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Chapter Strategy

#Goals for Your Year

Sep 30, 2019

Before jumping into your goals for the year, it’s important to start with that passion. Why is DECA important? What can DECA do for the students in your school and your community? In a few sentences, explain your vision for your DECA chapter. If it was everything that it could be, what would it be? Use this vision as a guide as you are setting goals for your chapter.

Chapter Strategy

Your Chapter's Best Year Yet

Sep 30, 2019

No matter your goals for the year, membership is the foundation of every DECA chapter. It’s important to plan ahead to reach potential new members and find innovative ways to engage your current members as well. With more than 10 years of DECA experience under their belts, Collegiate DECA Executive Officers Lindsay Joyner and Max May share their secrets to successfully growing chapter membership.

Compete

Take a Look: DECA's New Project Management Events

Sep 30, 2019

The Project Management Events require participants to use project management skills to initiate, plan, execute, monitor and control and close a project.

Compete

4 Things You Must Remember While Public Speaking

Sep 3, 2019

Did you know that 4 out of 5 people have a fear of public speaking? If you’re one of them, then keep reading because public speaking is such an important part of DECA.

DECA News

2018-2019 IMPACT Program Winners Announced

May 7, 2019

The 2018-2019 IMPACT Program awards were presented at the Chartered Association Officer luncheon in Orlando at #DECAICDC!

DECA News

Meet the 2019-2020 Executive Officer Team

May 1, 2019

Elected at the 2019 DECA International Career Development Conference in Orlando, Florida, the 2019-2020 Executive Officer Team is eager to represent DECA members around the globe this year. Here we go, DECA!

DECA News

DECA Scholarship Recipients 2018-2019

Mar 22, 2019

DECA is pleased to announce the 2018-2019 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarships to DECA members. Recipients who will be present at the 2019 International Career Development Conference will be recognized on stage.

DECA News

DECA's 2019 Advocacy Campaign Recipients

Mar 18, 2019

February was Career and Technical Education (CTE) Month, leading many DECA chapters to raise their voices in their schools, communities and associations to advocate on behalf of DECA and CTE through completing DECA’s Advocacy Campaign.

DECA News

FIDM Entrepreneur of Tomorrow Challenge 2019 Winners

Mar 8, 2019

DECA Inc. and the Fashion Institute of Design & Merchandising (FIDM) are excited to announce the winners of the 2019 FIDM Entrepreneur of Tomorrow Challenge.

DECA News

DECA's 2019 Emerging Leader Honor Award Recipients

Mar 4, 2019

The Emerging Leader Honor Award recognizes DECA high school seniors studying marketing, finance, hospitality, and management while also being an academically prepared, community oriented, professionally responsible, experienced leader through their participation in DECA.

Compete

Beat the Test Stress: 4 Tips to Ace Your Cluster Exam

Feb 22, 2019

While it might be relaxing to push aside studying right now, your future self will thank you for getting a head start. Instead of scrolling through social media between classes, use Quizlet to test your business knowledge!

Chapter Strategy

DECA Doesn’t Have to End After High School

Jul 3, 2023

Recruiting upcoming first-year students before they arrive on campus is a proactive and strategic approach to building your Collegiate DECA chapter. Here are some effective ways to engage and attract freshmen members that you can start now.

Chapter Strategy

8 Steps to Starting a Collegiate DECA Chapter

Jul 3, 2023

Are you interested in starting a DECA chapter at your university? Still trying to figure out where to start? From who to contact to what events to prepare for, I have you covered with the 8 main steps to complete to prepare for a successful chapter!

Chapter Strategy

First-year Fever: Join the DECA Revolution!

Jul 3, 2023

Attracting enthusiastic first-year students is the key to our success. Let's explore exciting strategies to promote DECA on campus and ignite the first-year fire within! Together, we can attract fresh talent and unlock endless possibilities for our chapters.

Chapter Strategy

Incorporating Pride into Your Leadership Style

Jun 5, 2023

By incorporating the principles of pride into your leadership style, you can cultivate an inclusive environment where everyone feels valued and empowered. In honor of Pride month, we’ll explore the five key parts of pride to help you become a more LGBTQ+ inclusive leader!

Career Insights

4 Ways to Use Collegiate DECA in Your Job Search

Jun 5, 2023

Collegiate DECA can be a powerful tool for building your skills and experience and for making valuable connections with industry leaders. By using your experience, you'll give yourself a competitive advantage and set yourself up for long-term success in the business world.

Chapter Strategy

Recruiting Before the End of the Year

Jun 5, 2023

As we finish off the 2022-2023 school year, chapter recruitment is on a lot of people’s minds, so here are some things you can do to end the year strong and look forward to Experience the Difference next year!

Career Insights

6 Ways to Make the Most of Your Summer Jobs and Internships

Jun 5, 2023

Summer is a great way to prepare for your future! In this article, check out six key strategies to keep in mind if you're looking to maximize the benefits of your summer jobs and internships.

Chapter Strategy

5 Ways to Elevate Your End-Of-Year Chapter Banquet

Jun 2, 2023

End-of-the-Year Celebrations are always a terrific way to commemorate your chapter's accomplishments and recognize outstanding members. Check out these 5 ways to make your chapter banquet one to remember.

Conferences

CDECA ICDC 2023: Student Recap

Jun 2, 2023

CDECA ICDC is anticipated for months by DECA members. Collegiate students from across the globe gather to network, gain leadership skills and compete for the coveted DECA Glass. Here's a recap on the conference from five Collegiate DECA members.

Case Study of the Week

Case Study of the Week: Now Open Weekends!

May 29, 2023

Step into the role of marketing communications consultant hired by King Pediatric Clinic, a medical clinic focused on the health and well-being of children. The director has hired you to inform clinic patients and the community of King Pediatric Clinic's new weekend hours of operation and policies.

Case Study of the Week

Case Study of the Week: From Corporate Apartment to General Lodging

May 22, 2023

Step into the role of director of brand management for Pathways Property, a corporate apartment building that contracts with businesses in the area to provide temporary housing for employees relocating to the area.

Career Insights

The Value of Summer Employment

May 15, 2023

There are many valuable takeaways from summer employment. Summer jobs can reinforce your soft skills, build your comfort zone and lead to expanding your professional network.

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Case Study of the Week

Case Study of the Week: Choosing Merchandise For a New Demographic

Nov 24, 2025

Step into the role of the merchandising manager for Bright Ties, a women’s apparel retailer. The director of merchandising wants your help in planning merchandise assortment to appeal to a new demographic.

DECA News

DECA Welcomes American Marketing Association (AMA) as Strategic Partner

Nov 20, 2025

This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.

Career Insights

The Psychology Behind Holiday Shopping

Nov 20, 2025

November the peak shopping month due to a blend of emotional, social and psychological triggers. The strategic moves by retailers nationwide create a heightened emotional state for shoppers, making increased spending not only justified but also rewarding.

Career Insights

The Business of Giving: How Entrepreneurs Are Redefining Holiday Generosity

Nov 17, 2025

Every holiday season, people ask how they can give back, but today’s entrepreneurs are proving that generosity is no longer just a December tradition. Around the world, entrepreneurs are incorporating purpose into their business strategies.

Chapter Strategy

5 Design Tips to Build Your Brand

Nov 17, 2025

DECA MONTH IS HERE! That means posting engaging content every day, whether that’s a trending reel or carousel post. This is your time to showcase your marketing and design skills.

Compete

Find the Right DECA Competitive Event For You

Nov 17, 2025

With over 50 competitive events, it’s normal to feel overwhelmed picking an event. Here are some tips for new members choosing their event for the first time - or seasoned members looking to switch it up!

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 17, 2025

DECA congratulates finalist teams in the first round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: The Importance of Inventory

Nov 17, 2025

Step into the role of a small business owner. You own Sticker Mania, an online company that sells unique stickers for both business and personal use. A new employee has asked you about the importance of your supplies and purchasing methods.

Career Insights

How to Become an Entrepreneur: 8 Actionable Steps

Nov 17, 2025

Learn how to become an entrepreneur and turn your innovative ideas into thriving businesses without needing substantial funds.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Nov 14, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

Compete

Mastering Prepared Events: The Secret Formula Behind DECA Champions

Nov 14, 2025

When it comes to DECA prepared events, the smallest approaches often separate top performers from the rest. Here’s how champions craft winning submissions.

Conferences

DECA is Excited to Welcome Exhibitors to The Ultimate DECA Power Trip

Nov 11, 2025

Members attending The Ultimate DECA Power Trip in Arlington, VA, will have the opportunity to meet with over 40 exhibitors. See which companies, colleges and organizations are attending this year's event.