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Case Study of the Week

Case Study of the Week: Fighting a Dupe

Aug 12, 2024

Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Spotlights

Choosing Your Competitive Event

Aug 9, 2024

Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Spotlights

Discover More About Puerto Rico DECA

Aug 9, 2024

DECA Puerto Rico is the local representation of the international organization DECA, which focuses on preparing students for college and careers through practical competencies and the development of leadership skills.

Spotlights

Leadership Lessons from DECA: Growing as a Student Leader

Aug 8, 2024

Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.

Spotlights

Summer of DECA Quest with Syosset DECA

Aug 7, 2024

This summer, DECA members worldwide have been participating in a special GooseChase scavenger hunt where chapters can share their summer highlights and goals for their DECA chapter this upcoming school year.

Career Insights

The Business of the Olympics

Aug 6, 2024

The Olympics. An event, a competition, a show. While millions tune in to the most prestigious athletic contests in the world, few can see the business behind the scenes. This article will delve into the business side of the Olympics, from margins to media.

DECA News

This Is How We Do DECA: Advisor Basic Training Series

Aug 2, 2024

Join us for the brand new This Is How We Do DECA: Advisor Basic Training series, designed for brand new or newer DECA chapter advisors looking for an overview of the year to come.

Chapter Strategy

Be The One with 2024-2025 Chapter Campaigns

Aug 2, 2024

The 2024-2025 DECA Chapter Campaigns are here to help you Be The One! Participating in the chapter campaigns encourages DECA members to engage with their community and grow membership.

Chapter Strategy

2024-2025 SBE Chapter Certification Guidelines Available Now

Aug 1, 2024

The SBE chapter certification guidelines and competition guidelines for the 2024-2025 school year are now available.

Chapter Strategy

Recruit, Retain, Repeat: Strategies for Maintaining Chapter Memberships

Aug 1, 2024

DECA is poised to reach record membership levels yet again. Establishing a strong support framework is crucial to maintaining this growth and effectively nurturing new chapters. Here is how you can foster retention and create a lasting impact.

Chapter Strategy

Engaging with High School Member Video Calls

Aug 1, 2024

Discover ways to stay engaged this year through the High School Executive Officer team’s One DECA, President's Council and Regional Call series.

Chapter Strategy

Selling DECA to New Members

Aug 1, 2024

Membership recruitment at the beginning of each school year is essential to a chapter’s success. Here are some ideas to help you sell DECA while gaining exposure from your school community.

College Success

Get Recognized with a DECA Inc. Scholarship

Nov 10, 2025

We are thrilled to announce that DECA's scholarship program for the 2025-2026 academic year is now open for submissions! This is your opportunity to receive financial support for your education while being recognized for your accomplishments.

Chapter Strategy

Calling All Entrepreneurs: Celebrate Global Entrepreneurship Week

Nov 10, 2025

This November, Global Entrepreneurship Network will celebrate 18 years of helping millions of people unleash their ideas to start and scale new businesses through Global Entrepreneurship Week.

Case Study of the Week

Case Study of the Week: Using Current Staff to Help Recruit New Staff

Nov 10, 2025

Step into the role of the director of human resources at the National Organization of Zoos and Aquariums (NOZA), a nonprofit organization that educates, promotes and advocates for local zoos and aquariums.

Compete

Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors

Nov 7, 2025

As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.

Case Study of the Week

Case Study of the Week: Marketing a Cruise of the World

Nov 3, 2025

Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.

Career Insights

Understanding AI Resume Checkers: What You Should Know

Nov 1, 2025

AI resume checks are becoming increasingly prevalent in the career preparation process. These platforms help users review, edit and optimize their resumes for clarity, keyword alignment and professional formatting.

Leadership

The Key To Problem Solving

Nov 1, 2025

Not everything always goes to plan, which is why it’s essential to know how to problem-solve in any situation. Understanding where things went awry after fixing them can help you avoid the same issue in the future.

Compete

How to Choose Your Collegiate DECA Competitive Event

Nov 1, 2025

In this article, we’ll break down your decision step by step, so you can find the Collegiate DECA competitive event that perfectly aligns with your strengths, interests and goals.

Chapter Strategy

Go All In: Making the Most of DECA Month

Nov 1, 2025

DECA Month is about showcasing your leadership, community and creativity. Here’s how to get involved, make an impact and truly demonstrate what it means to be DECA.

Spotlights

Congratulations to the Collegiate DECA Chapters of the Month

Oct 31, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

Chapter Strategy

Celebrate Collegiate DECA Month this November

Oct 31, 2025

#CDECAMonth is the ultimate celebration of all things Collegiate DECA. Throughout November, members reflect on the many reasons they love being a Collegiate DECA member and showcase the opportunities members enjoy.

Career Insights

Hybrid vs. Remote Work: Which Model Is Right for Your Organization?

Oct 30, 2025

Hybrid work and remote work are not the same thing. Discover the differences, benefits and drawbacks of each working model with Intuit.

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Career Insights

Behind the Headlines with a P&G Communications Executive

Jan 12, 2021

Procter & Gamble Chief Communications Officer Damon Jones sits down with NRF Foundation All Access for “20 Questions.”

DECA News

Announcing the 2020 Intuit Innovation Challenge Winners

Jan 12, 2021

The Intuit Innovation Challenge is a hands-on design thinking project, daring students around the globe to innovate for impact to help reverse the effect of global warming.

Career Insights

Top 10 Marketing Trends to Watch for in 2021

Jan 12, 2021

Looking for the latest trends and buzzwords to incorporate into your next role-play? DECA’s Competitive Events Specialist shares a look at what to expect in the new year.

Chapter Strategy

Association Office: Is It Right for You?

Jan 12, 2021

Are you passionate about DECA and its members? Do you have what it takes to lead others? Then maybe you should consider running for an association office. Keep reading to find out whether or not this position is the right fit for you and what you can expect from it!

Chapter Strategy

The Insider's Guide to Marketing Your SBE

Jan 12, 2021

If you want to attract new customers while maintaining a loyal base, you need to utilize cutting-edge techniques for your school-based enterprise. Here are some of our favorites shared by DECA advisors across the globe.

Spotlights

The Circle of DECA

Jan 9, 2021

As high school DECA members from different states, these alumni members never imagined they would come full circle to work for the same company, AT&T, and pass the baton by mentoring current high school DECA members.

Career Insights

Behind the Scenes at the MDA Telethon

Jan 7, 2021

MDA is giving DECA members an exclusive behind-the-scenes look at the creation of the MDA Telethon from a marketing and communications lens and shares how the show was collaboratively created.

DECA News

Collegiate DECA 2020-2021 Stock Market Game Session 1 Top Competitors

Jan 4, 2021

DECA congratulates the following top-ranking teams who participated in the first session of the Collegiate DECA Stock Market Game.

DECA News

Top 5 DECA Moments of 2020

Dec 28, 2020

The past year was full of new experiences within DECA. We learned how to be emerging leaders from our homes during a global pandemic, adjusted to virtual competition and rocked online conferences. With 2020 behind us, let’s take a trip down memory lane and look back on all of the fun DECA memories we made.

DECA News

Top 5 Collegiate DECA Moments of 2020

Dec 28, 2020

Even in the face of adversity, our members continue to thrive! Here's a look back at the five greatest (virtual) moments from 2020.

Spotlights

Minnesota State University-Moorhead DECA Hosts a Mock Competition

Dec 15, 2020

Trying to figure out how to run a successful mock competition? See how Minnesota State University-Moorhead DECA members made it possible.

Chapter Strategy

Spread the Love This Holiday Season

Dec 4, 2020

Are you looking to get involved with your community and make an impact this holiday season? Here are five ways to spread some holiday cheer!