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Case Study of the Week

Case Study of the Week: Online Reviews to Boost a Ghost Tour

Nov 8, 2021

You are to assume the role of the owner of Gullet City Ghost Tours, a walking tour for residents and tourists visiting Gullet City. Your business partner wants you to determine how the business can solicit online reviews from customers for use in marketing.

Partners

The #DECAATTProject Provides Creative Mentorship Opportunities

Nov 4, 2021

As the #DECAATTProject entered its seventh year, no one could have imagined the challenges the school year would present. But DECA members across the country sprang into action to really show us what it means to take DECA to the #NextLevel.

Chapter Strategy

‘Tis The Season to Deck Out Your SBE

Nov 3, 2021

With the holidays right around the corner, there are many ways to boost School-based Enterprise (SBE) sales while still engaging with your customers. Below are a few things that Blue Blaze Café has done over the years and new activities for 2021 to continue expanding our customer base.

Career Insights

How to Build a Resume That Will Land Your Dream Internship

Nov 3, 2021

Constructing a resume that highlights your strengths to make you stand out as the best candidate may seem challenging. Here are a few tips to make the resume-building process easier.

Career Insights

Gain Career Experience with Job Shadowing Opportunities

Nov 2, 2021

Setting up job shadows for your chapter’s members will provide them with priceless opportunities to increase professional development, gain insight on future career options, increase familiarity with the industry of their competitive event and maximize their momentum!

College Success

Tips for Finding Your Fit

Nov 1, 2021

Planning for college can be both scary and exciting. Use these tips to push your college research further and find the best college for you.

Case Study of the Week

Case Study of the Week: Designing Employee Service Anniversaries

Nov 1, 2021

You are the chief human resources officer for Salutations, a company that designs, prints, and markets greeting cards and stationery. Salutations has been in business for eight years and has 200 employees, including 175 full-time employees and 25 part-time employees.

Compete

Powerful Presentations: Tips + Tricks

Nov 1, 2021

Speaking in public is a skill that will help you in your personal, academic and professional life. This session will teach you the basics of body language, using your voice and crafting the perfect message to make sure you make the most of your presentations.

College Success

Maximizing Your Campus Visit Experience

Nov 1, 2021

"Is there truly a best time to visit college campuses? What are my options if I can’t visit campuses in person? I don’t even know which questions to ask when I’m on a college tour!” Three college admissions professionals are here to help you answer these questions and more as you navigate your college visit plan.

College Success

Complete Guide to College Visits

Nov 1, 2021

Choosing the right college is a defining moment in your life. But how do you find the right fit? Visiting a college in person gets you one step closer to selecting the perfect college for you. You’ll get to experience on-campus student life, meet with faculty, chat with current students and get all your questions answered by admission staff.

Chapter Strategy

3 Ways to Get the Most Out of DECA Month

Nov 1, 2021

November is here, and that means it's time for DECA Month! Here are three ways to get the most out of your DECA experience in November.

Spotlights

2021 DECA Pumpkin Contest Winners

Nov 1, 2021

Congratulations to the winners of DECA's Annual Pumpkin Contest! This year's contest had an impressive 565+ submissions from members all across the DECA world. The selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

DECA News

Vector Marketing and DECA Celebrate 20 Years of Partnership

Sep 12, 2025

DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Sep 12, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

Chapter Strategy

Here Are 5 Themes for Your Next Chapter Meeting

Sep 12, 2025

Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

Career Insights

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls

Sep 11, 2025

NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Chapter Strategy

Three Hats, One Head: Balancing School, Work and DECA

Sep 10, 2025

Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity! 

Chapter Strategy

How to Place a Custom Order with Shop DECA

Sep 10, 2025

Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Spotlights

Alumni: Tell Us Your DECA Story!

Sep 8, 2025

DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.

Case Study of the Week

Case Study of the Week: Luggage For Rent

Sep 8, 2025

Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.

Chapter Strategy

Shop DECA FAQs & Answers

Sep 5, 2025

How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.

DECA News

DECA and the NRF Foundation Celebrate 30 Years of Partnership

Sep 4, 2025

For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.

Spotlights

From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter

Sep 3, 2025

From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.

Chapter Strategy

Building and Leading a Strong Officer Team

Sep 3, 2025

Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!

Most Recent Articles

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Chapter Strategy

Celebrating Professional Relationships

Dec 1, 2023

Expressing gratitude to advisors during the holiday season is a thoughtful way to recognize their dedication, strengthen relationships, boost morale and contribute to a positive educational environment.

DECA News

From Click to Cart: Shop DECA Behind The Scenes

Dec 1, 2023

How often do you wear DECA merch? If you’re like most members, the DECA diamond is a staple in your wardrobe. Keep reading if you’ve ever been curious about how your favorite shirt, water bottle or sling pack makes its way from concept to your front door!

Conferences

7 Ways to Prepare for Your Association’s Conference

Dec 1, 2023

Whether you're a DECA rookie or rolling in for the fourth time, it's prime time to up your success game. Navigating a conference takes preparation, so let's dive into some things to remember as you gear up for the upcoming event hosted by your Association.

Leadership

Stepping Up to Lead in DECA

Dec 1, 2023

Why should you lead in DECA? Unlock your potential and learn about leadership roles in DECA here. Explore all kinds of DECA leadership and your opportunities to get involved.

Chapter Strategy

Member Engagement: Preparing for a New Year

Dec 1, 2023

Now that it’s December, it’s time for our advisors, members and officer teams to start preparing for competition season. With the academic year of 2023-2024 halfway through, here’s a list of ideas for member engagement and what to consider planning for.

Spotlights

The Ultimate DECA Power Trip: Do We Have a DECA Deal?

Nov 30, 2023

'Do We Have a DECA Deal?' isn't just a game - it's a catalyst for innovation, pushing members to think on their feet and unleash creativity. Envision unsellable items, transform negatives into positives and compete in a tournament-style challenge. Are you ready to discover untapped potential?

Spotlights

How Decatur DECA is Empowering Future Leaders through The Career Club

Nov 29, 2023

After recognizing the lackluster college and career readiness program offered at Decatur, three officers decided to create The Career Club, an all-in-one career exploration database and community that aims to provide students with tactical resources and mentorship to take charge of their futures!

Spotlights

The Ultimate DECA Power Trip: Not a Problem

Nov 28, 2023

Kentucky DECA hosted a workshop called “Not A Problem.” Participants were split into teams and given a silly marketing problem to solve. Then, team members brainstormed a sales pitch with which to convince our panel of judges that their idea would thrive in the market.

Case Study of the Week

Case Study of the Week: Determining Depreciation

Nov 27, 2023

Step into the role of an accountant for Part-Time Ski, a jet ski rental company located lakeside. The owner of the company wants you to determine depreciation of a piece of inventory and minimum required selling price.

Spotlights

North Dakota Collegiate Fall Leadership Conference

Nov 21, 2023

Our chapter at Mayville State recently went to the Fall Leadership Conference. While at the conference, we heard speakers talk about different aspects of leadership and what leadership skills can do for you.

Chapter Strategy

One Diamond: November 2023

Nov 21, 2023

Check out what you missed on the November 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Spotlights

The Kickstart Project: Changing the World One Student at a Time

Nov 20, 2023

Grayson County DECA chapter has established a career development campaign called “Kickstart.” Kickstart strives to increase leadership skills, knowledge of careers, and innovative thought through workshops incorporating rigorous, project-based activities.