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The Economics of the Super Bowl: A Winning Play for Business
Explore ways the Super Bowl drives billions in revenue through ads, tourism, merchandise and more, as well as how the event offers key lessons in marketing and finance for DECA members.
Juggling Books and Business: Thriving in School and DECA
As an intense and exciting competition season approaches, it’s important to consider your academics while completing all your DECA activities. Here are tips to help balance school and DECA.
Beyond the Blazer: Inspiring CTE Success Stories
CTE programs are the foundation to help students thrive beyond high school. Let’s hear from DECA members whose journeys through CTE have shaped their futures and shown why these programs are critical for the next generation of leaders.
Cupid or Corporate: The Marketing Behind Valentine’s Day
Hearts, chocolate and roses—oh my! It is officially the season of love; however, some companies see February 14th as a boost to their profits instead of a day of celebrating relationships. Take a look at the marketing behind Valentine’s Day.
You've Qualified for State CDC! But Now What?
Qualifying for DECA state is a big accomplishment that shows your hard work and dedication. While the excitement of qualifying is great, staying focused is key to success at the next level. Here are some beginner-friendly tips for #BeTheOne at State CDC this year!
Pitching for Entrepreneurship: Green Oaks DECA Takes the Stage
Green Oaks DECA recently participated in a unique "Giant Pitch for Entrepreneurship" class, where they learned the art of crafting compelling business pitches and presenting their innovative ideas to a panel of esteemed judges.
Mindset Matters: Strategies to Stay Resilient During Life's Challenges
Whether it’s challenges in school, competition setbacks, or personal struggles, adversity is part of the journey. How we respond to those moments defines us. Here are strategies to help you stay positive and thrive during even the most challenging times.
Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference
The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields.
Case Study of the Week: Introducing Vegan Options
Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.
DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students
Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.
Why Advocating for CTE and DECA Matters
Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!
Congratulations to the Adobe Personal Branding Challenge 2024-2025 Winners
Adobe and DECA are thrilled to announce the winners of the Adobe Personal Branding Challenge!
DECA and Piper Sandler Complete 46th Semi-Annual Survey
DECA and Piper Sandler completed the 46th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 9,100 teens across the U.S. with an average age of 15.7 years.
Case Study of the Week: Promoting Hot Beverages
Step into the role of the marketing communications manager for Conway’s, a drive-in fast food restaurant chain. The director of marketing wants you to inform the public of a new product line.
Size Up Your Future Employer to Boost Your Career Opportunities
Finding a match with a prospective employer is complicated and takes time. Job seekers will want to prioritize organizations that invest in their employees and provide professional development opportunities, mentorship and other benefits!
Case Study of the Week: Paid vs Unpaid Internships
Step into the roles of the director of human resources and the director of employee relations at Cromwell Realty. The president of the company wants to begin offering unpaid internships to staff open positions and wants your feedback.
Case Study of the Week: The Perks of Opening a Franchise
Step into the role of a small business consultant. A client wants to start a business and has asked you for information about franchises.
Mastering Time Management While in College
With classes, assignments, social activities and possibly a part-time job, it's easy to feel overwhelmed. But fear not! We're here to help you navigate the college journey with some simple and effective time management strategies.
Unlocking Success with DECA’s Leadership Passport Progam
Searching for a way to keep your Collegiate DECA members excited and engaged? Look no further than Collegiate DECA’s Leadership Passport Program!
Your Ultimate Guide to Career Fair Success
Nervous about attending your university’s career fair this year and landing an internship or job? Here are the 6 Key Steps to preparing for Career Fair success and landing endless opportunities with the companies you meet!
One Diamond: September 2023
Check out what you missed on the September 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.
Case Study of the Week: Preventing Identity Theft
Step into the role of a financial resource consultant. Your young client is nervous about identity theft and has asked you how identity thieves obtain personal information to steal identities, actions the client can take to protect their personal information and steps to take to safely manage finances using mobile technology.
NRF Opportunities for Collegiate DECA Members
Prepare for your retail career with the National Retail Federation Foundation with these virtual events and scholarship opportunities.
Scholarship Applications 101
As you begin your scholarship profile and applications, it’s important to remember application requirements, important information and tips for submissions. Scholarships are due January 12, 2024!
Most Recent Articles
View All ArticlesCase Study of the Week: Successful Channels for Size Inclusion
Step into the role of the merchandising manager for Hot Shot, an apparel chain that targets Gen Z and young Millennial females. The vice president wants you to choose a distribution plan for a new product line.
The Women's World Cup: How Growth Stems from Consistency
This article highlights the history and growth of both the Women’s World Cup tournament and the High School Division of DECA to show how growth stems from consistency.
Case Study of the Week: Should C-Suite Be on Social Media?
Step into the role of the director of human resources at the Organization of Travel Agents, an organization that educates, promotes and lobbies for travel agents across the nation. The executive director wants you to analyze whether the executive director should have a professional presence on social media.
3 Reasons to Attend One DECA Calls
One DECA Calls provide students opportunities to connect with a global community, gain comprehensive insights into DECA's mission and cultivate essential leadership skills for a successful future.
Partner with Otis Spunkmeyer
ARYZTA provides a customized bakery portfolio solution that blends our passion for good food with value-added services that meet the needs of our customers. Our delicious foods include Otis Spunkmeyer® cookies and muffins. Our customers, especially DECA customers know and love the unique and high-quality recipe of Otis Spunkmeyer baked goods and ask for them by name!
Shop DECA Back to School Must-haves
Finishing up your back-to-school shopping? Add these ten essential additions to your Shop DECA back-to-school list!
Elevate Your Future: The DECA Chapter Meeting Experience
In this article, explore how chapter meetings are your gateway to personal and professional growth. From learning how to network like a pro to sharpening your problem-solving skills, chapter meetings are where the magic happens.
The Three R’s: Remember, Reward, Recognize
Read about DECA’s twist on the three R’s, with the five ways to recognize members, further incentivize involvement within the organization and get them excited for this year’s activities!
The Path to Success in Collegiate DECA
Whether you’re a seasoned competitor or a newcomer curious about what DECA could offer you, taking those steps forward can provide limitless opportunities and endless possibilities for you in Collegiate DECA.
5 Ways to a DECA Dream Team
To have a DECA dream team is no small feat. Whether you're starting from scratch or looking to enhance your current team, the process can be both challenging and rewarding. With these five simple strategies, you'll be well on your way to creating an extraordinary DECA team.
College Search: Finding Your Fit
It’s official… College application season is here! Before clicking submit, make sure your roster of schools is actually suited for you. Check out these ways of determining where you will call home for the next four years.
Navigating DECA’s Competitive Events Featured Resources
As school kicks in, so does the DECA year! With a year full of opportunities ahead of us, it is critical to take advantage of all the resources DECA has to offer. Read this quick article to understand which competitive event featured resources are best for you.
