Videos

Case Study of the Week

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Step into the role of a small business owner that runs Pets for You, a pet shop that sells dogs, cats, rabbits, hamsters, gerbils, guinea pigs, snakes and fish. You began Pets for You 20 years ago. As a lifelong pet lover, you wanted to start a business that would help connect people and pets with forever homes.

Career Insights

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U.S. Air Force

The U.S. Air Force offers flexible career pathways. Students can gain real-world experience, earn college degrees while serving and grow into leadership positions, building a career that evolves with their goals over time.

Spotlights

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Women’s History Month honors the achievements of women through determination, innovation and leadership. In this article, we focus on a few stories of female trailblazers who made significant career advancements and shaped their industries.

Leadership

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Being positive, even when life throws everything at you, helps you navigate the challenges. This article breaks down the power of positivity and how it can be leveraged throughout life, especially in DECA.

Chapter Strategy

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Getting to CDECA ICDC takes support. Fundraising is the key to turning your hard work into reality. It builds leadership, strengthens your chapter and connects you with your community.

Conferences

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DECA is pleased to announce that Charles Clark will deliver the keynote during the 2026 Collegiate DECA International Career Development Conference Grand Opening Session.

Compete

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UW-Whitewater Collegiate DECA’s “DECA Deep Dive” sessions give members extra time beyond regular meetings to practice case studies, work on projects and get feedback from peers. It is where preparation turns into confidence.

Career Insights

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Successful business ideas are built by solving real problems. Learn how observation, trend analysis and validation can help Collegiate DECA members turn simple ideas into impactful ventures.

Leadership

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College organizations often help students get connected on campus, but leadership within those organizations fosters a level of growth difficult to find anywhere else. Leadership teaches you how to carry responsibility even when challenges arise.

Case Study of the Week

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Step into the role of the director of marketing at Fitness Time, a chain of over 2,000 fitness centers. The senior vice president wants you to analyze claims that the company is acting unethically by marketing misleading information and recommend if changes are needed.

Career Insights

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By using the STAR method and framing your experience in a clear, meaningful way, you can turn your DECA experience into compelling stories that impress recruiters.

Case Study of the Week

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Step into the role of the director of sales and marketing for Dew Point Resort and Conference Center, a large resort located in a popular tourist town.