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Spotlights

Blacksburg DECA's September Soiree Is a Success

Oct 14, 2022

In early September, Blacksburg DECA hosted its first annual "September Soiree" for potential members, including current marketing students and students enrolled in a marketing class next semester.

Case Study of the Week

Case Study of the Week: Peacocks on Board?

Oct 10, 2022

Step into the role of customer relations at Star Crest Airlines. Star Crest Airlines offers over 900 domestic flights daily and prides itself on its number one ranked customer service.

Leadership

Accepting Differences: Adding LGBTQ+ Inclusivity into Your Leadership Style

Oct 7, 2022

Tuesday, October 11, is National Coming Out Day. To many, this may be just an ordinary Tuesday, but for LGBTQ+ individuals, this is a day of celebration for being yourself—no matter how you identify. This article is the perfect stepping stone to help educate yourself and get the edge in an inclusive leadership style!

College Success

Get the Edge on Your Personal Essay

Oct 6, 2022

Around this time of the year, thousands of seniors panic and stress over their personal essays with the hopes of getting into amazing universities. Having been through the process myself, here are a few tips I have received that can help you enhance your story and put your best foot forward in the application process!

Partners

DECA Announces a New Partnership with Chick-fil-A

Oct 3, 2022

DECA is thrilled to announce a new partnership with Chick-fil-A! The partnership will focus on connecting local Chick-fil-A Operators with DECA chapter advisors, DECA members and chartered associations

Case Study of the Week

Case Study of the Week: In-house Wellness Opportunities

Oct 3, 2022

Step into the role of director of human resources for Mitchem Designs, a small graphic design firm. The owner of the company has asked you to recommend low-cost options for an in-house employee wellness program.

Chapter Strategy

An Advisor's Perspective: The Benefits of Operating an SBE

Oct 1, 2022

Operating a School-based Enterprise (SBE) can be an enormously rewarding experience and offers a great opportunity for DECA members to learn practical business skills and prepares them for college and careers.

Spotlights

North Paulding DECA's Annual Tailgate Recruitment Social

Oct 1, 2022

What is a social? A social is where NPHS DECA as a chapter, gets together outside of school hours for an interactive activity/game planned by our officer team. This is a great way for our chapter to come together and create a lasting memory!

Chapter Strategy

5 Steps to Start a School-based Enterprise

Oct 1, 2022

School-based enterprises (SBEs) are effective educational tools to prepare students for college and career readiness. Are you ready to get started? Follow these five steps to bring an SBE to your school.

Spotlights

Syosset DECA Gets the Edge with Massive Membership Growth

Sep 29, 2022

Syosset experiences a 75% increase in membership, making them one of the largest chapters in New York. They are preparing for competition and can’t wait to Get the Edge!

Leadership

Top 5 Leadership Podcasts to Listen to this International Podcast Day

Sep 27, 2022

As emerging leaders, we’re always looking for new ways to learn and grow into our leadership styles. These are five podcasts that I have gathered through my own listening or that other DECA leaders have recommended to me.

Case Study of the Week

Case Study of the Week: What is Accrual-based Accounting?

Sep 26, 2022

Step into the role of an associate accountant hired by the owner of Locally Picked, LLC., a small business that sells fresh locally grown fruits, vegetables and honey. The owner needs you to explain accrual basis accounting.

Case Study of the Week

Case Study of the Week: Turning an Exercise Brand into a Lifestyle Brand

Jan 9, 2023

Step into the role of director of brand management for Exertion, a company that produces luxury stationary bicycles and treadmills that allows users to stream classes for the company’s fitness studio via monthly subscription. The director of marketing wants the company to broaden into a lifestyle brand.

DECA News

New Year, New Website! Introducing the New DECA.org

Jan 2, 2023

An all-new deca.org is here! Believe it or not, the most recent deca.org was unveiled in 2014, and while it welcomed hundreds of thousands of visitors each year, our new site has many enhanced features. 

College Success

Managing Your Time as a Busy Student

Jan 2, 2023

Balancing your time as a high school or college student can be really challenging. A Cornell University Dyson student tells you how she manages her time and shares her organizational and time management tips.

Case Study of the Week

Case Study of the Week: Which Additional Sales Channel is Best?

Jan 2, 2023

Step into the role of the owner of Victor May, a business that creates made-to-order handbags, tote bags, clutches and purses. Your business partner wants the business to add an additional sales channel and has provided you with two possibilities.

Case Study of the Week

Case Study of the Week: Creating Incentives for Use of Reusable Cups

Dec 26, 2022

Step into the role of the promotional director for Morning Brew, the largest coffee shop chain in the nation. The director of corporate responsibility wants you to design a promotion that will increase the use of reusable cups from 2% to 5% in the next year.

Spotlights

UW-Green Bay Hosted a Regional Conference

Dec 21, 2022

The University of Wisconsin-Green Bay Collegiate DECA Chapter hosted its first-ever regional conference this November. It was a huge success with over 70 attendees, four guest speakers and five schools.

College Success

High School vs. College Intro Business Classes

Dec 20, 2022

Are you looking to further your education in business? Here are my takeaways as a current student at an AACSB-accredited university that took three years of business courses in high school.

Case Study of the Week

Case Study of the Week: Recruiting Teens for Summer Jobs

Dec 19, 2022

Step into the role of human resources manager for Boardwalk Eats, a restaurant chain with 15 locations, all on popular coastlines. The owner of the chain has asked you for advice on how to best market employment opportunities to teenagers.

Career Insights

10 Business, Marketing and Hospitality Trends to Watch in 2023

Dec 15, 2022

Are you looking to get the edge in your next DECA role-play? Brush up on the top business, marketing and hospitality trends that companies will be watching in 2023.

Spotlights

Workshops for the Leaders of Tomorrow

Dec 15, 2022

Want to learn how your DECA Chapter can prepare your members for their future careers by expanding upon their personal and professional skills? Read about Cypress Bay High School’s Career Development Project and how they prepare emerging leaders at the bay!

Chapter Strategy

Five Ways to Survive Mid-Term Season

Dec 14, 2022

When mid-term exams are mixed with the mid-year slump, it tends to create problems regarding productivity and motivation, while also experiencing burnout. Here are five easy ways to help you survive the mid-term season!

Leadership

Be Consistent with Core Values

Dec 12, 2022

The "Be Consistent with Core Values" episode features Steve Holmes, the Non-Executive Chairman of Wyndham Worldwide & Wyndham Destinations.

Most Recent Articles

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Leadership

Reflecting on a Year of Leadership: Growth, Lessons & Gratitude

Apr 1, 2025

Take a moment to pause and reflect on your leadership journey this year. Read takeaways and tools to reflect on your year in DECA and recognize your achievements!

Conferences

BE THE ONE at DECA ICDC in Orlando

Apr 1, 2025

Hosted in Orlando, Florida, known for its vibrant culture, thrilling theme parks, and active business scene, you are sure to find something to fall in love with in one of the most exciting destinations in the world while at DECA ICDC.

Chapter Strategy

Passing the Baton: Transitioning to a New Officer Team in DECA

Apr 1, 2025

Passing the baton to a new officer team in DECA is a crucial process to ensure a smooth leadership transition. By fostering collaboration and celebrating achievements, DECA chapters can maintain momentum and continue thriving under new leadership.

Chapter Strategy

Social Media to the Sky Beyond DECA

Apr 1, 2025

You occasionally practice your online marketing skills by participating in the various DECA social media campaigns. Learn how you can translate them into your career.

Chapter Strategy

Your DECA Era Is Not Over

Apr 1, 2025

As this year in DECA wraps up, it is easy to let the connections you made fade. Read on to learn why your connections matter, how to keep them and why starting now sets you up for future success.

Career Insights

Understanding Business Compliance

Apr 1, 2025

Business compliance is about creating a responsible, ethical and sustainable organization. As emerging leaders, DECA members should take the time to learn about compliance now to ensure they are prepared for the challenges of the professional world.

Case Study of the Week

Case Study of the Week: Why Bother With a Warehouse Club Business Membership?

Mar 31, 2025

Step into the role of the chief strategist at Clubco, a chain of membership-only warehouse club retail stores. The CEO wants you to differentiate the business membership from the regular membership to increase new business memberships.

Conferences

Introducing the DECA ICDC 2025 Keynote Speaker

Mar 28, 2025

DECA is pleased to announce that Rob Lawless, will deliver the keynote during the 2025 DECA International Career Development Conference Grand Opening Session.

Conferences

Download the 2025 Collegiate DECA ICDC App

Mar 28, 2025

Get ready to gather with 1,300 DECA members at the Collegiate DECA International Career Development Conference in San Francisco, CA. Download the conference app to start planning your custom experience.

Conferences

Introducing the Collegiate DECA ICDC 2025 Keynote Speaker

Mar 28, 2025

DECA is pleased to announce that Rob Lawless, will deliver the keynote during the 2025 Collegiate DECA International Career Development Conference Grand Opening Session.

DECA News

DECA Announces the 2025-2026 Membership Theme: Go The Extra

Mar 25, 2025

As emerging leaders, you know that success is more than just meeting expectations—it’s about exceeding them. This year, we dare you to Go The Extra—the extra mile, the extra step, the extra level on the path to achieving your college and career goals.

DECA News

Congratulations to DECA's 2024-2025 Scholarship Recipients

Mar 24, 2025

DECA is pleased to announce the 2024-2025 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!