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Chapter Strategy

CTE Resources to Become a #CTEChampion

Jan 20, 2025

As DECA members, we’ve experienced the impact that Career and Technical Education has on students. Advocacy is crucial to ensure continued support and growth for CTE programs, and engaging with your policymakers is one of the most effective ways to make a difference.

Case Study of the Week

Case Study of the Week: Sustainability vs Fast Fashion

Jan 20, 2025

Step into the role of the merchandise manager for Superior Looks, a clothing store chain for tweens and teens. The director of merchandising is considering a partnership with a popular fast fashion company and wants your opinion.

Spotlights

Bridging Generations: My Journey with DECA as a Collegiate Member and Parent

Jan 17, 2025

Through DECA, I've gained valuable business skills as an adult student and deepened my connection with my son as we navigate our educational journeys together.

Spotlights

DECA Alumni Spotlight: Gautam Ajjarapu

Jan 17, 2025

DECA alumni are more than just former members—they are changemakers, innovators and leaders in their careers. In this article meet Gautam Ajjarapu, an alumni recently featured in the Forbes 30 Under 30 Class of 2025 for his work helping financial institutions worldwide.

DECA News

Congratulations to the IE University Policy Dilemma Simulation Challenge 2024-2025 Winners

Jan 16, 2025

IE University and DECA are thrilled to announce the winners of the Policy Dilemma Simulation Challenge!

College Success

Where to Attend? How to Make Your College Decision

Jan 15, 2025

Making the right decision on where to attend college is important. You will consider the right “fit” for your academic, career and social goals. All while keeping motivated during your senior year of high school.

DECA News

Congratulations to the DECA Ethical Leadership Challenge 2024-2025 Winners

Jan 14, 2025

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2024-2025!

DECA News

Congratulations to the DECA at the Bell Challenge 2024-2025 Winners

Jan 13, 2025

BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2024-2025!

Case Study of the Week

Case Study of the Week: Can Existing Customers Find New Customers?

Jan 13, 2025

Step into the role of the owner of Good Pet, an online company that sells premium pet treats. Your business partner wants you to develop a marketing plan that will help the company gain new customers.

Spotlights

The Power of Marketing and Branding at Reedy High School

Jan 10, 2025

Rayyan Khan, a Marketing officer from Reedy DECA, the Texas DECA Chapter of the Year, emphasizes the importance of marketing and branding in building trust, fostering engagement and successfully managing a thriving chapter.

DECA News

Announcing DECA's 2024-2025 Chapter Campaign Winners

Jan 7, 2025

This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

Case Study of the Week

Case Study of the Week: January and February are Slooooow!

Jan 6, 2025

Step into the role of the director of marketing for Jubilant Ranch, an extremely popular amusement park. The chief marketing officer wants you to choose one market to target for a promotion that would increase attendance in January and February.

Compete

Summer and Competition Preperation is in Session

Jul 1, 2026

Whether this upcoming school year is the first time you are competing in Collegiate DECA or not, there is no better time than now to start taking the first steps.

Chapter Strategy

A Leader’s Checklist for Preparing for a New School Year 

Jul 1, 2026

For chapter and association leaders, this time of year is especially important. The work you do before classes begin can set the tone for your entire year, helping your team stay organized, engaged and ready to succeed.

Leadership

5 Ways to Lead Outside of DECA 

Jul 1, 2026

While DECA has helped shape me as a leader, some of my biggest leadership lessons have come from experiences outside of DECA. Whether it's at school, work, or in your community, there are opportunities to lead everywhere.

Chapter Strategy

Be a Founder: 6 Steps to Bring Collegiate DECA to Your University 

Jul 1, 2026

During my senior year of high school, I realized the college I was attending did not have a Collegiate DECA chapter. This made me realize that I had the opportunity to create something that would benefit students for years to come.

Leadership

Simple Ways to Balance Work, Life and DECA

Jul 1, 2026

Balance does not mean doing everything perfectly. It means finding a routine that helps you stay organized, communicate clearly and take care of yourself.

DECA News

Get to Know the 2026-27 Collegiate DECA Executive Officer Team

Jun 12, 2026

As the 2026-27 Collegiate DECA Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.

Chapter Strategy

How to Discover Your Next Big Thing

Jun 12, 2026

Your Next Big Thing starts with one step. Learn how DECA members can discover their goals, grow from challenges and use every opportunity to become stronger leaders and members.

Chapter Strategy

The Step-by-Step Guide to Meet with Congressional Representatives 

Jun 10, 2026

Meeting with your US Congressional Representative is one of the most effective ways to advocate for DECA. Here's a step-by-step guide to help you schedule a meeting with your representatives, share your experiences, and follow up.

Leadership

What Collegiate DECA Has Taught Me About Networking

Jun 1, 2026

Before DECA, I used to think networking meant adding random people on LinkedIn. But over the last few years, I’ve learned that networking is much more than that. Here are 5 things that DECA has taught me about networking.

Chapter Strategy

Goal Setting for Your Collegiate DECA Chapter

Jun 1, 2026

Before diving headfirst into working towards accomplishing your chapter's goals, here are a few important steps each chapter should take when setting goals.

Leadership

Building Your Brand for Future Success

Jun 1, 2026

No matter the setting, your personal brand can influence future opportunities. Discover the building blocks you can establish to ensure a successful brand, especially whenever it comes to being the NEXT BIG THING.

Career Insights

How to Make the Most of Your Summer Internship

Jun 1, 2026

Whether you are exploring a new industry, building connections, gaining experience or aiming for a post-graduation job offer, internships are the perfect opportunity to learn more about yourself and your future career goals.

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DECA News

Announcing the 2020 Intuit Innovation Challenge Winners

Jan 12, 2021

The Intuit Innovation Challenge is a hands-on design thinking project, daring students around the globe to innovate for impact to help reverse the effect of global warming.

Career Insights

Top 10 Marketing Trends to Watch for in 2021

Jan 12, 2021

Looking for the latest trends and buzzwords to incorporate into your next role-play? DECA’s Competitive Events Specialist shares a look at what to expect in the new year.

Chapter Strategy

Association Office: Is It Right for You?

Jan 12, 2021

Are you passionate about DECA and its members? Do you have what it takes to lead others? Then maybe you should consider running for an association office. Keep reading to find out whether or not this position is the right fit for you and what you can expect from it!

Chapter Strategy

The Insider's Guide to Marketing Your SBE

Jan 12, 2021

If you want to attract new customers while maintaining a loyal base, you need to utilize cutting-edge techniques for your school-based enterprise. Here are some of our favorites shared by DECA advisors across the globe.

Spotlights

The Circle of DECA

Jan 9, 2021

As high school DECA members from different states, these alumni members never imagined they would come full circle to work for the same company, AT&T, and pass the baton by mentoring current high school DECA members.

Career Insights

Behind the Scenes at the MDA Telethon

Jan 7, 2021

MDA is giving DECA members an exclusive behind-the-scenes look at the creation of the MDA Telethon from a marketing and communications lens and shares how the show was collaboratively created.

DECA News

Collegiate DECA 2020-2021 Stock Market Game Session 1 Top Competitors

Jan 4, 2021

DECA congratulates the following top-ranking teams who participated in the first session of the Collegiate DECA Stock Market Game.

DECA News

Top 5 DECA Moments of 2020

Dec 28, 2020

The past year was full of new experiences within DECA. We learned how to be emerging leaders from our homes during a global pandemic, adjusted to virtual competition and rocked online conferences. With 2020 behind us, let’s take a trip down memory lane and look back on all of the fun DECA memories we made.

DECA News

Top 5 Collegiate DECA Moments of 2020

Dec 28, 2020

Even in the face of adversity, our members continue to thrive! Here's a look back at the five greatest (virtual) moments from 2020.

Spotlights

Minnesota State University-Moorhead DECA Hosts a Mock Competition

Dec 15, 2020

Trying to figure out how to run a successful mock competition? See how Minnesota State University-Moorhead DECA members made it possible.

Chapter Strategy

Spread the Love This Holiday Season

Dec 4, 2020

Are you looking to get involved with your community and make an impact this holiday season? Here are five ways to spread some holiday cheer!

Spotlights

NDSCS Members Virtually Attend the Main Street Summit

Dec 4, 2020

The North Dakota State College of Science DECA chapter attended the virtual Main Street North Dakota Summit, with Governor Doug Burgum being one of the speakers. Here are the key takeaways from his message.