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Level Up Your In-Person or Hybrid SBE
Businesses both large and small have had to pivot to survive during the COVID-19 pandemic. Many of DECA's school-based enterprises have had to make adjustments to their business practices, channels and models. These SBEs have used creativity to adapt to the current environment to better function or remain partially open.

Wisconsin DECA’s Trick-or-Can: A Behind the Scenes Interview
Nate Jacobs, DECA's Central Region Vice President, caught up with Sam Fischer from Wisconsin DECA about one of the association's most popular community service events—Trick-or-Can.

Community Service: COVID-19 Style
If anyone knows how to participate in community service, it's DECA members! Even in the middle of a pandemic, we continue to create new, socially-distanced ways to impact our communities.

Get Ready for DECA Month in November
It's almost November, and you know what that means... DECA Month! All month long, we have the opportunity to share our favorite DECA memories with our friends, chapters and associations. We get to experience DECA all around the world right from the palm of our hands.

Inclusion, Access, Equity & Diversity: CTE Learners Discuss
Educators often discuss how to ensure career and technical education (CTE) programs are more inclusive, accessible, equitable and diverse, but how often do we discuss this topic with learners, the individuals most affected?

5 Ways to Dazzle Your Customers and Create Raving Fans
Before your customers become your biggest fan, you need to be theirs. The people who support your business are the ones that are pushing your business forward. Taking them for granted is probably the worst thing you can do in your business. It’s time to vamp up your customer service with these 5 tips.

Beginner’s Guide to the DECA Stock Market Game
The Stock Market Game is an online simulation that helps students develop skills in economics, investing and personal finance. If you are curious about competing in this event, read on to find out more!

Beginner’s Guide to the DECA Virtual Business Challenges
DECA’s VBC program offers eight tracks of competition—Accounting, Entrepreneurship, Fashion, Hotel Management, Personal Finance, Restaurant, Retailing and Sports. This lesser-known competitive event series allows members to qualify for ICDC, compete for coveted DECA glass and earn a share of $20,000 in scholarship money.

DECA and Piper Sandler Complete 40th Semi-Annual Survey of 9,800 U.S. Teens
DECA and Piper Sandler completed the 40th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from 9,800 teens across 48 U.S. states with an average age of 15.8 years.

2020-2021 District Event Instructional Areas Announced
Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Watch Now: Executive Mentor Roundtable on Next Level Leadership
Check out DECA’s Executive Mentor Roundtable on “Next Level Leadership." Four executives share how they have harnessed the power of leadership to impact others and offer advice on how you can take your leadership to the next level.

3 Podcasts to Enrich Your Leadership and Life
Podcasts are a convenient way to learn more about becoming a better person and leader. Continue reading to discover three new podcasts to add to your collection that are guaranteed to provide insight on life, leadership and everything in between!

Utilizing Your Strengths and Your Weaknesses
You may be asked about your greatest strength and weakness in many job interviews. It’s easy to know what we’re good at, but how do we portray our weaknesses positively and compellingly? Use this information to help boost your interview skills!

Advice from DECA Competitive Event Judges
This April, DECA members participating in the competitive events program will appear before a volunteer judge to present on current business trends in various events and formats. In this article, hear from two of our dedicated volunteer judges as they provide insight on their experience serving the past 20+ years.

Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control
Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Case Study of the Week: Methods to Market an Inconvenient Location
Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location.

Taking Stock with Teens | Fall 2022 Insights
Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

UW Madison DECA's Mentorship Program
UW Madison DECA started a new mentorship program this semester, greatly benefiting both new and senior members. The program has had a lot of success as new students feel welcome paired up with a senior member.

FVTC DECA Restocks Local Food Pantry
FVTC DECA collected over 400 food items during the statewide Trick-or-Can helping restock the FVTC food pantry. The FVTC food pantry is dedicated to providing students with access to free food.

Case Study of the Week: Rich Content for Weekly Emails
Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses.

Helping Our Communities
Volunteers stepped up on a rainy Sunday afternoon to drop off bags requesting nonperishable food items for the Whitewater Community Space, a nonprofit community center that provides free clothing, furniture, books, food and many other items to anyone in need.

Spread the Love with DECA Valentines
To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Case Study of the Week: The Importance of Emotional Intelligence in Lending
Step into the role of a loan officer at Coopers Savings & Loan. You must explain to another loan officer the importance of emotional intelligence when helping customers apply for a loan.

The Magic of Next: 5-Word Motivation from Iconic Super Bowl Slogan
In the sports and entertainment world, it does not get any bigger than winning the Super Bowl in front of thousands in person and by millions around the world via television and radio.
Most Recent Articles
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10 Business Trends to Watch for in 2022
The past year has gone by in the blink of an eye and 2022 will be here before we know it. That means it's time to brush up on the latest business trends to incorporate into your next DECA role-play or prepared event.

Spotlight on Western Region Leadership Conference Attendees
Western Region Vice President, Marisol Tanguma, caught up with four WRLC attendees who shared their thoughts on this year's event.

Case Study of the Week: An Auto Parts Store Wants to Engage with High School Students
You are to assume the role of marketing director for On Your Way Auto Parts, an automotive parts store with three locations. The owner of the business has asked you to determine how the stores can partner with local high schools to demonstrate social responsibility and receive a positive brand reputation.

Should You Run for Executive Office?
If you’re questioning whether you should apply to run for DECA executive office, ask yourself these five questions to help you decide.

Life as a Collegiate DECA Executive Officer
The qualities needed to succeed as a DECA executive officer may vary from person to person. However, President Zac Spohn believes these are three of the most important.

Lyman Hall DECA Gets in the Spirit
Lyman Hall DECA got involved in the town's fiftieth anniversary powderpuff game by making and marketing spirit buttons for students, staff and community members.

Naperville Central DECA Virtually Hosts Guest Speaker Jake Dunlap
Naperville Central DECA virtually hosted businessman and entrepreneur Jake Dunlap as he shared tips, tricks and experiences about the business world.

Maximizing Your Final Exams
It's the time of the year to test what you have learned throughout the semester... It's time to maximize your final exams! Here are a few tips and tricks that will help you prepare for and conquer the big day.

Collegiate DECA 2021-2022 Stock Market Game Session 1 Top Competitors
DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.

Case Study of the Week: Unsecured Data in a Child's Teddy Bear
You are to assume the roles of director of customer relations and director of public relations for BuddyCloud, a company that manufactures and markets stuffed toys for children that have unique cloud-based technology. The president of the company has asked your team to analyze a recent security breach, determine how to proceed and write an official statement from the company.

How to Maximize Your District Conference Experience
It is time to Maximize the Momentum of Your District Conference! Here are some ways that you can get the full experience of your district conference.

How to Get Your Share of DECA Scholarships
With $200,000 in DECA scholarships available, it's important to master your application. Use these tips to help you get started!