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Chapter Strategy

Summer Kickoff Events: Starting the Year on a High Note

Jul 1, 2025

A summer kickoff event with your DECA chapter is one of the best ways to build early excitement, make important contacts and begin recruiting members even before the school year starts.

Conferences

5 Ways to Maximize Your ELS Leadership Experience

Jul 1, 2025

Whether it’s your first time at ELS or you’re back for another summer of DECA excellence, these five tips will help you make the most of your ELS experience and ensure you leave more inspired, empowered and ready to lead!

Conferences

Exploring Phoenix During ELS

Jul 1, 2025

With its vibrant downtown, warm weather and inspiring atmosphere, Phoenix is the perfect backdrop for leadership growth and unforgettable memories at ELS. Looking to make the most out of your time? Check out these spots before your departure!

Career Insights

Take Off with Travel Marketing

Jul 1, 2025

Not only is summer a time of increasing temperatures, but it's also a time of increased travel. Here are three marketing techniques used within the travel and tourism industry for you to consider during summer travel.

Chapter Strategy

Making the Most of Your Summer with DECA

Jul 1, 2025

We’re well into summer, but your DECA journey doesn’t have to hit pause just because school is out. Whether you’re looking to build your resume, strengthen your leadership skills or stay connected with the DECA community, there are countless ways to make this summer one to remember!

DECA News

The Summer of DECA Quest

Jun 20, 2025

Summer of DECA is ready for takeoff! This digital scavenger hunt is packed with exciting missions and will be updated weekly throughout the summer. From catching sunsets to mapping out your 2025-2026 DECA goals, there's an adventure waiting for everyone.

Compete

Pitch Decks: Your Questions Answered

Jun 17, 2025

New for the 2025-26 school year, six competitive events will replace the previously required 10-page written paper with a 20-slide pitch deck. Check out this article for answers to questions about the change to Pitch Decks.

Conferences

2025 Advisor Professional Learning Virtual Conference Keynote Speaker & Sessions

Jun 17, 2025

DECA is excited to share a look at the 2025 Advisor Professional Learning Virtual Conference keynote speaker and sessions. Join us on July 23-24 for two days filled with content focusing on instructional content that connects DECA to the classroom.

DECA News

Download the 2025-2026 DECA Guide

Jun 17, 2025

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

DECA News

DECA Hosts Luminary Program Powered by Adobe in San Francisco

Jun 11, 2025

This elite professional development experience brings together distinguished DECA chapter advisors from across the DECA network to deepen their leadership, instructional, and digital skills in a unique “train-the-trainer” format.

Spotlights

How your DECA Judge Thinks like a Shark Tank Investor

Jun 4, 2025

DECA judges use mental shortcuts just like investors. Learn how to craft your pitch to match their mindset and make your project more memorable.

Spotlights

From FOMO to Finalist: How to Bounce Back After ICDC

Jun 3, 2025

Competing in DECA is an opportunity that shapes young business leaders in a multitude of ways. So whether you placed this year or not, your DECA journey is far from over. Set the precedent for a new year, one filled with growth, confidence and achievement.

Spotlights

Alumni Spotlight: Mackenzie Perez

Feb 7, 2022

DECA prepares emerging leaders and entrepreneurs to be college and career-ready, but what does that mean? I had the opportunity to meet with alumna Mackenzie Perez and discuss how DECA prepared her for college success.

Case Study of the Week

Case Study of the Week: Clarifying Transactions for an Office Supply Company

Feb 7, 2022

You are to assume the role of the controller at Office Supplies Company. The vice president of the company wants you to clarify transactions.

Partners

Helping Students Find Hope and Discover a Successful Path Forward

Feb 3, 2022

Every day, teachers work tirelessly to encourage students who mention feeling disconnected from school or don’t find the curriculum materials useful or relevant. Schools are aiming to address this by providing students with more experiences to engage in real-world applications that help them tie their interests and skills to rewarding careers.

Compete

3 Tips to Conquer Competitive Event Exam Anxiety

Feb 2, 2022

Do you get nervous before taking an exam? With these three easy methods, you will be able to overcome your test anxiety and stroll into your classroom or competitive event feeling confident that you will ace that test!

DECA News

Positioning for the Future: DECA's 2020-2021 Impact

Feb 1, 2022

As nearly everyone has proclaimed, 2020-2021 was a year unlike any other. While it significantly changed the member experience, it was also a period of significant innovation that would position our organization even better for the future.

Chapter Strategy

Valentines Day... But Make it DECA Style

Jan 31, 2022

The season of love has arrived! February is the month to cherish your loved ones and let them know how much you appreciate them. Here are three ways to celebrate Valentine’s Day with your DECA chapter!

Case Study of the Week

Case Study of the Week: To Tell or Not To Tell

Jan 31, 2022

You are the director of human resources and director of customer relations for Soundwave Company Bakery, a regional chain of coffee shops with twenty-five locations. Soundwave Company Bakery provides the communities it serves with coffees, teas, muffins, scones, croissants and other beverages and freshly baked treats.

Case Study of the Week

Case Study of the Week: Insurance Needs for Young Adults

Jan 24, 2022

You are to assume the role of a senior college student. You are meeting with a risk management advisor at an insurance organization to learn about the need for insurance, the benefits of having insurance and the consequences of not having insurance.

Case Study of the Week

Case Study of the Week: Giving Back on a Budget

Jan 17, 2022

You are to assume the role of the owner of Bellyful, a restaurant located in a city of 300,000 people. Your business partner has asked you to determine how the business can best give back to its community with limited financial resources.

Career Insights

6 Steps to Create an Integrated Marketing Campaign

Jan 15, 2022

With so much competition in the marketplace, brands need to do everything they can to stand out to their customers. An integrated marketing campaign is not only effective, but it can boost brand awareness, build loyalty, and improve revenue. Here are six tips for creating an integrated marketing campaign.

Career Insights

Advertising: Generating Ideas

Jan 15, 2022

Learn creative thinking skills through an ideation process. Explore simple, fun, creative thinking techniques designed that can be used to generate ideas for paintings, photography, films, animations, graphic design, sculptures, fabric design, fashion design, industrial design or any special creative interest.

Case Study of the Week

Case Study of the Week: The Benefits of the Farmer's Market

Jan 10, 2022

You are to assume the role of the general manager of Café on the Square, a restaurant located in the town’s main square. The owner of the restaurant has asked you to determine how the restaurant can participate in a weekly farmer’s market.

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Partners

DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students

Jan 24, 2025

Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.

Spotlights

Stephens College Introduces Innovative Course: The Immersive Collegiate DECA Experience

Jan 22, 2025

Stephens College has taken its CDECA program to the next level by introducing a groundbreaking course, BUS380: The Immersive Collegiate DECA Experience. This class offers students the unique opportunity to earn college credit while honing their business and leadership skills.

Chapter Strategy

Why Advocating for CTE and DECA Matters

Jan 21, 2025

Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!

DECA News

Congratulations to the Adobe Personal Branding Challenge 2024-2025 Winners

Jan 21, 2025

Adobe and DECA are thrilled to announce the winners of the Adobe Personal Branding Challenge!

DECA News

Congratulations to the DECA Stock Market Game 2025 ICDC Qualifiers

Jan 21, 2025

DECA Inc. is pleased to announce the 2025 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Chapter Strategy

CTE Resources to Become a #CTEChampion

Jan 20, 2025

As DECA members, we’ve experienced the impact that Career and Technical Education has on students. Advocacy is crucial to ensure continued support and growth for CTE programs, and engaging with your policymakers is one of the most effective ways to make a difference.

Case Study of the Week

Case Study of the Week: Sustainability vs Fast Fashion

Jan 20, 2025

Step into the role of the merchandise manager for Superior Looks, a clothing store chain for tweens and teens. The director of merchandising is considering a partnership with a popular fast fashion company and wants your opinion.

Spotlights

How DECA Has Shaped My Leadership Journey

Jan 17, 2025

To any new DECA members, I encourage you to dive into the leadership opportunities that are available headfirst and soak in every moment. You will grow immensely and learn a great amount from your peers.

Spotlights

2025 Accounting Trends: Shaping the Future of Finance

Jan 17, 2025

The accounting profession is changing rapidly as we approach 2025 through a new lens. This year will be driven by the growth of technology and the need for sustainability.

Spotlights

Bridging Generations: My Journey with DECA as a Collegiate Member and Parent

Jan 17, 2025

Through DECA, I've gained valuable business skills as an adult student and deepened my connection with my son as we navigate our educational journeys together.

Spotlights

Don't Let Your Resume Freeze

Jan 17, 2025

The resume is a pivotal tool used in the interview process, so it is important to make sure that it is sharp and well-developed.

Spotlights

DECA Alumni Spotlight: Gautam Ajjarapu

Jan 17, 2025

DECA alumni are more than just former members—they are changemakers, innovators and leaders in their careers. In this article meet Gautam Ajjarapu, an alumni recently featured in the Forbes 30 Under 30 Class of 2025 for his work helping financial institutions worldwide.