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Case Study of the Week: Raise Awareness for a New Brand
Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.
Announcing the 2024-2025 Top MDA Fundraising DECA Chapters and Associations
DECA and the Muscular Dystrophy Association are excited to announce this year’s top fundraising DECA chapters and associations. Thank you for your incredible community service efforts.
DECA Celebrates the Top 10 Chapters in the World for 2024-2025
DECA is excited to congratulate the top 10 membership chapters in the world for the 2024-2025 academic year! Thank you to all the chapters for being the one to make a difference in membership recruitment.
DECA Celebrates National Advisory Board Partners for Their Longtime Support
Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.
Watch the DECA ICDC 2025 Grand Opening Session
Watch the 2025 DECA International Career Development Conference Grand Opening Session on-demand.
DECA Recognizes Donna McFadden with Honorary Life Membership
Donna McFadden has provided exemplary service to DECA for more than 30 years as the MA DECA Chartered Association Advisor. Her leadership, guidance, support and creative brilliance have reached DECA members and advisors at all levels.
Will You Accept the ICDC DECA Quest Challenge?
When not competing or participating in academies, make the most of your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes.
Case Study of the Week: Automated Trading Platforms
Step into the role of a financial advisor. A friend is considering automated trading platforms and has asked you for more information.
DECA Announces New Engagement with Merrill
DECA is thrilled to announce a new engagement with Merrill Wealth Management, a leading provider of wealth management and investment services, and a Bank of America company.
DECA and Piper Sandler Complete 49th Semi-Annual Survey
DECA and Piper Sandler completed the 49th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 6K teens across the U.S., with an average age of 16.2.
DECA ICDC: Know Before You Go
We're thrilled to welcome 25,000 DECA members, advisors and partners to the International Career Development Conference in Orlando, FL on April 26-29, 2025. This guide includes everything you need to know before you go to Orlando!
Understanding Vehicle Financing
Financial Literacy Month is the perfect time to explore real-life money topics like vehicle financing and ownership. Learn about resources that you can use to teach these essential concepts to help students make informed, confident financial decisions.
Coral Glades DECA Benefits Good Karma Pet Rescue
Coral Glades DECA members hosted a donation drive to collect supplies for the animal rescue organization, Good Karma Pet Rescue.
Maximizing a Telethon Moment for Brand Awareness, Partner Activation and Cause Raising
MDA shares a special look at how a moment like the MDA Telethon can help lift up a brand, bolster fundraising and cause raising, and the importance that partners like DECA play in the success of MDA’s mission.
Super Bowl Ads: Is It Worth It?
The stage is set, the Tampa Bay Buccaneers and the Kansas City Chiefs will square off in Super Bowl LV, hosted at Raymond James Stadium in Tampa, Florida. But enough about the game already... It's time for the real excitement—the commercials!
I <3 DECA (and Fundraising Too!)
As the season of love approaches, it is time to begin brainstorming creative ways to spread the DECA love! Continue reading to learn some fun ideas that will allow your members to feel the love this February while raising funds for your chapter!
5 Ideas for Your Collegiate DECA Spring Recruitment
A new semester brings new possibilities and opportunities. Even if your membership didn't match your goals for the fall semester, we are all in this together and can help ensure we have a successful spring DECA season!
How to Use TikTok for Your Chapter
Discover tips, tricks and ideas to help get your chapter started on a TikTok journey that is bound to engage members all year long!
Cultivate Chapter Success Using the Three C's
Have you ever wondered how to take your collegiate DECA chapter to the #NextLevel? This article discusses implementing the Three C's to help your chapter thrive!
3 Tips to Take Your Virtual Tabling Event to the Next Level
Busy planning your chapter’s next virtual recruiting event? Here are three tips for bringing your chapter’s virtual tabling experience to the next level!
Take Your Leadership Passport to the Next Level
Congratulations! You survived the first semester of this academic year. Now, it's time to plan for your next semester and the rest of your Collegiate DECA experience this year.
DECA Direct Magazine: Marketing Trends
The world of marketing is diverse and ever-changing. Keep up with the latest industry trends to stay at the top of your game, learn to market your chapter like a pro and get a behind-the-scenes look at careers in this exciting field.
6 Things to Start Doing Now to Land Your Marketing "Dream Job"
Do you have your sights set on a dream job in marketing? Read on for some must-do and next level actions you can take to build your network, skills and brand and start making your dream job a reality.
Marketing Your Chapter in the New Year
Discover tips to market your Collegiate DECA chapter and recruit new members in the second semester.
Most Recent Articles
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9 Tips for Incoming College Freshmen
Starting college is an exciting and transformative period, and the experiences and skills you gain will set the foundation for your future success. Here are some tips to help you be the one in your freshman year.
Founding a Collegiate DECA Chapter: Blueprints for Success
Dreaming of joining the founders' circle within Collegiate DECA? There's no better time than now to embark on this unique and rewarding journey.
Summer Fundraising with Your DECA Chapter
Are you looking to jumpstart your chapter’s success? Here are some ways to keep your chapter active during the summer with fundraising for the upcoming year!
Ahead of the Curve: Organizing Tips for Next School Year
With advanced course loads and immersive extracurriculars, time management and planning can be difficult in high school. Take a look at some tips to help you ensure next school year is your most organized yet!
Be The One: DECA Starter Pack Pt. 2
Here is part 2 of the Be The One DECA Starter Pack series. This article is about boosting your chapter's Communications Strategy with a step-by-step strategic communications plan to help it thrive this upcoming year.
Be the One: DECA Starter Pack Pt. 1
Discover Part 1 of the Be the One DECA Starter Pack Series. This article dives into the basics of a Program of Leadership and how to implement one within your own Chapter Leadership Team.
Your Step-by-Step Guide to Signature Workshops
It’s that time of year again when we are all trying to figure out what we want our signature workshop to be. Well, you have come to the right place! This is your step-by-step guide on how to create your own signature workshop.
The Summer of DECA Quest
The Summer of DECA Quest is full of fun activities you can complete on your own or with other DECA members! From watching the sunset and doing a TikTok trend to volunteering with your chapter and sharing your 24-25 DECA goals, there’s something for everyone.
Preparing, Strengthening the Future’s Professionals
Jackson Albee and Sadie Steinbach, two Wausau West DECA members, recently found themselves in the spotlight – taking home first place in the School-Based Enterprise category at DECA ICDC in Anaheim, California.
Congrats to the Members that Achieved School-based Enterprise Individual Certification
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!
Pride Month with Jewel Shier
Pride Month presents us with an invaluable opportunity to showcase inclusivity further and demonstrate support for our LGBTQ+ members and allies in the community. Here is the story of one of our members.
CDECA ICDC: First Time Experiences
Have you ever thought about whether Collegiate DECA is worth joining? Hear from Collegiate DECA members who attended the CDECA International Career Development Conference for the first time this year in Austin, TX.
