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Conferences

Your Fast Pass to the 2026 Sports & Entertainment Marketing Conference

Jan 1, 2026

At SEM, you’ll get the opportunity to connect with fellow DECA members who share the same interests and ambition, while gaining insight from professionals who have turned creativity into careers.

Leadership

It’s Your Turn to Lead: Run for Executive Office

Jan 1, 2026

Executive Office is an opportunity to give back to our organization while expanding your journey as an emerging leader. Here’s why you should consider running for Executive Office.

Conferences

Making the Most of Your Association Conference

Jan 1, 2026

Your association’s conference is so much more than just an event on the calendar! It's where growth happens, connections are formed and the trajectory of your DECA year can truly change.

Career Insights

Career Paths and Professional Growth in the U.S. Air Force

Jan 1, 2026

With more than 200 career specialities, the Air Force offers a structured environment where you can build expertise, earn industry-recognized credentials and gain practical experience across a wide range of fields.

Compete

Cookies, Cocoa & Cluster Exams: 4 Tips to Prepare for Exams this Winter Break

Dec 29, 2025

Winter Break is a great opportunity to prepare for upcoming DECA district and state competitions. Here are four tips to help you thrive in cluster exams!

Case Study of the Week

Case Study of the Week: Loyalty Brand vs Trendy Brand in Security

Dec 29, 2025

Step into the role of the sales manager of Sound Security, a business that provides small business and home security service on a contract basis. The regional manager wants you to prepare selling points for the sales team that will keep customers from switching to a competitor.

Case Study of the Week

Case Study of the Week: Winning With An Unintentional Celebrity Endorsement

Dec 22, 2025

Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.

DECA News

Congratulations to the 2025-26 IE University NextGen Innovators Challenge Winners

Dec 19, 2025

IE University and DECA are thrilled to announce the winners of the NextGen Innovators Challenge!

DECA News

Announcing DECA's 2025-26 Chapter Campaign Winners

Dec 19, 2025

This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

DECA News

Congratulations to the 2025-26 Stukent Social Media Marketing Challenge Winners

Dec 18, 2025

Almost 1,400 individuals participated in this year's Stukent Social Media Marketing Challenge. Students learned about audience targeting, content scheduling and promotion to drive product sales.

Leadership

Why Human Connection Still Matters in a Digital Business World

Dec 18, 2025

In a world that is constantly evolving, the ability to connect with others will always remain a competitive advantage. Understanding the value of relationships is just as important as mastering technical skills.

DECA News

Add DECA to Your Winter Break

Dec 16, 2025

Winter break offers the perfect opportunity to relax, recharge and reset for the second part of the year, but you don't have to take a break from DECA! Here’s a list of useful tips to keep you engaged and overcome any winter break boredom.

Career Insights

How Collegiate DECA Members Can Turn Their Skills into Real Businesses

Mar 9, 2026

Collegiate DECA prepares students for real-world success. By starting small, leveraging their network and taking action, CDECA members can build leadership and entrepreneurial experience long before graduation.

Spotlights

Everyone Starts Somewhere: Supporting First-Year Collegiate DECA Members

Mar 9, 2026

One way UNLV Collegiate DECA supports high school members is by sponsoring competitive events at the State Career Development Conference. Learn more about the importance of supporting the younger generation of future leaders.

Case Study of the Week

Case Study of the Week: Expanding Into Fashion Accessories

Mar 9, 2026

Step into the director of marketing for Kosport, a brand of backpacks that are sold at various retailers across the country. Kosport has been making backpacks for over 60-years and is the most well-known brand for school-use backpacks.

Conferences

Apply to Join the Collegiate DECA ICDC Content Creation Team

Mar 2, 2026

Are you attending Collegiate DECA ICDC in Louisville this year? Well, we have the perfect opportunity for you. Apply to join the Collegiate DECA ICDCContent Creation Team!

Case Study of the Week

Case Study of the Week: Transitioning Due To Ethics

Mar 2, 2026

Step into the role of a small business owner that runs Pets for You, a pet shop that sells dogs, cats, rabbits, hamsters, gerbils, guinea pigs, snakes and fish. You began Pets for You 20 years ago. As a lifelong pet lover, you wanted to start a business that would help connect people and pets with forever homes.

Career Insights

Exploring Air Force Careers: From Enlisted Paths to Becoming an Officer

Mar 1, 2026

The U.S. Air Force offers flexible career pathways. Students can gain real-world experience, earn college degrees while serving and grow into leadership positions, building a career that evolves with their goals over time.

Spotlights

Celebrating Trailblazers for Women's History Month

Mar 1, 2026

Women’s History Month honors the achievements of women through determination, innovation and leadership. In this article, we focus on a few stories of female trailblazers who made significant career advancements and shaped their industries.

Leadership

Mindset Matters: How Positivity Fuels DECA Success

Mar 1, 2026

Being positive, even when life throws everything at you, helps you navigate the challenges. This article breaks down the power of positivity and how it can be leveraged throughout life, especially in DECA.

Chapter Strategy

Fuel the Journey: Fundraising Your Way to Collegiate ICDC

Mar 1, 2026

Getting to CDECA ICDC takes support. Fundraising is the key to turning your hard work into reality. It builds leadership, strengthens your chapter and connects you with your community.

Spotlights

Congratulations to the Collegiate DECA Chapters of the Month

Feb 25, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

Conferences

Introducing the Collegiate DECA ICDC 2026 Keynote Speaker

Feb 24, 2026

DECA is pleased to announce that Charles Clark will deliver the keynote during the 2026 Collegiate DECA International Career Development Conference Grand Opening Session.

Compete

UW-Whitewater Collegiate DECA’s “DECA Deep Dive” Sessions

Feb 24, 2026

UW-Whitewater Collegiate DECA’s “DECA Deep Dive” sessions give members extra time beyond regular meetings to practice case studies, work on projects and get feedback from peers. It is where preparation turns into confidence.

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DECA News

DECA Scholarship Recipients 2013-2014

Mar 31, 2014

Congratulations to the DECA members and advisors who received scholarships this year!

Compete

3 Things to Think About When Prepping for Competition

Dec 3, 2012

The unique ideas and presentations that each student brings to the competition keep me coming back to judge. Judges take great pride in witnessing the time and dedication DECA members invest in bettering themselves outside the classroom.

Compete

6 Steps to Team Competition Excellence

Feb 11, 2011

As we gear up for another year of DECA competitions some, teams are coming together for the first time while others are trying to work the kinks out from last year. When you’re competing as a team at DECA there are some key steps you’ll want to take to reach excellence.