season will have consumers shopping sooner and spending more – emphasizing the deep impact that retail has on the overall economy and highlighting the career opportunities in the industry.

Case Study of the Week: Generational Marketing at Pottery Place
You are the owner of the small business Pottery Palace. Since the business opened one year ago, you have noticed that the majority of customers are females, age 25-55 years old. While you appreciate your customers, you feel that Pottery Palace is missing out on the large population of senior citizens in the area.

Case Study of the Week: A National Chain Makes Plans for a Rural Location
You are to assume the role of district operations manager for Go-Mart. The district vice president has asked you to determine which brand of Go-Mart retail store is best for a new rural location.

How to Craft a Stand-Out Cover Letter
A cover letter is an appetizer before the main course—your resume. Like any good appetizer, it gets you excited for what is coming next!

4 Essentials for Planning Your Future Career
Regardless of what field you want to pursue a career in, there are four essential elements that need to be part of your plan.

How to Land a Dream Career in the Apartment Industry
Don't roll the dice when it comes to discovering a dynamic and rewarding career! Once considered a best-kept career secret, DECA has helped increase awareness and promote the apartment industry as one that offers a “career of choice”, not of chance.

Minnesota DECA Is Back 2 Business
Minnesota DECA is "Back 2 Business" as they kicked off their first in-person conference at the beginning of November.

Collaborating with Other Chapters
Learning to collaborate with others is a fundamental skill that is useful in both DECA and the real world. So why not start collaborating with other chapters? By partnering with others, chapters can increase their members' skills, share best practices and better prepare for competition.

Case Study of the Week: Financial Planning for the Future
You are to assume the role of a financial counselor at Ready Financial Planning, a company that provides financial services for members of the community. A client has asked for your help in determining how to best act now to secure a financially sound future.
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Money, Money, Money
DECA’s array of high school competitive events and learning programs provide DECA members an opportunity to learn about all aspects of finance – accounting, business finance, financial consulting, personal financial literacy, investments, capital and more.

DECA Stock Market Game 2020 ICDC Qualifiers
DECA Inc. is pleased to announce the 2020 DECA International Career Development Conference (ICDC) qualifiers in the 2019-2020 DECA Stock Market Game, administered by the SIFMA Foundation.

DECA Idea Challenge 2019 Winning Teams
DECA Inc. is excited to announce this year’s DECA Idea Challenge global winners!

6 Ways to Celebrate #CTEMonth
How can you celebrate CTE Month and show support for DECA and your school’s program? These are the six best ways you can help celebrate and advocate for support of CTE.

5 Tips to Get Hired from a Career Fair
Use these strategies and tips to help make your upcoming career fair a success.

Ace the Interview
The prospect of sitting down in front of someone new and being put on the spot can be extremely intimidating and often leads to feelings of anxiety. However, the interview process doesn’t have to be something to fear. Follow the tips below to ace your next interview and leave an amazing impression!

Tips to Land the Job
Being a student balancing classwork, sports, clubs, etc. can be overwhelming at times. For most students, landing a job is a crucial moment in their life which can become aggravating when you don’t know how to apply or what is needed to get a job. Here are some tips that have helped me in the past.

101 Interview Tips to Ace Your Next Interview
Do you have an important interview coming up? This guide of 101 interview tips is sure to help you ace that interview!

2019-2020 Chapter Campaign Winners Announced
Congratulations to the chapters who took this year’s theme #HereWeGo by storm and participated in chapter campaigns!

How to Guarantee Your New Year’s Resolutions Come True
People are great at setting New Year’s resolutions, but not so great at following through with them. So, how do you guarantee that your New Year’s resolutions come true?

Collegiate DECA 2019-2020 Stock Market Game Session 1 Top Competitors
DECA congratulates the following top-ranking teams who participated in the first session of the Collegiate DECA Stock Market Game.

DECA Talks: Embracing the Interconnectivity Evolution
In an evolving and interconnected world, our daily lives — from home, to school, to work — continue to change with the latest piece of technology or the newest trends. So, how can we capitalize on connections we make in college and careers?