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4 Strategies to Elevate Your DECA Association or Chapter Brand
A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.
Meet the 2025-2026 DECA Content Creators
The DECA Inc. Communications team is excited to announce the 2025-2026 DECA Content Creators! Team members will help grow the DECA brand by showcasing their unique DECA experience.
From Small Chapter to Big Impact
Learn how to grow your small chapter while building strong connections, creating meaningful opportunities and turning your size into your greatest advantage!
How to Host the Ultimate First DECA Meeting: Engage, Excite, Enroll
Your first DECA meeting sets the tone for the year. Start with energy, make leadership personal and get everyone moving. When members feel connected and excited from day one, they'll want to stick around.
Go The Extra with DECA's Membership Recruitment Toolkit
Ready to Go The Extra this recruitment season? We've got you covered with DECA’s Membership Recruitment Toolkit, packed with resources to help your chapter succeed this back-to-school season!
Case Study of the Week: College is Expensive!
Step into the role of a financial advisor meeting with a new client. The client wants you to explain financial responsibilities that should be of concern at this stage in life.
DECA AT&T Project 2024-2025: Impactful Mentorship Opportunities
Through a decade-long collaboration with AT&T, the DECA AT&T Project continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.
Advisor Best Practice Spotlight of the Week: Zach Lisella
Zach Lisella of Northern Highlands Regional High School in New Jersey is our first DECA Advisor Spotlight of the Week! Check out Mr. Lisella's innovative competition preparation methods for helping his members get on stage and win big.
DECA Advisors - Show Us How You’re Going the Extra!
We want to see how your chapter is setting up for success this year using the Go The Extra theme and the competitive events resources from your back-to-school box.
Unpacking Teen Trends: Fall 2025 Taking Stock with Teens Survey
The 2025 Fall Piper Sandler Taking Stock With Teens Survey is now available for use in your classroom!
Case Study of the Week: Investing in Smart Carts
Step into the role of the general manager for Valley Grocery, a large grocery store. The owner of the store wants you to analyze the possible economic benefits and risks of investing in new smart shopping carts.
Extra, Extra! Write All About Your DECA Experience
Whether it’s tips and tricks from your first competition experience or an impressive membership recruitment campaign, your DECA experience is worth sharing! Discover why you should submit, what to submit and how to submit your DECA story in this article.
Vector Marketing and DECA Celebrate 20 Years of Partnership
DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.
Congratulations to the Collegiate DECA Members of the Month
This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.
Here Are 5 Themes for Your Next Chapter Meeting
Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.
Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls
NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.
Three Hats, One Head: Balancing School, Work and DECA
Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity!
How to Place a Custom Order with Shop DECA
Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.
Alumni: Tell Us Your DECA Story!
DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.
Case Study of the Week: Luggage For Rent
Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.
Shop DECA FAQs & Answers
How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.
DECA and the NRF Foundation Celebrate 30 Years of Partnership
For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.
From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter
From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.
Building and Leading a Strong Officer Team
Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!
Most Recent Articles
View All ArticlesCase Study of the Week: Expanding the Product Mix at a Mobile Salon
Step into the role of the owner of Fresh Look Mobile, a business that provides mobile hair-cutting services. Your business partner thinks it would be smart to expand the product mix and has asked you for on brand suggestions.
How Florida DECA is Leading the Way for Positive Advocacy
Advocacy is a cornerstone of positive social change. It empowers individuals and communities to stand up for their beliefs, address issues and influence policy decisions. Learn more about how Florida DECA is making remarkable strides in advocacy.
One Diamond: October 2023
Check out what you missed on the October 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.
Case Study of the Week: Recommending Amenities and Services
Step into the role of a hospitality consultant. You have been hired by the president of Skyward Airlines, to recommend amenities and services for a new hotel being built exclusively for Skyward employees.
DECA and Piper Sandler Complete 46th Semi-Annual Survey
DECA and Piper Sandler completed the 46th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 9,100 teens across the U.S. with an average age of 15.7 years.
Case Study of the Week: Promoting Hot Beverages
Step into the role of the marketing communications manager for Conway’s, a drive-in fast food restaurant chain. The director of marketing wants you to inform the public of a new product line.
Size Up Your Future Employer to Boost Your Career Opportunities
Finding a match with a prospective employer is complicated and takes time. Job seekers will want to prioritize organizations that invest in their employees and provide professional development opportunities, mentorship and other benefits!
SCCC DECA Earns Prestigious 100+ Membership Banner
At the Missouri Regional meeting in September, the Saline County Career Center DECA chapter was awarded and recognized with a 100+ Chapter member banner for 2023 membership.
9 Reasons Why Applying Early Action Is a Smart Move
Being a senior in high school means you have a lot going on — and applying Early Action to colleges might feel like another task for your to-do list. But there are tons of benefits to applying Early Action. Here are nine reasons why Early Action is a smart move for any senior.
Case Study of the Week: Paid vs Unpaid Internships
Step into the roles of the director of human resources and the director of employee relations at Cromwell Realty. The president of the company wants to begin offering unpaid internships to staff open positions and wants your feedback.
One DECA: October 2023
Check out what you missed on the October 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.
Walhalla DECA Officers Show Their Commitment
Walhalla DECA Officers put their skills to the test when they attended a networking event searching for the perfect judges for their upcoming region competition.
