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A Look Back at DECA's Sports and Entertainment Marketing Conference
DECA's 2024 Sports and Entertainment Marketing Conference was one for the books! With over 1,100 members in attendance, this conference has set a precedent for a year full of experiencing DECA's difference in preparing emerging leaders and entrepreneurs.

Congratulations to DECA's 2024 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises that earned a 2023-2024 Chapter Certification!

Super Bowl: Beyond the Stadium
Regardless of whether you have a ticket to the game or not, the Super Bowl is so much more than 60 minutes of football and a half-time show. It is a whole week, allowing fans to experience incredible events in new, fun travel destinations.

Case Study of the Week: Live Podcast Tour Tickets!
Step into the role of the promotional director for Roundtree, a podcast network that ranks third in podcast publishing. The president of Roundtree wants your team to create a promotional plan to sell-out the remaining Interesting podcast live tour tickets.

8 Tips to Maximize Social Media Outreach
The strategies of networking are constantly expanding! Social media and digital interactions are a key part of a growing presence in any organization. Maximize your social media outreach by implementing these 8 strategies.

How Streaming Platforms Score Big in Super Bowl Monetization
With the new age of unlimited streaming services, the Super Bowl from your couch is like never before. Keep reading to look at the innovative ways streaming platforms capitalize on the biggest game of the year.

Ace Your Interview
Are you thinking about getting a summer internship or job? Follow these tips to ace your interview and kickstart your career!

Action Is Passion: Advocating for the Vital Role of CTSOs and CTE
CTE Month is the perfect opportunity for DECA’s members to show their passion and take real action. This article delves into the significance of championing these programs and explores actionable ideas to advocate, embracing the mantra that "action is passion."

Case Study of the Week: Generational Inclusion in the Workplace
Step into the role of the director of human resources at the regional headquarters of First Trust Bank. The vice president wants your input on improving organizational culture and development with a team that includes four generations.

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference
The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields.

7 Retail Industry Predictions for 2024
Artificial intelligence’s influence continues to grow, consumers demand sustainable actions and the customer experience remains more important than ever.

Case Study of the Week: Adding Live-streaming as a Sales Channel
Step into the role of the owner of Ornamental, a small business that creates indoor and outdoor decorations. Your business partner wants you to add another sales channel and you must explain livestream shopping and how adding it would benefit the company.

Elevating DECA in the Classroom: Highlights & Insights from AMPED 2025
This three-day conference featured an industry immersion series and two days of educational sessions on implementing DECA into the classroom.

How to Grow Through Mentors and Sponsors
No matter where you are in your career, mentors and sponsors can play a vital role in that journey. Whether you’re gearing up for your first job or trying to transition into a new role, finding the right mentor or sponsor can be pivotal.

Meet the ENGAGE 2025 Keynote Speaker
As a UCF alum and entrepreneur who turned her own adversity into impact, Jessica Villages is passionate about helping the next generation rise as confident leaders.

Download the Collegiate DECA Engage Program
Get ready to gather with 200 Collegiate DECA members at ENGAGE in Tampa! Download the conference program to view the complete agenda.

NRF Consumer Survey Finds Halloween Spending to Reach Record $13.1 Billion
According to the National Retail Federation’s annual consumer survey, Halloween spending is expected to reach a record $13.1 billion this year.

Maximizing Your Sales Interview Success
Are you on the hunt for your next sales career opportunity? Discover key insights and actionable tips from Intuit MailChimp's head of sales, Tom Eschbacher, that will best prepare you for your next sales interview.

Celebrating National Teach Business Day: Advisor Spotlight
Business teachers across the country are shaping the next generation of leaders. National Teach Business Day is a reminder to celebrate the advisors who dedicate their time, passion and energy to teaching the skills we’ll carry into the future.

Meet The ENGAGE Content Creation Team
If you’re attending ENGAGE in Tampa this year, take a moment and get to know our ENGAGE Content Creation Team, who will be capturing the excitement. Check out this article to meet this year’s team!

Congratulations to the Collegiate DECA Members of the Month
This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

Tricks (and Treats) for Planning Your Chapter’s DECAween Social
Spooky season is here and it’s the perfect time to host a DECAween social event your chapter will never forget! From themed games to creative snacks, here are some tricks (and treats) to make your event a scream.

Case Study of the Week: Is Just Dance Enough?
Step into the role of the founder of Just Dance, a chain of children’s dance studios. You and your business partner started Just Dance to give children the unique environment of learning dance recreationally rather than competitively.

How to Win Roleplays: The Art of Being Performative
Winning a DECA role-play is not always about who knows the most; it’s about who acts like they do. Welcome to the art of being performative – not in the “acting fake” sense, but in how you bring your ideas to life.
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Building an Innovative Community
Joining Collegiate DECA is a rewarding experience. From working in the community and leading critical aspects of the organization, to achieving competitive success and expanding your network, there is something for every level of the college experience.

How to Dominate with Color Psychology in Marketing
Color psychology is the study of how colors affect perceptions and behaviors in marketing and branding. If you have never heard of color psychology and how to best utilize it in marketing, read on!

Plan Your Next College Visit
As the world begins to return to normalcy, colleges are inviting you back onto campus for visits and tours! Check out this quick guide to make the best of your college visits!

School-based Enterprise Individual Certifications 2020-2021
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

First Impressions in 7 Seconds
People often have a precise judgment of you in the first seven seconds after meeting you. Whether it's meeting a new classmate, a job interview or even interacting with your competitive event judge, find out how to make the most of your seven seconds!

3 Reasons to Continue Your DECA Journey in College
The high school Class of 2021 had their DECA careers capped with virtual competition and virtual ceremonies. Thankfully, their DECA journeys don’t have to end there. Collegiate DECA allows graduates to continue their careers.

How to Maximize Your Summer Job or Internship Experience
From bagging groceries to working with your dream company, many students choose to use their free time during the summer to get a job. Using these tips, you’ll be able to maximize the experience you receive from holding such a position.

5 Pieces of Advice from the DECA Class of 2021
This year’s graduating seniors are full of wisdom and are excited to share it with you! Be sure to maximize your momentum by following these great pieces of advice.

Congratulations to the 2021-2022 Marriott Foundation Curriculum Grant Recipients
Congratulations to the following chapters selected to receive the VBC-DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

DECA Announces the 2021-2022 Membership Theme: Maximize Your Momentum
Take your DECA membership to the fullest and get ready to Maximize Your Momentum in 2021-2022.

Congratulations to the 2021 Ethical Leadership Chapter Challenge Winners
Congratulations to the winners of the Ethical Leadership Chapter Challenge hosted during the 2021 Virtual International Career Development Conference!

Meet the 2021-2022 DECA Executive Officer Team
Congratulations to the newly-elected 2021-2022 DECA Executive Officer Team! The team is excited to represent DECA members around the globe as they begin work on their goals and objectives for the year ahead.