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Conferences

Making the Most of Conferences: Your DECA ICDC Era

Apr 17, 2024

DECA ICDC can lay the foundation for your professional life—if you come ready to engage, learn and stretch your skills. In this article, dive into how to make the most out of your conference experience.

Case Study of the Week

Case Study of the Week: Rethinking Free Shipping

Apr 15, 2024

Step into the role of the owner of Quilts & Linens, a small business that sells custom made quilts and other bedroom linens. Your business partner needs you to create a new shipping and returns policy that will help with skyrocketing overhead and operating costs.

Case Study of the Week

Case Study of the Week: Marketing a Partnership

Apr 8, 2024

Step into the role of the marketing manager for Aroon Properties, a hospitality company with over 5,000 properties. The chief marketing officer wants you to determine how to best market the company’s partnership with a national brand that will strengthen existing relations with customers.

Career Insights

The Secret to Success in DECA and Beyond

Apr 1, 2024

Never want to be stuck on a problem again? We got you. Learn a powerful method to crush any problem - from DECA, to admissions, to academics, to sports and even everyday life.

DECA News

Congratulations to DECA's 2024 Emerging Leader Honor Award Recipients

Apr 1, 2024

Congratulations to the 2023-2024 DECA’s Emerging Leader Honor Award recipients! This award recognizes outstanding senior members for their involvement with DECA.

Case Study of the Week

Case Study of the Week: Methods to Collect Customer Data

Apr 1, 2024

Step into the role of the marketing research specialist for Mark-it, a big box retail chain. The director of merchandising wants you to create a survey to collect merchandising data from customers.

Chapter Strategy

Managing School Stress During Busy Times

Apr 1, 2024

Managing many different parts of life places a burden of stress on your shoulders that can sometimes feel unmanageable. As someone who has been through this, survived this and is also currently going through this, here are my top tips!

Chapter Strategy

Answering “Why DECA?”

Apr 1, 2024

As the year closes, recruitment strategies start to come back into mind. Promoting DECA to new members is simple; it’s all about showcasing the personal experience. Effectively answering the question of “Why DECA?” can pose an opportunity to turn an interested student into a committed member.

Conferences

6 Tips to DECA Dress to Impress

Apr 1, 2024

As a DECA member, your attire plays a crucial role in presenting yourself, projecting professionalism, confidence and attention to detail. Here are six tips and ideas to help you stand out in your DECA dress professional attire.

Conferences

Taking Care of YOU at ICDC

Apr 1, 2024

Attending ICDC offers unparalleled networking and competition opportunities, but prioritizing self-care is essential amid the excitement. This article emphasizes the importance of taking care of your mental and physical health to help you truly Experience the Difference in Anaheim.

Chapter Strategy

Recognizing Your 2023-2024 Success

Apr 1, 2024

This article highlights meaningful ways for chapters to recognize their members for their accomplishments during the 2023-2024 academic year, including awards ceremonies, appreciation events and social media shoutouts.

Career Insights

Financial Literacy 101: It’s Never Too Early to Start

Apr 1, 2024

In an increasingly complex and interconnected world, financial literacy is a prerequisite for success and stability. High school students who prioritize developing this skill set early on position themselves for a future marked by financial independence and security. Read how you can set yourself up for financial success early here.

Chapter Strategy

Creating Workshops that Inspire College Success

Jan 2, 2026

Create workshops that stick by combining clear goals, engaging visuals and hands‑on activities. With thoughtful planning and authentic facilitation, you can design experiences that empower college students and leave a lasting impact.

Chapter Strategy

How to Effectively Hold an Officer Meeting: The Indiana Collegiate DECA Way

Jan 2, 2026

As college students, it is essential to make the most of our time for leisure and relaxation. It is a necessity that we act efficiently to maximize our free time. This is how we do that at Indiana Collegiate DECA.

Partners

The Global Business Academy: Consulting Opportunities for DECA Members

Jan 1, 2026

DECA members are invited to join a summer Global Business Academy for eight days of hands-on international consulting experience in Panama, Belize or Greece. Work with business experts, build advanced skills and immerse in a new culture.

Chapter Strategy

Your January Checklist for a Standout DECA Season

Jan 1, 2026

With the right planning this month, the rest of the year can be your chater’s most successful yet. Here are five strategies to help make this semester one to remember.

Chapter Strategy

Sponsorship Guidance for Collegiate DECA Chapters

Jan 1, 2026

Many chapters are facing the same challenge right now: securing sponsorships feels harder. Employers are cautious, hiring has slowed and budgets are tighter. If your chapter is struggling, you’re not alone.

Leadership

Lead Bigger: Why You Should Run for Collegiate DECA Executive Office

Jan 1, 2026

Running for Collegiate DECA Executive Office is about growth, service and leadership. Executive officers help shape the future of Collegiate DECA while gaining experiences that extend far beyond college.

Career Insights

A Guide to Hospitable Careers

Jan 1, 2026

Today’s job market is full of opportunities within the hospitality industry, so it’s important to explore the industry that crafts unique experiences while building connections.

Career Insights

Career Paths and Professional Growth in the U.S. Air Force

Jan 1, 2026

With more than 200 career specialities, the Air Force offers a structured environment where you can build expertise, earn industry-recognized credentials and gain practical experience across a wide range of fields.

Case Study of the Week

Case Study of the Week: Loyalty Brand vs Trendy Brand in Security

Dec 29, 2025

Step into the role of the sales manager of Sound Security, a business that provides small business and home security service on a contract basis. The regional manager wants you to prepare selling points for the sales team that will keep customers from switching to a competitor.

Case Study of the Week

Case Study of the Week: Winning With An Unintentional Celebrity Endorsement

Dec 22, 2025

Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.

Spotlights

Preparing for DECA Glass: High Plains Technology Center’s Competition Prep Session

Dec 18, 2025

High Plains Technology Center DECA hosted a competition preparation session to help members sharpen their skills, gain confidence, and get ready for the competition stage.

Leadership

Why Human Connection Still Matters in a Digital Business World

Dec 18, 2025

In a world that is constantly evolving, the ability to connect with others will always remain a competitive advantage. Understanding the value of relationships is just as important as mastering technical skills.

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Chapter Strategy

Chapter Socials for the Fall Season

Oct 1, 2025

It’s the perfect time to start celebrating fall and fall into some chapter socials that will get your members involved and networking! You never know how the connections you build now will impact your future.

Conferences

Networking with Purpose: How to Maximize Your Time at Engage

Oct 1, 2025

You’ve heard it before: “It’s not what you know, it’s who you know.” When it comes to getting a job, that phrase holds weight. But when it comes to keeping a job, that’s where your knowledge, skills and results will carry you.

Conferences

Lights, Leadership and Lifelong Memories: What to Expect at The Ultimate DECA Power Trip

Oct 1, 2025

Whether you’re looking to sharpen your competitive edge, grow as a leader or connect with members nationwide, Power Trip has something for everyone. Let’s dive into what this conference has to offer!

Chapter Strategy

Fall-ing into Fundraising: Ideas to Raise Money for Your DECA Chapter this Fall

Oct 1, 2025

By tapping into the energy of autumn, you can raise funds while building community spirit and strengthening your chapter! Here are five ideas to get you started.

Chapter Strategy

Power Up Your Chapter: A Guide to DECA’s Chapter Campaigns

Oct 1, 2025

From connecting with the community to rallying school spirit, chapter campaigns are one of the most powerful ways DECA members can make an impact. DECA offers five campaigns, so let’s dive into which campaign may be the best fit.

Career Insights

Pumpkin Spice and Everything Nice: How Companies Use the Fall Season to Get Ahead

Oct 1, 2025

Seasonal marketing—whether in quick-service restaurants, retail or even your local grocery store—is a powerful strategy that celebrates the season and showcases entrepreneurial creativity.

Conferences

Unlock Career Paths with Engage EduTOURS

Sep 30, 2025

CDECA’s Engage challenges members to understand their career interests, skills and experiences. During the conference, members have the opportunity to attend an EduTOUR of a thriving Tampa business.

Chapter Strategy

Baking Up Success: How Two DECA Chapters Use Cookies to Power Their SBEs

Sep 30, 2025

Two DECA chapters - Frankfort DECA and Broad Run DECA - are finding creative ways to use Otis Spunkmeyer cookies as more than just a sweet snack but also thriving school-based enterprises.

Compete

Get Ready for Round One of the DECA Virtual Business Challenge

Sep 30, 2025

You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members. Participate and you could earn a trip to ICDC and a share of over $20,000 in scholarship money.

College Success

History Has Its Eyes on You: How to Make Your College Essay Stand Out

Sep 30, 2025

While Hamilton wrote 51 essays to defend the Constitution, we only have to write one for college. One simple yet weighted essay can redirect our lives. So here are three factors to consider as you brainstorm your college essay topic.

Chapter Strategy

Shop 'Till You Drop: Ways to Celebrate SBE Week At Your School

Sep 29, 2025

2025 DECA SBE Week is here, and we couldn't be more excited! Here are some ways to celebrate with your school-based enterprise.

Case Study of the Week

Case Study of the Week: Reduce, Reuse or Recycle - Hotel Renovations

Sep 29, 2025

Step into the role of the general manager of Lilac Inn, an independent hotel property in a city of 30,000 people. The owner wants you to identify waste redirection opportunities that could lead to a better brand image.