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DECA News

Download the 2023-2024 DECA Guide

Jun 21, 2023

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

DECA News

Congratulations to the Members Earning DECA's School-based Enterprise Individual Certification

Jun 14, 2023

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Chapter Strategy

Incorporating Pride into Your Leadership Style

Jun 5, 2023

By incorporating the principles of pride into your leadership style, you can cultivate an inclusive environment where everyone feels valued and empowered. In honor of Pride month, we’ll explore the five key parts of pride to help you become a more LGBTQ+ inclusive leader!

Conferences

Taylor Swift Would Love ELS

Jun 5, 2023

DECA ELS teaches members how to shimmer like a jewel, polish their leadership knowledge and skills, and create long-lasting connections and friendships. We all love and have seen our DECA blue, “just think of the fun things we could do” in Tysons!

Chapter Strategy

Building Tomorrow's Leaders: A Look Into Incoming Member Recruitment

Jun 5, 2023

Recruiting new members is key to building a strong foundation for your chapter and association. By taking the time to promote DECA and by connecting with teachers and other stakeholders, you can help ensure that your chapter continues to thrive for years to come.

Career Insights

6 Ways to Make the Most of Your Summer Jobs and Internships

Jun 5, 2023

Summer is a great way to prepare for your future! In this article, check out six key strategies to keep in mind if you're looking to maximize the benefits of your summer jobs and internships.

Chapter Strategy

5 Ways to Elevate Your End-Of-Year Chapter Banquet

Jun 2, 2023

End-of-the-Year Celebrations are always a terrific way to commemorate your chapter's accomplishments and recognize outstanding members. Check out these 5 ways to make your chapter banquet one to remember.

Conferences

2023 DECA ICDC Recap

Jun 1, 2023

DECA ICDC attendees were able to compete, develop leadership skills, spend time with friends and peers, pin trade, visit Downtown Orlando and meet DECA members from around the globe. To highlight DECA ICDC, let's hear from DECA Members that Experienced the Difference in April!

Spotlights

Walhalla DECA and SC MADD Combat Drunk Driving for Prom Promise Week

Jun 1, 2023

Walhalla High School's DECA chapter made a powerful debut by partnering with MADD for Prom Promise Week, raising awareness about drunk driving through games, speakers and fundraising activities, leaving a lasting impact on students and setting the stage for future campaigns.

Case Study of the Week

Case Study of the Week: Now Open Weekends!

May 29, 2023

Step into the role of marketing communications consultant hired by King Pediatric Clinic, a medical clinic focused on the health and well-being of children. The director has hired you to inform clinic patients and the community of King Pediatric Clinic's new weekend hours of operation and policies.

Case Study of the Week

Case Study of the Week: From Corporate Apartment to General Lodging

May 22, 2023

Step into the role of director of brand management for Pathways Property, a corporate apartment building that contracts with businesses in the area to provide temporary housing for employees relocating to the area.

Career Insights

The Value of Summer Employment

May 15, 2023

There are many valuable takeaways from summer employment. Summer jobs can reinforce your soft skills, build your comfort zone and lead to expanding your professional network.

Career Insights

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls

Sep 11, 2025

NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Chapter Strategy

Three Hats, One Head: Balancing School, Work and DECA

Sep 10, 2025

Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity! 

Chapter Strategy

How to Place a Custom Order with Shop DECA

Sep 10, 2025

Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Spotlights

Alumni: Tell Us Your DECA Story!

Sep 8, 2025

DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.

Case Study of the Week

Case Study of the Week: Luggage For Rent

Sep 8, 2025

Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.

Chapter Strategy

Shop DECA FAQs & Answers

Sep 5, 2025

How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.

DECA News

DECA and the NRF Foundation Celebrate 30 Years of Partnership

Sep 4, 2025

For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.

Spotlights

From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter

Sep 3, 2025

From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.

Chapter Strategy

Building and Leading a Strong Officer Team

Sep 3, 2025

Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!

Spotlights

Stepping Into DECA: Lessons From My First Year

Sep 3, 2025

Are you a student who's new to DECA? If so, here's my advice from someone who was once in your shoes.

Chapter Strategy

Racing into the School Year: East Paulding DECA's Membership Recruitment Campaign and Tactics

Sep 3, 2025

At East Paulding DECA, we were pleasantly challenged when the national DECA "Go the Extra" theme was released. After much thought and discussion, we happily chose a thrilling race car theme for our school's campaign.

Compete

Mastering Money: Why Finance Events Are Essential for DECA Members

Sep 2, 2025

Finance events help DECA members build real-world money management and consulting skills. From budgeting and investments to teamwork and client communication, this cluster prepares students for success both in and out of the competition setting.

Most Recent Articles

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Leadership

5 Ways to Lead Ethically in the Age of AI

Mar 1, 2025

As future business leaders, embracing AI while ensuring ethical practices is crucial. Here are five essential strategies for navigating AI in today's business world.

Conferences

DECA ICDC: Beyond Competition

Mar 1, 2025

DECA ICDC 2025, hosted in the Sunshine State, offers much more than competition. Get ready to BE THE ONE by participating in opportunities such as the Emerging Leaders Series, College and Career Exhibits, pin trading and more.

College Success

Making the Right Choice: Narrowing your College Options with Confidence

Mar 1, 2025

As college decisions roll in, it becomes time to make a final decision based on where your academic future will take you. Here are some points to consider when making your difficult college decision.

DECA News

Announcing the 2025 NAA Auction Marketing Campaign Challenge Winners

Feb 25, 2025

DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2025 Auction Marketing Campaign Challenge.

DECA News

Congratulations to the Adobe Food Truck Challenge 2024-2025 Winners

Feb 24, 2025

Adobe and DECA are thrilled to announce the winners of the Adobe Food Truck Challenge!

Case Study of the Week

Case Study of the Week: Methods to Market Safety

Feb 24, 2025

Step into the role of the regional manager for Rental Car Academy. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Spotlights

Finance Cluster Exam Tips

Feb 20, 2025

Are you competing in a finance event? If so, you will need to take the Finance Cluster Exam. Some tips for doing well include avoiding getting stuck on questions, using background knowledge, using the process of elimination, studying key terms, and taking practice tests.

Chapter Strategy

Crucial Content: The Value of a Strong Social Media Presence

Feb 20, 2025

With CTE month here again, advocacy is at the forefront of many DECA members’ minds. February’s advocacy activities are undoubtedly positive, but advocacy should be prioritized all year, and perhaps the easiest way to do so is to have a strong social media presence on a chapter level.

Spotlights

A Step-by-Step Guide on How to Ace Your Case Study

Feb 20, 2025

Are you looking for ways to improve your case study before Collegiate DECA ICDC? Check out this step-by-step guide to learn how to ace your case study!

Partners

Make a Muscle with MDA this March

Feb 18, 2025

Are you looking to get more involved with MDA? Apply your leadership and entrepreneurial skills by participating in the 2025 MDA Shamrock Pinup Cause Raiser and impact families around the country.

Chapter Strategy

Advocacy Day with Washington DECA

Feb 18, 2025

Recently, Washington DECA visited state representatives and senators alongside seven other CTSOs. We met with legislators to explain the personal impact of DECA and CTE on their lives and discuss issues about our specific geographical areas.

Case Study of the Week

Case Study of the Week: Forming Strategic Relationships

Feb 17, 2025

Step into the role of the owner of Pet Slumber Party, a kennel that boards dogs and cats. Your business partner feels the business would benefit from supporting a local non-profit and wants your ideas on how to establish a relationship with a neighbor.