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Pumpkin Spice, Pumpkin Price: How Fall Flavors Fuel the Economy
Pumpkin spice is a cultural phenomenon generating millions. For DECA members, it’s a reminder that creativity, consumer psychology and timing can turn a small idea into a spice-tacular business case.
How to Prepare for District Competitions Like a Pro
Districts are your first chance to showcase your skills, gain feedback and set the tone for the rest of the competitive season. Check out these tips to help you get ready to shine.
How Can You #ThankAPrincipal This Month?
October is National Principals Month, and we want to express our heartfelt gratitude to the amazing principals who lead our schools. Check out ideas and resources you can use to #ThankAPrincipal this month.
Lights, Leadership and Lifelong Memories: What to Expect at The Ultimate DECA Power Trip
Whether you’re looking to sharpen your competitive edge, grow as a leader or connect with members nationwide, Power Trip has something for everyone. Let’s dive into what this conference has to offer!
Fall-ing into Fundraising: Ideas to Raise Money for Your DECA Chapter this Fall
By tapping into the energy of autumn, you can raise funds while building community spirit and strengthening your chapter! Here are five ideas to get you started.
Power Up Your Chapter: A Guide to DECA’s Chapter Campaigns
From connecting with the community to rallying school spirit, chapter campaigns are one of the most powerful ways DECA members can make an impact. DECA offers five campaigns, so let’s dive into which campaign may be the best fit.
Pumpkin Spice and Everything Nice: How Companies Use the Fall Season to Get Ahead
Seasonal marketing—whether in quick-service restaurants, retail or even your local grocery store—is a powerful strategy that celebrates the season and showcases entrepreneurial creativity.
Baking Up Success: How Two DECA Chapters Use Cookies to Power Their SBEs
Two DECA chapters - Frankfort DECA and Broad Run DECA - are finding creative ways to use Otis Spunkmeyer cookies as more than just a sweet snack but also thriving school-based enterprises.
Get Ready for Round One of the DECA Virtual Business Challenge
You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members. Participate and you could earn a trip to ICDC and a share of over $20,000 in scholarship money.
History Has Its Eyes on You: How to Make Your College Essay Stand Out
While Hamilton wrote 51 essays to defend the Constitution, we only have to write one for college. One simple yet weighted essay can redirect our lives. So here are three factors to consider as you brainstorm your college essay topic.
Shop 'Till You Drop: Ways to Celebrate SBE Week At Your School
2025 DECA SBE Week is here, and we couldn't be more excited! Here are some ways to celebrate with your school-based enterprise.
Case Study of the Week: Reduce, Reuse or Recycle - Hotel Renovations
Step into the role of the general manager of Lilac Inn, an independent hotel property in a city of 30,000 people. The owner wants you to identify waste redirection opportunities that could lead to a better brand image.
Case Study of the Week: An Ethical Partnership?
Step into the role of the director of partnerships at Body Positivity Society, a nonprofit organization that educates and promotes body positivity. The executive director wants you to analyze whether to accept a generous bid for partnership from a national apparel chain.
Case Study of the Week: Learn a Foreign Language Month
Step into the role of the marketing communications specialist for Speak Now, a subscription-based language learning app. The senior vice president wants you to create messaging that will inform the public that December is “Learn a Foreign Language Month” and persuade them to use Speak Now.
10 Trends to Watch in 2024
DECA members always look for ways to learn more throughout their DECA experience. As we enter the 2024 calendar year, dive into the projected top trends that companies and consumers think will take the world by storm.
One Diamond: December 2023
Check out what you missed on the December 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.
DECA Competitive Events: Use of AI
As artificial intelligence continues to evolve, it can be a tremendous tool to help companies and organizations enhance their productivity and work. However, the use of generative AI also comes with significant caution and ethical considerations.
Case Study of the Week: Reducing Elder Fraud
Step into the role of a member of the fraud prevention team at Journey Bank. The vice president of the bank wants you to recommend controls the bank can put in place to reduce elder fraud and precautions the elderly can take to avoid scams and fraud.
Congrats to the Collegiate DECA 2023-2024 Stock Market Game Session 1 Top Competitors
DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.
Announcing the Collegiate DECA 2023 Virtual Case Simulation Competition Winners
This year, over 120 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!
JWU Takes on ENGAGE
It’s beneficial to get involved in National Student Organizations (NSOs) as it helps provide you with networking, job and professional development opportunities. Joining JWU DECA has allowed me to expand my résumé in ways that I didn’t think were possible.
Case Study of the Week: Benefits and Risks of Opening a Business Line of Credit
Step into the role of a small business advisor. A small business owner has asked for information about the benefits and risks of opening a business line of credit and other forms of financial assistance.
Unleashing Your Potential During Winter Break
Want to make the most out of your break but not sure how? Here are the top six things to put on your to-do list as you take time off to gain the skills and preparation you need throughout the year!
Competition Power Moves: Mastering Body Language
Effective body language can enhance your message, captivate your audience and leave a lasting impression. Let's explore the importance of proper body language when presenting and review pro tips to excel in DECA competition.
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Summer and Competition Preperation is in Session
Whether this upcoming school year is the first time you are competing in Collegiate DECA or not, there is no better time than now to start taking the first steps.
A Leader’s Checklist for Preparing for a New School Year
For chapter and association leaders, this time of year is especially important. The work you do before classes begin can set the tone for your entire year, helping your team stay organized, engaged and ready to succeed.
5 Ways to Lead Outside of DECA
While DECA has helped shape me as a leader, some of my biggest leadership lessons have come from experiences outside of DECA. Whether it's at school, work, or in your community, there are opportunities to lead everywhere.
Be a Founder: 6 Steps to Bring Collegiate DECA to Your University
During my senior year of high school, I realized the college I was attending did not have a Collegiate DECA chapter. This made me realize that I had the opportunity to create something that would benefit students for years to come.
Simple Ways to Balance Work, Life and DECA
Balance does not mean doing everything perfectly. It means finding a routine that helps you stay organized, communicate clearly and take care of yourself.
The Surprising Benefits of Volunteering
Can something as simple as talking to strangers about marine life really change who you are? During my year and a half as a Teen Ambassador at the Mississippi Aquarium, I found out that it really can.
From Vision to Victory: How SMART Goals Transform a DECA Chapter
At the start of every year, DECA chapters set goals. Whether it's recruiting new members, increasing competition participation or improving chapter engagement, success begins with a clear plan. That's where SMART goals come in.
Sparking Sales: The Business of the Fourth of July
This 4th of July is our country's 250th birthday, and the budget and marketing strategies for this historic celebration might blow your mind. In addition to the traditional barbecue and fireworks, check out these four fun facts surrounding America’s favorite summer holiday.
Download the 2026-2027 DECA Guide
The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!
Turning Sad Dogs Into Glad Dogs: TCHS DECA’s Community Donation Drive
From toy chests to wagging tails, TCHS DECA’s donation drive helped bring shelter dogs comfort. Thanks to the support of our school community, donated toys will make a difference for dogs waiting to find their forever homes.
Get to Know the 2026-27 Executive Officer Team
As the 2026-27 High School Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.
Get to Know the 2026-27 Collegiate DECA Executive Officer Team
As the 2026-27 Collegiate DECA Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.
