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Case Study of the Week

Case Study of the Week: Promoting "New" Merchandise

May 20, 2024

Step into the role of the marketing manager for Gold Mine. The owner of the chain wants you to develop a plan to promote the stores’ new venture into formalwear and its need for merchandise.

Career Insights

Making the Most of Your Summer Internship

May 15, 2024

Summer internships are not just about earning a paycheck or padding your resume; they're an opportunity to learn, grow, and pave the way for your future career. But how do you make the most of these brief months?

Spotlights

Experiencing the Difference at DECA ICDC with Marjory Stoneman Douglas DECA

May 15, 2024

Starting with a tour of Los Angeles and ending with winning first and fifth places, Marjory Stoneman Douglas DECA experienced the difference at the 2024 DECA International Career Development Conference!

Conferences

Download ICDC 2024 Certificates and Competitor Transcripts

May 14, 2024

Learn how to download certificates and competitive event transcripts from DECA's 2024 Collegiate and High School International Career Development Conferences.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Transcripts

May 14, 2024

If you're looking for more information on DECA's International Career Development Conference competitive events process and transcripts, look no further! Explore these frequently asked questions and answers.

DECA News

Congratulations to the 2024-2025 Marriott Foundation Curriculum Grant Recipients

May 13, 2024

Congratulations to the following chapters selected to receive the VBC – DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

Partners

Financial Education Opportunity: Jump$tart National Educator Conference

May 13, 2024

Teach Personal Financial Literacy? Looking for a professional development opportunity? Join Jump$tart for their National Educator Conference in Louisville, Kentucky, next November 2-4, 2024.

Case Study of the Week

Case Study of the Week: A Tale of Two Offers

May 13, 2024

Step into the role of a career counselor. A client has received two job offers and needs help determining the best option.

Case Study of the Week

Case Study of the Week: Adding Snacks to the Menu

May 6, 2024

Step into the role of the product manager for Delish, a quick serve restaurant chain. The vice president wants you to weigh the pros and cons of adding a new menu category and make a final recommendation.

Compete

DECA Announces Competitive Event Topics and Updates for 2024-2025

May 3, 2024

Get a head start on the 2024-2025 competition season with DECA's updates, topics and resources for next year's competitive events program.

Partners

DECA and Piper Sandler Complete 47th Semi-Annual Survey

May 1, 2024

DECA and Piper Sandler completed the 47th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 6,020 teens across the U.S. with an average age of 16.1 years.

DECA News

Army ROTC Awards Over $2,000,000 in Scholarships to DECA Members

Apr 30, 2024

12 DECA members are the recipients of over $2,000,000 in total scholarships from the Army ROTC.

Conferences

Collegiate DECA ICDC 2026 Post Conference FAQs

Apr 27, 2026

We hope you enjoyed your time in Louisville for Collegiate DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.

Case Study of the Week

Case Study of the Week: Designing A New Branded Hotel TV Channel

Apr 27, 2026

Step into the role of the director of marketing for Celebrate Hotels, a chain of boutique style hotels. The vice president of marketing wants you to redesign the Celebrate channel found on all televisions in guestrooms.

Conferences

Watch the DECA ICDC 2026 Grand Opening Session

Apr 25, 2026

The 2026 DECA International Career Development Conference Grand Opening Session is happening on Saturday, April 25, at the Mercedes-Benz Stadium in Atlanta, GA.

DECA News

Introducing the 2026-27 Collegiate DECA Executive Officer Team

Apr 21, 2026

Congratulations to the newly-elected 2026-27 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

Collegiate DECA Honors Advisors for Years of Service

Apr 21, 2026

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Conferences

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Champions

Apr 21, 2026

Congratulations to the 2026 Collegiate DECA International Career Development Conference competitive event champions! The top performers were announced during the Grand Awards Session in Louisville, KY.

Conferences

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Finalists

Apr 21, 2026

Congratulations to the competitive event finalists from Collegiate DECA's 2026 International Career Development Conference in Louisville, KY.

DECA News

Farewell from the 2025-26 Collegiate Division Executive Officers

Apr 21, 2026

As we bid farewell as the 2025-26 Collegiate Executive Officer Team, we want to thank you for trusting us throughout this term. Because of you, we were able to #GoTheExtra!

Case Study of the Week

Case Study of the Week: Clarifying Transactions

Apr 20, 2026

Step into the role of the controller at Office Supplies Company. The vice president of the company wants you to clarify transactions.

DECA News

Collegiate DECA Celebrates the Top 10 Chapters at ICDC

Apr 19, 2026

Collegiate DECA is excited to announce the top 10 membership chapters for the 2025-26 academic year that received recognition during Collegiate DECA's International Career Development Conference in Louisville, KY.

Spotlights

Congratulations to the Collegiate DECA Chapters of the Month

Apr 16, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Apr 16, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

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Chapter Strategy

The DECA Drop Episode 3: Campaigning and Competition Season

Jan 23, 2026

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

DECA News

Congratulations to the 2025-26 MDA Disability is Diversity Challenge Winners

Jan 23, 2026

DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge.

DECA News

Congratulations to the 2025-26 Adobe Personal Branding Challenge Winners

Jan 23, 2026

Adobe and DECA are thrilled to announce the winners of the Adobe Personal Branding Challenge!

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 22, 2026

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Spotlights

Building Competitive Readiness: Sycamore's Mentoring Program

Jan 21, 2026

Structured mentoring programs, like the one implemented at Sycamore, can be applied by any chapter and have the potential to bolster member confidence, preparation and performance nationwide.

Chapter Strategy

Wisconsin Collegiate DECA's Secret Recipe to New Chapters

Jan 21, 2026

By prioritizing community, visibility and support, Wisconsin Collegiate DECA created a recipe for both member retention and new chapter expansion.

Chapter Strategy

Why CTE and DECA Advocacy Matters

Jan 20, 2026

Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!

Career Insights

Exploring the Minimalistic Branding Behind Miffy

Jan 20, 2026

Minimal branding has become popular now because it stands out, as most branding already has many elements. In this article, explore what makes the Miffy brand so great.

Leadership

Resolutions to Results: How to Set and Achieve Goals

Jan 20, 2026

Resolutions are long-term goals that require planning, habits, positive and realistic thinking. In this article, you will learn how to set and achieve your personal goals to become your ideal version of yourself SMARTly!

Career Insights

From TikToks to Think Pieces: Choosing the Right Content Length

Jan 20, 2026

From TikToks to blog posts, how people consume content is constantly changing. For student marketers, knowing how to choose the right length is more critical than ever.

Case Study of the Week

Case Study of the Week: Intergenerational Mentorships

Jan 19, 2026

Step into the role of the director of human resources for Square PR. The president of the company is concerned about the number of long-term employees retiring in the next several years and wants you to create an employee-development program.

Spotlights

Beyond the Competition: Building Community at Silver Falls

Jan 15, 2026

Beyond events and role-plays, Silver Falls reminds DECA members why they joined in the first place: community. Through shared experiences, chapters grow closer and return stronger.