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Introducing the 2026-27 DECA Executive Officer Team
Congratulations to the newly-elected 2026-27 DECA Executive Officer Team! The team is excited to represent DECA members around the globe as they begin work on their goals and objectives for the year ahead.
DECA Announces Competitive Event Topics and Updates for 2026-2027
Get a head start on the 2026-2027 competition season with DECA's updates, topics and resources for next year's competitive events program.
2025-2026 IMPACT Program Winners Announced
The IMPACT Program has five categories for recognition: Advocacy, Community Outreach, Innovations, Membership and Partnership Outreach.
DECA Honors Advisors for 40 Years of Service at 2026 ICDC
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding service to the organization's mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.
U.S. Army Awarded Over $15 Million in Scholarships to DECA Members
Army ROTC has annually participated at the International Career Development Conference as an exhibitor, provided mentors, judged competitions, shared remarks on leadership and awarded millions in college scholarships.
Congratulations to the 2026 DECA ICDC Competitive Event Champions
Congratulations to the 2026 DECA International Career Development Conference competitive event champions!
Congratulations to the 2026 DECA ICDC Competitive Event Finalists
Congratulations to the competitive event finalists from DECA's 2026 International Career Development Conference in Atlanta, GA!
Case Study of the Week: Designing A New Branded Hotel TV Channel
Step into the role of the director of marketing for Celebrate Hotels, a chain of boutique style hotels. The vice president of marketing wants you to redesign the Celebrate channel found on all televisions in guestrooms.
DECA Honors Top 10 Chapters Worldwide for 2025-2026
The top 10 DECA chapters received recognition on stage during the Grand Opening Session of DECA's 2026 International Career Development Conference in Atlanta, GA, on Saturday, April 25.
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DECA Celebrates Four Milestone Years of Service with Valued Partners
This year at the International Career Development Conference in Atlanta, GA, DECA celebrated incredible milestones with four of our valued partners: MDA, The NRF Foundation, Vector Marketing and Spirit Box.
DECA Members Break Decade-Long Record by Raising Over $200,000 for MDA
In honor of this incredible achievement, DECA recognized the top 25 fundraising DECA chapters and the top three fundraising DECA associations at the Grand Opening Session of the 2026 International Career Development Conference.
DECA Members and Business Partners to Showcase a Future-Ready Workforce
The 80th annual DECA International Career Development Conference (ICDC) takes place April 25–28 in Atlanta, welcoming more than 26,000 high school students, advisors and business professionals from around the world, making it the largest conference in DECA’s history.
Case Study of the Week: Strategies to Better Market Services to the Male Customer Base
Step into the role of a successful entrepreneur that introduced the product Boldly to the market. Boldly is a boxed hair dye kit that is sold online direct-to-consumers.
Get the Edge with Membership: 5 Ways to Recruit Members for Your DECA Chapter
As the new school year begins, so does a new year for DECA, which means countless opportunities to recruit new members! Recruitment can be challenging, but it doesn’t have to be impossible! Here are a few ideas to Get the Edge with your membership.
Case Study of the Week: Best Brand for Mixed-use Space
Step into the role of director of brand management guest relations for Weller International, a hospitality company that manages and franchises several brands of hotel properties. The senior vice president has asked you to determine which brands should be used in a new mixed-use project space.
An Innovative Way to Increase Member Engagement
Is your DECA chapter looking for a new and creative way to recruit members and increase member engagement? Learn how Cypress Bay DECA, the largest chapter in the world, uses "DECA Day" to retain current members and attract new ones!
Selling Collegiate DECA: Tabling Talking Points
Are you ready to recruit new Collegiate DECA members at your next tabling event? Follow this guide to craft responses to commonly-asked questions.
Collegiate DECA Tabling Tips for Your Campus Activities Fair
Tabling at events is a great way to recruit new members and share the amazing things that your Collegiate DECA chapter does with your campus community. Use these tips to boost your recruitment efforts to raise awareness of your chapter with prospective members.
Case Study of the Week: Is It Truly STEM Approved?
Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”
Case Study of the Week: Excessive Debt, Excessive Consequences?
Step into the role of a credit counselor. A client is seeking advice on personal finances. The client, after paying monthly needed household bills, has $500.00 remaining for payment on credit cards and for miscellaneous expenses.
Case Study of the Week: Designing a Promotional Calendar for Back-to-School
Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.
Watch Now: DECA's 2022-2023 Membership Video
Get ready for a new year with DECA! The start of the school year means it's time for fun events, creative campaigns and a new membership video!
4 Team Bonding Activities to Do with Your Team This Summer
Are you looking to build stronger connections with your friends, officers or members? Here are four unique ideas to Get the Edge with your team over the summer!
Your Leadership Position Is Ending... Now What?
Within DECA (and life!), rewarding experiences often require raising your hand to enter the race, stepping up to the plate, and taking a risk as a leader. Risks come from new challenges, elections, committees, teams and setting goals. Here are thoughts to keep in mind as you pass the torch and leave office.
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5 Ways to Improve Your SAT Score
Check out the most important tips when it comes to getting the best score on the SAT you can to help you optimize your college options or earn additional scholarships.
How to Start a Business with No Money in 8 Steps
Today, it’s faster and easier than ever to get your business up and running without the need for funding. Let’s look at the eight steps it takes to start a business with no money.
From National Pancake Day to Sleep Awareness Week: Unlock the Power of Social Media Holidays
These holidays aren’t just for fun—they’re powerful tools for brands to connect with audiences in authentic, engaging ways. Tapping into these trends allows businesses to join broader conversations, boost visibility, and showcase personality.
From Umm to Aha! Tools That Help You Speak Clearly and Confidently
Let’s face it, speaking in public can be scary. Even professionals still feel nervous at times! The real question is, what tools are available to help turn those nerves into power? Learn more in this article.
The Business of Basketball: NBA Lessons for DECA Leaders
With a global reach and billions in revenue, the NBA is a business powerhouse. For people involved in DECA, there’s real value in understanding how the world of the NBA and basketball highly connects to the world of business.
Pumpkin Spice, Pumpkin Price: How Fall Flavors Fuel the Economy
Pumpkin spice is a cultural phenomenon generating millions. For DECA members, it’s a reminder that creativity, consumer psychology and timing can turn a small idea into a spice-tacular business case.
How to Prepare for District Competitions Like a Pro
Districts are your first chance to showcase your skills, gain feedback and set the tone for the rest of the competitive season. Check out these tips to help you get ready to shine.
How Can You #ThankAPrincipal This Month?
October is National Principals Month, and we want to express our heartfelt gratitude to the amazing principals who lead our schools. Check out ideas and resources you can use to #ThankAPrincipal this month.
Scroll-Stopping Chapter Branding: How to Win on Social Media
Your social media is more than a feed; it’s your chapter’s brand. And building that brand doesn’t have to be complicated. Here’s how to make your content stand out.
Finding Success Through DECA’s Career Clusters
When you view career exploration as an adventure, the process becomes exciting. DECA’s five career clusters offer a simple way to begin that journey and help you find a path that aligns with your interests and aspirations.
Chapter Socials for the Fall Season
It’s the perfect time to start celebrating fall and fall into some chapter socials that will get your members involved and networking! You never know how the connections you build now will impact your future.
Networking with Purpose: How to Maximize Your Time at Engage
You’ve heard it before: “It’s not what you know, it’s who you know.” When it comes to getting a job, that phrase holds weight. But when it comes to keeping a job, that’s where your knowledge, skills and results will carry you.
