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Spotlights

Giving Back to DECA

Nov 2, 2023

I recently had the privilege of attending the MO DECA Fall Leadership Conference. This experience was particularly special as it allowed me to impart valuable knowledge in various domains critical for their future success.

Career Insights

Cracking the Code on Black Friday Marketing Strategies

Nov 1, 2023

One of the biggest holiday sales is coming up, but what makes it such a big event and even an American tradition? The key is all in how it’s marketed. Explore some of the top marketing strategies for Black Friday and explore how you can apply them to your brand.

Career Insights

Entrepreneurship Advice From DECA Members

Nov 1, 2023

Entrepreneurship is a lifelong goal for some people, and DECA members work to tackle that and make their dreams a reality. Look at what some members are doing to reach their goals!

Leadership

Maximize Your Black Friday Shopping Experience

Nov 1, 2023

Black Friday has come a long way since its early days. What started as a one-day event has now become a week-long shopping extravaganza and the growth of e-commerce has revolutionized Black Friday shopping.

Career Insights

Workplace Skills for Success

Nov 1, 2023

Unlock your path to success in the dynamic job market by discovering 7 emerging workplace skills you need to stay ahead of the competition. This article guides you to becoming the ideal candidate in a rapidly evolving professional landscape.

Chapter Strategy

Chapter Campaigns: Ideas for Involvement

Nov 1, 2023

Are you and your chapter looking at ways to develop your program of leadership and gain recognition during the best month of the year, DECA Month? Check out this article to learn about all five of DECA’s Chapter Campaigns and ideas for submission.

DECA News

Represent the DECA Blue: What Does Your Blazer Mean to You?

Nov 1, 2023

DECA Blazers don't just represent us during events; they collect our stories and are a big part of our DECA experience. Find out how much they mean to our members by hearing their stories in this article!

Career Insights

Exploring Non-Profit Careers

Nov 1, 2023

In this article, Cassidy Creighton, the Development Coordinator with NPCF, explains her college experience, navigating the job market and her first career in the non-profit sector.

Spotlights

Announcing the Winners of the 2023 DECA Pumpkin Contest

Nov 1, 2023

Congratulations to the winners of DECA's Annual Pumpkin Contest! With a record number of 650+ submissions from members all across the DECA world, the selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

Case Study of the Week

Case Study of the Week: Expanding the Product Mix at a Mobile Salon

Oct 30, 2023

Step into the role of the owner of Fresh Look Mobile, a business that provides mobile hair-cutting services. Your business partner thinks it would be smart to expand the product mix and has asked you for on brand suggestions.

Spotlights

How Florida DECA is Leading the Way for Positive Advocacy

Oct 27, 2023

Advocacy is a cornerstone of positive social change. It empowers individuals and communities to stand up for their beliefs, address issues and influence policy decisions. Learn more about how Florida DECA is making remarkable strides in advocacy.

Case Study of the Week

Case Study of the Week: Recommending Amenities and Services

Oct 23, 2023

Step into the role of a hospitality consultant. You have been hired by the president of Skyward Airlines, to recommend amenities and services for a new hotel being built exclusively for Skyward employees.

Chapter Strategy

Top Tips for Socially-distant Membership Recruitment

Sep 8, 2020

Building your chapter’s membership is one of the most important ways to set it up for success in the new school year. But what are the best ways to recruit within the “new normal” of more virtual interactions and less in-person activities? Learn how to recruit new members the socially-distant way with these top tips.

Chapter Strategy

The Power of the Diamond

Sep 8, 2020

Throughout your DECA career, you’ll wear the blazer, throw up a DECA diamond symbol and add lots of blue to your wardrobe. You will also undoubtedly hear DECA’s core values and mission statement more times than you can count. But have you ever stopped to think about what they really mean?

Chapter Strategy

Cultivate Your Chapter’s Culture

Sep 8, 2020

2020 is a year that has changed all of our lives. If your DECA chapter has experienced a decline in recent months, struggling to cope with virtual meetings and maintain engagement, your chapter culture may need a boost.

Chapter Strategy

Discover Your DECA Leadership Style

Sep 8, 2020

There are hundreds of assessments to help you pinpoint your leadership traits, but the only one you need to take your leadership to the next level is the DECA Leadership Style Quiz.

Leadership

Influence with Informal Leadership

Sep 8, 2020

While you may not have an official leadership title, you still have the ability to help take your chapter to the #NextLevel with your informal leadership influence. Read on to learn more about informal leadership and how you can use it to make this year a success for you and your chapter.

DECA News

DECA Members Raise $7,000 Through the MDA Muscle Corp Program

Sep 1, 2020

DECA members raised over $7,000 for the Muscular Dystrophy Association (MDA) this summer through the pilot MDA Muscle Corp Program. Twenty-one DECA members successfully completed the program and earned 40 hours of community service.

Spotlights

Mountain View High School Virtual Recruitment

Sep 1, 2020

Like for many chapters, this year’s DECA kickoff meeting was unique for Mountain View High School in Georgia. Even though the meeting was held through Zoom, the chapter still found a way to make it one of their best meetings yet.

Chapter Strategy

10 Ideas for Collegiate DECA Freshman Recruitment

Sep 1, 2020

Collegiate DECA offers incredible opportunities for members, and every year dedicated officers aim to increase membership. However, it can be a struggle to think of new, creative ways to recruit new students. To help, explore these ten great ways to increase membership.

Chapter Strategy

How to Raise Your Membership to the #NextLevel

Aug 18, 2020

As we enter a new year, it's time to get excited about membership recruitment! We know this year is going to look different, so here are some tips for taking your recruitment efforts to the #NextLevel!

Chapter Strategy

Watch Now: The 2020-2021 Collegiate DECA #NextLevel Membership Video

Aug 11, 2020

This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with Collegiate DECA.

Career Insights

Establishing Your Target Market

Aug 11, 2020

The target market of your business is your ideal customer based on the product or services you are offering. Depending on the business, there may be more than one target market but it is important to establish your primary target market. In a School-based Enterprise, it might have teachers, parents, and students as your target market.

Career Insights

5 Tips to Take Your LinkedIn to the Next Level

Aug 5, 2020

Are you new to the LinkedIn life, or maybe you're a highly experienced user? Either way, you can never know too many tips and tricks to guide you along the way. Read on for five tips that will help you make the most out of your experience and take your LinkedIn profile to the #NextLevel.

Most Recent Articles

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Case Study of the Week

Case Study of the Week: Is It Truly STEM Approved?

Aug 29, 2022

Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”

Chapter Strategy

SBE Chapter Certification Guidelines Available Now

Aug 22, 2022

The chapter certification guidelines and competition guidelines for the 2022-2023 school year are now available.

DECA News

Intuit Empowers Students to Make a Positive Impact in Their Communities

Aug 22, 2022

When they signed up for Intuit’s Social Innovation Challenge, Sofia Broughman, Fluorine Tutelman and Sophia Bustos were prompted to think of ways to support underrepresented minority entrepreneurs and business owners.

Case Study of the Week

Case Study of the Week: Excessive Debt, Excessive Consequences?

Aug 22, 2022

Step into the role of a credit counselor. A client is seeking advice on personal finances. The client, after paying monthly needed household bills, has $500.00 remaining for payment on credit cards and for miscellaneous expenses.

Case Study of the Week

Case Study of the Week: Designing a Promotional Calendar for Back-to-School

Aug 15, 2022

Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.

Chapter Strategy

One DECA: August 2022

Aug 12, 2022

Check out what you missed on the August 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.

Chapter Strategy

You're Invited! Join Monthly #OneDECA Calls

Aug 8, 2022

Beginning in August, all high school members are welcome to join monthly #OneDECA Calls where members have the opportunity to learn, collaborate and unite as part of the DECA community.

Chapter Strategy

Watch Now: DECA's 2022-2023 Membership Video

Aug 5, 2022

Get ready for a new year with DECA! The start of the school year means it's time for fun events, creative campaigns and a new membership video!

Chapter Strategy

4 Team Bonding Activities to Do with Your Team This Summer

Jul 20, 2022

Are you looking to build stronger connections with your friends, officers or members? Here are four unique ideas to Get the Edge with your team over the summer!

Leadership

Your Leadership Position Is Ending... Now What?

Jun 27, 2022

Within DECA (and life!), rewarding experiences often require raising your hand to enter the race, stepping up to the plate, and taking a risk as a leader. Risks come from new challenges, elections, committees, teams and setting goals. Here are thoughts to keep in mind as you pass the torch and leave office.

Chapter Strategy

What to Expect Entering Your DECA Officer Term

Jun 21, 2022

You’ve made it! Whether you’re a chapter or association officer, you’re essential to members, your community, your association and DECA as a whole. At the beginning of your term, it’s difficult to figure out how the year will play out, but, here are a few things to keep in mind throughout the year.

DECA News

DECA's 2021-2022 School-based Enterprise Individual Certifications

Jun 10, 2022

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!