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Partners

DECA & The Muscular Dystrophy Association Celebrate 45 Years of Partnership

Aug 29, 2025

This collaboration has empowered generations of emerging leaders to make a real difference in their communities while supporting groundbreaking research, care and advocacy for individuals and families living with neuromuscular diseases.

Compete

Go The Extra with DECA's Corporate Challenges

Aug 27, 2025

DECA Challenges provide members opportunities to demonstrate the knowledge and skills learned in the classroom through innovative challenges in partnership with several corporate partners.

Chapter Strategy

Activate Your Chapter Early for Exclusive Competitive Event Benefits

Aug 26, 2025

Activate your chapter by September 30, 2025 to receive a free digital download of competition resources to help your chapter prepare for competition this year.

Compete

Compete in the DECA Stock Market Game

Aug 25, 2025

DECA members are invited to participate in the DECA Stock Market Game (SMG) beginning on September 8, 2025.

Case Study of the Week

Case Study of the Week: Troubles in the Drive-Thru

Aug 25, 2025

Step into the role of a general manager for Better Burger, a fast food restaurant with two drive thru lanes. The district manager wants you to suggest methods to handle complaints about new technology in the drive thru.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Sean Lewis

Aug 24, 2025

Sean Lewis, DECA advisor and marketing teacher at Hillgrove High School in Georgia, has built a thriving chapter by blending classroom instruction with real-world business experiences.

Chapter Strategy

8 Ways To Use the Membership Video for Back-to-School Recruitment

Aug 21, 2025

Discover eight ways members are using the 2025-26 DECA membership video during their events and meetings this back-to-school season and get ideas for your own chapter!

Chapter Strategy

4 Strategies to Elevate Your DECA Association or Chapter Brand

Aug 20, 2025

A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.

DECA News

Meet the 2025-2026 DECA Content Creators

Aug 19, 2025

The DECA Inc. Communications team is excited to announce the 2025-2026 DECA Content Creators! Team members will help grow the DECA brand by showcasing their unique DECA experience.

Spotlights

From Small Chapter to Big Impact

Aug 19, 2025

Learn how to grow your small chapter while building strong connections, creating meaningful opportunities and turning your size into your greatest advantage!

Chapter Strategy

How to Host the Ultimate First DECA Meeting: Engage, Excite, Enroll

Aug 18, 2025

Your first DECA meeting sets the tone for the year. Start with energy, make leadership personal and get everyone moving. When members feel connected and excited from day one, they'll want to stick around.

Chapter Strategy

Go The Extra with DECA's Membership Recruitment Toolkit

Aug 18, 2025

Ready to Go The Extra this recruitment season? We've got you covered with DECA’s Membership Recruitment Toolkit, packed with resources to help your chapter succeed this back-to-school season!

Case Study of the Week

Case Study of the Week: Promoting Unique Service to Traveling Families

Mar 28, 2022

You are to assume the role of general manager and director of marketing for Needy Baby, a new company that rents car seats, cribs, strollers and other merchandise to travelers with children. The owner of the company has asked your team to design a promotion plan to market the new company to travelers.

DECA News

Congratulations to DECA's 2021-2022 Scholarship Recipients

Mar 22, 2022

DECA is pleased to announce the 2021-2022 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week

Case Study of the Week: A Dilemma in the Produce Department

Mar 21, 2022

You are to assume the role of director of produce operations for City Foods, a regional grocery store chain with 50 locations. The vice president of merchandising has asked you to analyze a produce vendor and determine whether or not the chain should continue to sell its products.

Case Study of the Week

Case Study of the Week: Value the Customer Before the Coin

Mar 14, 2022

You are to assume the role of district manager for Jefferson Bank, with ten branch locations in your district. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.

Case Study of the Week

Case Study of the Week: Mattress Company Adds to the Product Mix

Mar 7, 2022

You are the owner of Cloud Mattress, a company that began selling mattresses online in 2014. A venture capitalist wants you to consider adding other products to the brand.

DECA News

Collegiate DECA 2021-2022 Leadership Passport Program Recipients

Mar 1, 2022

Congratulations to the 2021-2022 Collegiate DECA Leadership Passport Program recipients!

Career Insights

Residential Property Management: Success Starts Here

Mar 1, 2022

With a career in the residential property management industry, you’ll get to learn on the job, earn bonuses, work your way up, receive training, and enjoy benefits such as consistent hours, health insurance, rent discounts, and more!

Case Study of the Week

Case Study of the Week: Best Practices in Collecting Employee Feedback

Feb 28, 2022

You are to assume the role of the human resources specialist for Middle Town Hospital. The president of the hospital has asked you to determine an effective method to collect employee feedback.

Case Study of the Week

Case Study of the Week: Maintaining Customer Service During Peak Times

Feb 21, 2022

You are the general manager of Waterfront Inn, a hotel property located in a popular beach town. The owner of the Waterfront Inn is concerned about the overwhelming nature of guest check-in.

Case Study of the Week

Case Study of the Week: Adding an Iconic Brand to the Product Mix

Feb 14, 2022

You are to assume the role of the director of merchandising and branding for Memorial, a retail apparel chain with over 2,000 physical store locations. The senior vice president is considering partnering with a widely-known and iconic company, but wants you to first analyze the effect it would have on Memorial's product management.

DECA News

Tips for Executive Officer Candidacy

Feb 10, 2022

Running for Collegiate DECA Executive Office can be an intimidating task. Here are a few tips to ensure your campaign is successful.

Spotlights

Meet 4 DECA Alumni Who Have Maximized their Momentum

Feb 7, 2022

Over its more than 75-year history, DECA has prepared more than ten million members for college and career success. Here's how DECA shaped the career paths of four alumni and advice they wish to share with current members.

Most Recent Articles

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Case Study of the Week

Case Study of the Week: Should Hospitality Services Be Open To The Public?

Mar 21, 2021

You are to assume the role of general manager at The Lodge at Creek City. The owner of the property wants to offer pool memberships to community members and wants you to determine the terms of the memberships that will not negatively affect guests. 

Conferences

The Profit’s Marcus Lemonis to Keynote #DECAICDC

Mar 17, 2021

DECA is pleased to announce Marcus Lemonis will deliver the keynote in an interview format during the 2021 DECA Virtual International Career Development Conference.

Case Study of the Week

Case Study of the Week: Deliver Rootville Wants Food Time to Go Local

Mar 15, 2021

You are to assume the role of the owner of Deliver Rootville, a small business that provides delivery services to the community of Rootville. You will be meeting with the owner of an independent grocery store to propose an exclusive business relationship.

College Success

Is It Time to Get Out of Your Comfort Zone?

Mar 9, 2021

Choosing which school to attend can be a complex decision, full of tough choices. Will you stay close to home, or study abroad? Stick with your friends, or forge your own path?

College Success

Broaden Your Perspectives Abroad

Mar 9, 2021

Do you find yourself daydreaming in class about taking a long vacation? Study abroad is a unique opportunity offered to hundreds of thousands of university students annually, allowing them to travel to another country while still earning credits towards their degree.

DECA News

Welcome to the Reimagined DECA Direct Online

Mar 9, 2021

The new DECA Direct Online is everything you want and everything you need – all in one place!

Chapter Strategy

Celebrate the Good Times

Mar 9, 2021

Being a leader, it is natural to constantly be on-the-go finding new ways to innovate and new goals to accomplish. However, it is still important to recognize and reward yourself and those around you. It’s important to celebrate!

College Success

The College Application Portfolio: Brand "Me"

Mar 9, 2021

It's your senior year and you’ve sorted through dozens of emails, mounds of catalogs and texts. You’ve identified one college or university as the launching pad for your career in marketing communications, but how will you land a coveted position in their next freshman class?

Career Insights

Summer of Success

Mar 9, 2021

Summer jobs and internships are the perfect way to build your professional experience and put your networking skills to use. Check out our top tips to help you make the most of your summer gig and deliver a next level performance from day one!

Career Insights

Tips from the Pros: Career Advice from Former DECA Executive Officers

Mar 9, 2021

We caught up with some of DECA's former Executive Officers and asked them to share their top piece of advice for DECA members to succeed in their future careers. Here’s what they had to say.

College Success

Does It Matter?

Mar 9, 2021

Whether you are in high school, undergraduate studies or graduate school, it’s important to put your best foot forward and focus on your academic career.

College Success

6 Tips to Choose Your College or University

Mar 9, 2021

Whether you’re just starting to gather information or in the midst of virtual campus tours and applications, these six tips will help you navigate this important decision.